Operating across multiple countries is complex, as is shipping printed material. When our customers shared their stories with us, we knew we needed to act.
In April 2017, Gelato entered each BRIC country. By establishing legal entities and print partners within Brazil, Russia, India, and China, Gelato gives customers an easy way to get printed material to colleagues and customers within those borders.
The specific considerations in each BRIC country are numerous and often cumbersome.
And who better to share insights on the state of local printing than the Gelato
country managers on the ground?
This ebook is for global enterprises than need to get prints in
the BRIC countries, for those that are considering starting up
sales and marketing operations in the regions for the first time,
and also for domestic businesses that simply want to improve
their local print processes.
Here's what we’ve learned.