By now, we’re all aware of what a powerful force social media can be for a business — be it positive or negative. But how should your business address what’s happening in social media? Avaya believes you should do it in same way you take on other customer concerns — with your contact center.
Social media is just one of the ways you can have dialog with your customers. It’s very important, but it’s just one of many channels your business needs to be paying attention to. To learn more download this whitepaper. Compliments of Avaya.