There are many ways to increase revenue for your business. One of them is to evaluate and improve the success of your company's website in search results. SEO (Search Engine Optimization) is the practice of optimizing a website so that it achieves higher organic rankings on search engine sites like Google, Yahoo and Bing. In fact, according to the 2009 Forbes Ad Effectiveness survey, SEO is the most effective marketing channel today.
Join EMA Research Director, Charles Betz, and Blazent Senior Director of Sales Engineering, Adam Clark, to learn how Blazent is pioneering a new approach to master data management that can greatly improve the business results from IT.
Published By: AchieveIt
Published Date: Sep 11, 2012
Every year, organizations spend countless hours developing detailed strategic and operational plans. However, according to a variety of studies, the vast majority of these plans are never executed. Yet, this is easily preventable. Here is how.
A DDoS Attack or distributed denial of service attack can happen to any online entity, at any time. By overwhelming your DNS infrastructure, malicious attackers can impair your website, tarnish your company’s reputation, and impact your bottom line. So what are your company’s risks and how can you mitigate them?
Every user’s first interaction with your website begins with a series of DNS queries. Poor DNS performance can lead to slow page loads, dissatisfied customers, and lost business. However, you can improve results, contain costs, and make better use of valuable IT personnel by leveraging a cloud-based DNS service.
Download our Field guide to marketing analytics to identify the defining characteristics of mature marketing analytics practices and to learn how your program can join their ranks. You’ll discover four steps to analytics maturity, from benchmarking your current performance to creating a long-term competitive advantage. And you’ll learn how the right marketing analytics can transform your business results.
Download this January, 2015 report to learn how you can evolve your email marketing practices and boost your business results. You’ll learn why today’s consumers ignore traditional emails — and what you can do to recapture their attention.
Email marketing is a proven and cost-effective way to drive revenue and stay top-of-mind with prospects and customers. But many small business owners struggle to find the time to get started with email marketing or see real results. In this paper, find out how an email marketing consultant can solve this problem, see how one small business quadrupled its return on investment by working with an email marketing consultant, and how to find a local and vetted email marketing consultant within 72 hours.
When driving any major change within an organization, strategy and execution are intrinsic to a project’s success. Nevertheless, closing the gap between strategy and execution remains a challenge for many organizations, as explored in a recent Process Excellence Network report: “Shift Business Excellence Into High Gear: Drive Strategic Performance Through Process
Excellence.” Companies tend to focus more on execution than strategy for quick results, instead of taking the time needed to understand the parts that make up the whole, so the right execution plan can be put in place to deliver the best outcomes.
A large part of closing this gap is understanding that business operations don’t fit neatly within the traditional organizational hierarchy. Business processes are often messy, collaborative
efforts that span people, departments and systems, making them difficult to manage within a hierarchical structure. Business process management (BPM) helps by redefining an
In today’s lean business environment, your people are an asset that can be dramatically leveraged to increase success. This executive brief investigates how organizations can better understand the talent that is driving results.
How can you gain the insights you need to build stronger relationships with customers and improve your business results this holiday season? Read this ebook and discover how 10 leading companies are gaining deeper insight into their customers, enabling them to provide personalized experiences that engage customers across channels, increase conversions and drive revenue. Find out how they’ve harnessed the power of customer understanding and analytics to drive business results.
Data mining uncovers patterns in data through a variety of predictive techniques. By engaging in data mining, organizations like yours gain greater insight into external conditions, internal processes, your markets – and your customers.
Pfizer completed a proof-of-concept of a 5TB SAP Business Warehouse application on an Oracle system to evaluate a move to SAP HANA. This 5TB scale-up system was created on the IBM Power Systems platform under the direction of SAP and IBM. This webinar will explain SAP's road map for SAP HANA on Power architecture and Pfizer's rationale and lessons learned during this exciting project. Pfizer has now moved from development into production and will share the results from this recent experiment.
Nearly three out of every four companies have low requirements maturity and achieve the business objectives of their projects only 54% of the time. Low requirements maturity undermines every major measure of development efficiency and simply leads to poor project results.
Businesses don’t garner insights or make decisions. Businesses don’t close deals, invent new products, or find new efficiencies. People do. Companies excel when they empower their people to drive the business forward. But to see results, you also have to give your people the right tools, information, and opportunities—because success ultimately comes down to your people.
Read this paper to learn 5 practices that ensure the collaboration solution you choose will give you the significant business results you are seeking. Collaboration solutions can accelerate cycle times by 30% across virtually every business function. These results may be critical to survival in difficult economic times, and the right collaboration solution is the single most effective way to get them.
What if we stopped arguing over which analytics software is best, and decided instead to use them all? With today’s analytics technologies, the conversation about open analytics and commercial analytics is no longer an either/or discussion. You can now combine the benefits of SAS and open source analytics within your organization. Download this e-book to learn how businesses in multiple industries are integrating disparate code and information to deploy models and deliver critical results with analytics.
Some organizations focus on the scary aspects of failing to comply with the EU General Data Protection Regulation. But there are many long-term benefits of following through with plans for sustainable GDPR compliance – such as gaining a competitive edge, or developing new products or services.
To learn how organizations have approached compliance efforts, SAS conducted a global survey among 183 cross-industry businesspeople involved with GDPR. Based on the results, this e-book delves into the biggest opportunities and challenges faced.
Read the e-book to:
• Get advice from industry experts.
• Find out what steps peers have taken.
• Learn how an integrated approach from SAS can continue to guide your journey.
Published By: Sage HRMS
Published Date: Jan 15, 2015
Developing talent within the workforce is one of the most important ways that companies ensure future success and increase their Return on Employee Investment (ROEI). When two businesses are similar yet one thrives while the other is on the verge of failure, you can usually pinpoint the difference to how well (or poorly) each company manages talent. Wise investments in employee and leadership development tend to improve financial results.
Published By: Paychex
Published Date: Apr 01, 2013
In today's economic climate, it is crucial for employers to get peak performance from employees and find ways to keep productivity at the forefront. Engaged employees -- those who enjoy what they do and where they work -- are usually more productive and can help their businesses achieve better results in many ways.
IBM Business Analytics help managers in different areas of the marketing organization do their jobs more effectively. Watch this video to see how:
1. Demand generation managers can target the most profitable customers with the right offer at the right time.
2.Marketing operations managers can review the results of multiple campaigns from a single marketing performance dashboard.
3. Brand managers can blend data from blogs, forums and social websites with CRM data to see how people really regard the company’s brand. Watch this video to see how IBM helps you make smarter marketing decisions, faster.
Application downtime is just one of many costs associated with a fragmented application performance management (APM) strategy. Learn the 5 steps to simplify Application Performance Management through this infographic.
It’s the difference between raw data, and information. The Miercom Business Decision Series combines the results of our hands-on testing, with insight on how particular features can positively impact the business bottom line. This report details some of the clear business advantages that the Cisco Catalyst 3650 Series delivers.