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Sponsored by Brandify and YP and SIM Partners
This report examines the current market for enterprise local marketing automation (LMA) tools and the considerations involved in implementing LMA software. If you are considering licensing an LMA software tool, this report will help you decide whether or not you need to. The report has been updated since its June 2014 publication to include updated industry statistics, evolving market drivers, and new product updates. The
report includes recommended steps for choosing an LMA software tool, and contains profiles of 20 enterprise LMA tool vendors.