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Measure what Matters Technical White Paper

White Paper Published By: HP AppPulse Mobile
HP AppPulse Mobile
Published:  Jun 19, 2015
Type:  White Paper
Length:  10 pages

There are plenty of statistics confirming that the user experience determines the success of mobile apps—and the success of the business. This paper explores the challenges of mobile app user experience measurement and a more intelligent approach to measuring what truly matters.