Companies that offer employee wellness programs are clearly committed to the idea that a healthier workforce means a healthier bottom line. Yet, how this connection gets made is the subject of much debate. What's really known about what work? What will it mean to your company, in terms of business outcomes and healthcare costs? And, how do you show real bottom-line benefit to a skeptical CFO or CEO?
The New Voices New Directions Webinar Series began on January 15 with an insightful presentation "Creating Focus: Job Performance and the Bottom Line." featuring Rob Goetzel of Emory University. The presentation material from this webinar is now available for download.
The webinar candidly explores the major risks to organizations in terms of healthcare costs and business outcomes, and how to assess these risks within a workplace. In addition, it covers the evidence base for best practicies, and the key interventions shown to have a real impact.
The presentation also details important new thinking and practical information, including:
- Health issues to focus on that will truly improve the health of the employee population AND make a difference to the bottom line.
- Thinking beyond health and safety for impact on the business bottom line -- including a discussion on the CDC's new "Total Worker Health" initiative, which will combine Occupational Health and Safety with employee health promotion.
Webinar attendees came away with illuminating yet practical insight into what's been shown to work, and how to demonstrate the real business value of health.
The series has been specifically designed to assist corporate leaders, decision makers, and brokers responsible for health promotion and disease prevention programs gain clarity and an understanding of the evidence and what's been shown to work. Take a look at the inaugural session from January 15 and see for yourself.