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Shamrock Foods Personalizes Its Safety Campaign with Great Results

White Paper Published By: Accuform
Published:  Aug 01, 2014
Type:  White Paper
Length:  4 pages

Shamrock Foods has a proud heritage and a rich tradition dating from 1922.

The 7th largest food distributor in the United States, its customers include Albertson’s, Kroger, Trader Joes and Wal-Mart as well as Chick-fil-A, Burger King and Arby’s.

Although this Phoenix, AZ based company operates the
largest dairy in the southwest using milk produced by its own herd of 10,000 cows, the McClellands, owners of this family-owned business, still walk through the plant daily to talk with company associates.

Shamrock Foods tradition of product excellence begins, of course, with
farm-fresh milk. But the company takes equal pride in its other dairy products, too, including cottage cheese, fresh sour cream, heavy cream and eggnog. The company also features a variety of specialty products including: On-the-Go mmmmilk, a single-serve milk product line, and Rockin’ RefuelTM, a sports recovery drink in
several flavors made with 100 percent low-fat milk. Other specialty products include organic milk and calcium plus milk.

Altogether, Shamrock Foods produces and distributes
approximately 500,000 units per day. The company’s products are easily recognized since they feature a drawing of the company’s official spokescow, Roxie. Along with excellent products, customer satisfaction is a family tradition at Shamrock Foods. “My parents had faith that if you treated your employees like family and your customers like friends, you would succeed,” says Norman
McClelland, Shamrock Foods CEO. “We’re a multimillion-dollar company now, but we’re still managed by the same principles.”