In today’s competitive selling environment, companies are looking to equip their sales teams with digital tools that can help them shorten the sales cycle and drive deal closure. One thing is for certain—tablet devices are now a standard tool among many enterprise sales organizations, with nearly one-third (29%) of organizations reporting that tablets are standard issue for their traveling sales representatives, according to Forrester Research, Inc.
Many companies are finding that time-pressed customers will only give their attention to representatives with ideas, insights, or a unique buying experience—and they’re turning to tablets to provide this cutting-edge brand experience. In addition, with half of sales managers growing their teams, they’re challenged with how best to onboard and train their new team members so they can minimize administrative overhead time and focus on selling.
This paper discusses the features of Digital Publishing Suite that enable these and other companies to drive sales impact through tablets.
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