Marketers generate mass amounts of lead inquiries that go ignored leaving wasted opportunities sitting in forgotten databases. This is a huge opportunity for marketers to quickly and easily improve their process. By executing a disciplined and consistent inquiry nurturing program, these schools can drive higher enrollments at a lower cost.
A normal, rules-driven nurturing program needs to consist of the right tools, channels and messaging, as well as determining when and how often to leverage each. Learn more about how to implement a successful inquiry nurturing program through commitment to consistency and dedication to frequency.