In 2015, AgilOne, Microsoft and Pegasystems entered an already crowded market of multichannel marketers to choose from. Capabilities across the board expanded, making it harder for multichannel campaign management vendors to prove big competitive differences.
In our 33-criteria evaluation of customer analytics vendors, we identified the 11 most significant software providers in this category - adobe, agilone, alteryx, angoss, FICo, IBM, Manthan, Pitney Bowes, saP, sas, and teradata - and researched, analyzed, and scored them. this evaluation details our findings about how well each vendor fulfills our criteria and where each vendor stands in relation to each other. this report will help customer insights (CI) professionals and marketers make the right choice for their customer analytics needs.
In our 39-criteria evaluation of customer
analytics solutions providers, we identified the
nine most significant ones — Adobe, AgilOne,
IBM, Manthan, NGDATA, Salesforce, SAP, SAS,
and Teradata — and researched, analyzed,
and scored them. This report shows how each
provider measures up and helps customer
insights (CI) professionals make the right choice.
AgilOne is a cloud-based predictive intelligence company that is experiencing a high growth rate. The company needed to find, and quickly deploy, a scalable storage solution to support its big data performance and future scalability requirements. Today, utilizing its 3PAR StoreServ storage solutions, AgilOne boasts a lower cost per terabyte, higher efficiency, and the ability to rapidly accommodate its new customers.