This guide is used to deploy conversational sales to your sales development team.
It will answer the following questions:
- How to introduce live chat to your sales team
- How to analyze good and bad conversations
- How to coach your team to have better conversations
- How to align a sales development representative (SDR) team with account executives and a marketing team
This handbook uses the Conversational Framework to inform how you engage with, understand, and recommend the right thing to the right buyers at the right time.