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Published By: Infinidat EMEA     Published Date: Oct 10, 2019
I Big Data e gli analytics workloads sono la nuova frontiera per le aziende. I dati vengono raccolti da fonti che non esistevano 10 anni fa. Tutti i dati dei telefoni cellulari, i dati generati dalle macchine e i dati relativi all’interazione con i siti vengono raccolti e analizzati. Inoltre, con i budget IT sempre più sotto pressione, l’impatto ambientale dei Big Data non fa che aumentare e pone grandi sfi de per i sistemi storage. Questo documento fornisce informazioni sulle problematiche che le applicazioni dei Big Data pongono sullo storage e su come scegliere le più corrette infrastrutture per ottimizzare e consolidare le applicazioni dei Big Data e degli analytics, senza prosciugare le fi nanze.
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Infinidat EMEA
Published By: Intel     Published Date: Sep 20, 2019
More data means more opportunities to discover powerful, actionable insights around customers, internal processes, and the broad market. Unfortunately, legacy IT architectures and approaches can block progressive analytics efforts. That leaves a lot of room for improvement, and the learning and investment curve for starting in analytics can be steep. However, tending to three core steps will prove immensely helpful on this journey: • Establishing an organizational foundation • Mapping the data pipeline • Transitioning analytics proofs of concept into production
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Intel
Published By: Datastax     Published Date: Oct 21, 2019
A recent Gartner survey found that 80% of respondents using public cloud are using more than one cloud service provider (CSP). As databases move to the cloud, the database management service vendor landscape is shrinking, and data governance and integration are becoming more complex. Are you ready for the impact of multicloud deployments on data and analytics strategies in your own organization? This new Gartner report on multicloud and intercloud data management provides an impact appraisal along with recommendations for leaders planning to incorporate multiple CSPs into their data management strategies.
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Datastax
Published By: Datastax     Published Date: Oct 21, 2019
The majority of enterprises using cloud will be living in a hybrid deployment world for the foreseeable future. Data and analytics leaders must understand the risks and benefits in using the primary scenarios for hybrid cloud DBMS, and how they align with core use cases and architectures. Read this Gartner report to learn more about how you can evolve your data management strategy to reflect the latest trends and technologies.
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Datastax
Published By: Oracle EMEA     Published Date: Oct 11, 2019
This webinar demonstrates how connected data changes everything. In an autonomous world you’ll take the lead, becoming central to your company’s success. Machine learning will take care of the day-to-day maintenance leaving you to focus on design, analytics and strategy. And crucially, you’ll find yourself empowering and inspiring your colleagues to gain their own insights from real- time data.
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Oracle EMEA
Published By: Selligent Marketing Cloud     Published Date: Sep 24, 2019
We’re living in the age of the customer, so it’s understandable that many companies are striving — and claiming — to be customer obsessed. yet many still fall short of creating superior customer experiences, even with sophisticated customer analytics in place, because of myopia and internal misalignment. The solution lies in a new customer insights paradigm: the next best experience (nBX). customer insights (ci) pros need to reevaluate their current analytics practices and embrace the nBX model to become truly customer obsessed.
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Selligent Marketing Cloud
Published By: SAS     Published Date: Sep 05, 2019
Organizations are charging ahead with investments in cloud and analytics to deliver agility, scalability and cost savings. With computing power advancements and continuous growth of data, cloud provides the elastic workloads and flexibility required for modern business. However, the environment of flexibility and choice that cloud provides also creates complexity and challenges. In this white paper, learn how organizations are applying expertise and using the latest methods to move analytics to the cloud, including: • Why are organizations moving analytic work to the cloud? • What are the key challenges and misconceptions? • How do IT leaders provide choice while maintaining control?
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SAS
Published By: SAS     Published Date: Sep 05, 2019
Envision this situation at a growing bank. Its competitive landscape demands an agile response to evolving customer needs. Fortunately, analytically minded professionals in different divisions are seeing results that positively affect the bottom line. • A data scientist in the business development team analyzes data to create customized • experiences for premium customers. • A digital marketer tracks and influences the customer journey for prospective • mortgage customers. • A risk analyst builds risk models for the bank’s loan portfolios. • A data analyst examines data about local customers. • A technical architect defines a new system to protect bank data from internal and • external cyberthreats. • An application developer builds a new mobile app for online customer portfolio • management. Between them, these employees might be using more than a dozen packages for analytics and data management.
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SAS
Published By: TIBCO Software     Published Date: Sep 16, 2019
"Como vamos usar todos os dados da rede inteligente?" Produtores, distribuidores e consumidores de eletricidade em quase todos os países desenvolvidos estão se perguntando isso. Os dados gerados por medidores inteligentes, os dispositivos conectados, os geradores de energia, barragens hidrelétricas, fazendas solares e consumidores cada vez mais sofisticados têm o potencial de melhorar consideravelmente a confiabilidade da geração, gerenciamento, armazenamento e da distribuição de energia. A análise avançada pode ajudar a alcançar todo esse potencial. Mas, como? Ela desempenha um papel importante nas empresas de serviços que buscam transformar dados em dinheiro, por meio da análise das informações acumuladas para melhorar a gestão da demanda, a alocação de ativos e de pessoal, a previsão de demanda e a manutenção preditiva e preventiva. De fato, a análise está alimentando essa transformação do setor.
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TIBCO Software
Published By: TIBCO Software     Published Date: Sep 16, 2019
“¿Cómo utilizaremos todos los datos de la red inteligente?” Los productores, distribuidores y consumidores de electricidad de casi todos los países desarrollados se están haciendo esa pregunta. Los datos producidos por los medidores inteligentes, los dispositivos conectados, los generadores de energía, las presas hidroeléctricas, las granjas solares y los consumidores más sofisticados, tiene el potencial de mejorar considerablemente la confiabilidad de la generación, gestión, almacenamiento y distribución de electricidad. La analítica avanzada puede ayudar a alcanzar todo ese potencial. Pero, ¿cómo? Tiene un papel de gran relevancia en las empresas de servicios que buscan convertir los datos en dinero mediante el análisis de la información acumulada para mejorar la gestión en el lado de la demanda, la asignación de recursos y de personal, pronosticar la demanda y el mantenimiento preventivo. De hecho, la analítica está impulsando esta transformación de la industria.
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TIBCO Software
Published By: Adobe     Published Date: Oct 14, 2019
Companies that put data at the centre of their business gain better insights and deliver more effective marketing. Data centricity at an organisational level is the priority for larger companies, mindful of the opportunities afforded by more scientific commercial decision-making and data-driven marketing. A focus on data alone in the context of customer analytics is not enough, however. Companies require insights from their data to deliver first-class customer experiences that give them a competitive advantage. Our global survey of more than 1,000 business respondents shows that companies are rightly focused on activities powered by actionable insights as opposed to focusing on data for its own sake. More effective segmentation and targeting (65%), and better marketing attribution (52%), are the top data-related priorities for marketers, while ‘technologists’ (including analysts, ecommerce, and IT professionals) are primarily focused on making their organisations more data-centric (50%
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Adobe
Published By: ttec     Published Date: Jul 24, 2019
In this e-book, you’ll discover 1. How next-generation cloud technologies such as customer journey mapping platforms and advanced analytics are poised to transform the customer experience. 2. The top operational and technical challenges that next-generation cloud technologies tackle. 3. Examples of how companies can tap into next-gen cloud technologies to elevate the customer experience.
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ttec
Published By: ttec     Published Date: Jul 24, 2019
Let’s face it: in today’s B2B landscape, the buyers call the shots. Buyers today are proactive, research their own options, and often include many decision makers rather than just one who can be wooed on a golf course or over dinner. So, where does that leave the salesperson? To succeed in this new landscape, sales professionals must understand how the buyer’s journey has changed and unlock the advantages that data analytics and statistical modeling can offer. Sales and marketing teams must also learn how to align their efforts to present a truly coordinated experience. Read this paper to learn how to take advantage of untapped opportunities for helping sales teams evolve in today’s buyer-empowered landscape.
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ttec
Published By: InMoment     Published Date: Oct 16, 2019
According to research from Digital Banking Report2, FinServ organizations must focus on five crucial CX priorities in order to meet the needs of their evolving clients: Digital Experience Enhancement Advanced Analytics for Personalization Omnichannel Engagement Proactive Sales and Advisory Lifetime Engagement Download the report to read more about the five priorities
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InMoment
Published By: AWS     Published Date: Oct 04, 2019
Speakers include: Stephen Mayne, Solutions Architect, Amazon Web Services, Inc.( AWS), Jason Harris, Evangelist, Panoply, and Audren de Valbray, Data and Insights Director, Motorsport Network.
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AWS
Published By: AWS     Published Date: Oct 07, 2019
Hear from speakers: Danielle Greshock, Sr. Manager, Amazon Web Services, Inc. (AWS) Vincent Lam, Head of Cloud Product Marketing, Talend Andy McPhee, Data & Analytics Engineering Director, AstraZeneca
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AWS
Published By: Adobe     Published Date: Sep 23, 2019
Why data-driven businesses stand out from the crowd. Why Should the Target Audience Care? Enterprises need to become more data-driven by using more mature analytics tools to stand out from the crowd Supporting Concepts Smart, effective customer analytics tools helps organizations reap the rewards of increased customer satisfaction and brand loyalty. Neglecting advances in customer analytics technology could seriously impact a company's ability to compete in the future marketplace. Where do your customers and prospects sit on the customer analyticsmaturity scale? Are they leaders or are they laggards? Read "Customer Analytics: The 20 Attributes that Lead to Business Success" for insights into: • the key drivers needed within an organisation that help grow customer analytics maturity • why companies using paid analytics solutions experience more tangible benefits than those using free analytics • how to distinguish customer analytics leaders from laggards
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Adobe
Published By: Adobe     Published Date: Sep 23, 2019
Like the oxygen we breathe, journey analytics brings life to the customer behind those devices, over time getting to know their favorite pastry choice, when they’re most likely to buy gas, and how long they stay online while in the station’s café. WHY SHOULD THE TARGET AUDIENCE CARE? Business struggle to gain a holistic customer view — the skills to identify actionable insights from multichannel data are in short supply. If they could gain a holistic view of customer attributes and behaviors, they could make sure they get the right content at the right time. SUPPORTING CONCEPTS If you want your customers to enjoy seamless, personalized experiences, you need to treat them like people. That means marketing to the person — not the device. When you know a customer’s interests, wants, and needs — perhaps even before they do — you’ve succeeded at becoming a true experience business. For some, this may require a shift from analytics as a tool to analytics as a way of life. It may also m
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Adobe
Published By: SAP     Published Date: Feb 05, 2011
Learn how best-in-class companies access information faster to improve key business performance metrics.
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business performance, sap, real time analytics, business intelligence, analytics
    
SAP
Published By: SAP     Published Date: Jun 18, 2011
To stay ahead of the competition in a global marketplace, firms are increasingly speeding up operations, in many cases adopting real-time systems and tools to allow for instant decision-making and faster business cycles. Download here to learn how.
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real-time business analytics, faster decision making, business automation, business metrics, analytical data, sap
    
SAP
Published By: Sitecore     Published Date: Nov 04, 2009
This report highlights the strategic value of a next generation web content management system integrated with lead scoring, email marketing, customer relationship management, and web analytics. The report links the technology and practices of Best-in-Class organizations to engage customers, provide personalized experiences and manage the lead lifecycle.
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sitecore, aberdeen, lifecycle management, web content management, analytics, crm, emarketing, email marketing, lead generation
    
Sitecore
Published By: Sitecore     Published Date: Jan 06, 2009
This guide offers insight into the WCM technology choices available today, discusses some of the requirements both IT and business users should consider when selecting a WCM solution, and includes advice for ensuring a successful evaluation process.
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sitecore, aberdeen, lifecycle management, web content management, analytics, crm, emarketing, email marketing, cms, lead generation
    
Sitecore
Published By: Sitecore     Published Date: Jul 08, 2009
This whitepaper discusses the need to target outcomes and focus on building a complete, 360-degree view of your customers -- who they are, where they came from, what they do, and how you can best meet their needs.
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sitecore, customer experience, lifecycle management, web content management, analytics, crm, emarketing, email marketing, cms, lead generation
    
Sitecore
Published By: Marketo     Published Date: Sep 03, 2019
How much additional profit will a 10% increase in your marketing budget generate? 44% of qualified marketers have NO idea. If you fit into the 44% above, justifying your budget will be a serious challenge, as will asking for an increase. In fact, you'll likely find yourself asking the question the other way around: What will happen if my marketing budget gets cut by 10%? You can't expect your organization to place value on something you're unable to quantify. Our Definitive Guide to Marketing Metrics will help you do just that. You'll learn about: How Measurement Builds Respect and Accountability Planning for Marketing ROI A Framework for Measurement Revenue Analytics Marketing Performance Measurement The Art of Forecasting Dashboards Implementation: Team, Tactics, Technology Download the comprehensive 88-page guide and start taking your marketing to the next level.
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Marketo
Published By: AWS     Published Date: Oct 09, 2019
Pokémon experienced massive growth in the number of downloads for their most popular gaming app. Ensuring customer data was managed, secured, and private was a top priority for their Information Security team. Join us to learn how Pokémon leveraged Sumo Logic on AWS to implement a security analytics solution to scale with their rapid growth. Pokémon will also discuss how they strengthened their overall security posture, gained a unified view of operations, and delivered on their core values of trust and child safety.
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AWS
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