Published By: Mimecast
Published Date: Oct 17, 2013
Macmillan Cancer Support has relied on Mimecast for robust
email security backed by a 100% anti-virus and 99% antispam SLA for a number of years. Mimecast’s Email Security solution has solved a spam issue that was seriously affecting Macmillan’s email system performance and creating a significant management burden for the charity’s IT department.
Increasing your non-interest revenues without increasing customer fees that ultimately drive customers away can be a challenge.
The digital economy is opening up new ways to drive additional revenue from existing customers. The same technical innovations are also opening up new ways to communicate with customers about both digital and traditional offerings. But that results in customers becoming overwhelmed with advertising and marketing messages. They are forced to decide upfront who is providing relevant information and who to completely ignore. Ultimately, it comes down to trust.
Customers consider generic messages to be spam and learn to filter them out, even if they come from a known vendor. Over the long run, these types of marketing campaigns not only see diminishing returns, they can even damage your long-term relationship with customers and decrease revenues.
Micro-marketing overcomes the noise that traditional spam-marketing creates and establishes news levels of trust betwee
So-called "redirector" or "search engine" spam emerged in late 2007 and has now grown into a significant threat to businesses. In this new MessageLabs whitepaper, learn about the latest spammer ploy to get dangerous links past traditional defenses, and how MessageLabs delivers a proven, cost-effective solution.
Published By: Clearswift
Published Date: Jun 09, 2008
Every enterprise has to find a balance between security and the ability to carry on conducting business freely. This short guide is about finding that balance. By following some basic principles, there's no reason you can't let legitimate business email move into, out of and within your enterprise while stopping the things that cause damage: viruses, spam, spyware, trojans, phishing, Denial of Service attacks, the loss of sensitive data and the collection of illegal, immoral and just plain offensive material.
Spam email continues to be a big problem, especially for small businesses. Small companies rely on email just as much as large enterprises, and their mail servers get clogged with unsolicited mail just as often. But, with fewer resources to spare to address the spam problem, small businesses need smarter solutions. To find out how you can use the Cisco Spam & Virus Blocker to eliminate spam, improve productivity, and boost security and network performance in your business download today!
With over 600,000 customers, Constant Contact has seen what works for small businesses. In this guide, we’ll show you 10 proven ways email marketing can help you do more business. We’ll show you why smart small businesses use email marketing to drive repeat business and word-of-mouth referrals. We also have the tools you need to do email marketing effectively and stay compliant with legislations like the Canadian Anti-Spam Legislation (CASL). Whether you plan on doing email marketing yourself or having someone do it for you, you’ll be set up for success.
According to experts at TrendLabs, spam now makes up close to 95% of all email and continues to grow. In the first three months of 2008 spam rates almost doubled over rates observed at the end of 2007 and TrendLabs predicts that average daily spam volumes will increase by 30 to 50 billion messages per day within the year.1 As spam continues to grow at dramatic rates, traditional on-premise email security products are failing to keep up. This limitation is one of the primary reasons that IDC predicts demand for hosted security solutions -also known as SaaS (Software as a Service) solutions-will grow by more than 30% annually through 2012.2 For context, the growth rate for hosted email security is projected to be more than eight times that of the traditional software email security market, and more than 60% faster than appliance-based email security solutions.
Today's confidentiality and privacy requirements drive organizations of all sizes and industries to secure sensitive data in email. Often particular types of data need to be encrypted, such as credit card numbers, intellectual property, or client information. Organizations also need to protect confidential emails for particular groups, such as executive management, human resources or legal departments.
Many organizations are turning to policy-based encryption to meet their encryption needs because it automatically encrypts data using content filtering rules that identify types of content or email for particular groups. Encryption is applied when the rules are triggered. With policy-based encryption, organizations avoid relying on individual users to secure important content.
Alfred Ashley Group helps small businesses overcome the daunting prospect of buying, installing, and managing computer and telephone system solutions. Building in best-in-class and cost-effective security is vital for meeting customer expectations and achieving the company's revenue and profit goals.
Hosted, or "in-the-cloud", messaging security capabilities are becoming increasingly
popular with organizations of all sizes. Some have already adopted hosted services, while
others are becoming more receptive to the notion of using third party services to manage
their security infrastructure than they were just a year ago. Particularly driven by the
current economic recession, decision makers are realizing that hosted email security can
provide a cost-effective solution while actually improving security.
All businesses face a daily bombardment of email spam that consumes valuable IT staff
time as well as end-user productivity. In addition, email is an attack vector for many
types of security threats to businesses, including phishing, viruses, spyware, and
malicious URLs. Given that all businesses are experiencing the financial pressures of a
tightening world economy, coupled with the uncertainty of any near-term recovery, small
and medium-sized business (SMB) managers are searching for ways to cut costs while
continuing to maintain a consistent level of service and protection for their businesses.
This comprehensive hosted service blocks email threats before they can touch the network, integrating powerful anti-spam and anti-phishing with award-winning antivirus and anti-spyware. Security leader Trend Micro updates and tunes the solution to keep the customer's network secure while saving valuable IT resources.
Just about anybody with an email address knows about spam and spam filters-or at least they think they do. However, it is a complex subject, with far more to it than meets the eye.
This Ferris Research white paper looks at spam: what it is, how it is sent, and how it is filtered. It unravels the complexities and gives an accessible, factual overview into the scourge of spam.
Businesses are experiencing a dramatic increase in spam and email-based attacks. These assaults not only hurt employee productivity, they consume valuable IT staff time and infrastructure resources. These threats can also expose organizations to data leaks, compliance issues and legal risks.
Trend Micro's SaaS email security solution blocks spam, viruses, phishing, and other email threats before they touch your network, helping you reclaim IT staff time, end-user productivity, bandwidth, mail server storage and cpu capacity. Optional content filtering enforces compliance and helps prevent data leaks.
West Coast Labs performed a comparison test on a range of email solutions (appliances, software, and hosted service solutions) to measure their relative spam detection rates over
a series of at least 100,000 genuine spam emails using West Coast Labs real-time spam feed.
Published By: Concentric
Published Date: Mar 27, 2009
Email has become something of a critical utility, much like the electricity that powers our offices: it must be available 24 hours a day, it must provide reliable performance, and its cost must be reasonable. However, unlike electrical systems (at least from the user’s perspective), email systems require significant amounts of labor to manage well. Email systems must periodically be upgraded. New hardware must be introduced as organizations migrate to new systems. Security must be maintained and upgraded to protect the system from intrusions. Additional hardware must be deployed to protect against outages that could seriously harm user productivity. Plus, unexpected events, such as spam storms or natural disasters can drive up costs substantially in ways that were not anticipated.
Published By: Webroot
Published Date: Sep 18, 2013
This Webroot whitepaper compares deploying secure web gateways as software or appliances on-premises vs. as a cloud-based service. Lower cost, fast implementation, rapid scalability and less administration are all good reasons to adopt SaaS and cloud-based applications. In addition to these benefits, cloud-based secure web gateways can also provide better security and faster performance than appliances or local servers. It discusses a number of advantages of cloud-based solutions that appliances cannot match, such as:
• Better defense against zero-day threats and spam servers
• More comprehensive signature and URL database
• Supports remote users more securely and without the cost of putting servers in every location
Published By: Intercom
Published Date: Apr 05, 2018
One of the most effective channels for fueling your startup’s growth is online advertising. Yet advertising can also set a startup back. At best, spammy, impersonal ads will hurt your reputation. At worst, your audience tunes out your ads entirely.
How to Keep Compliant, Avoid Mistakes, and Manage a Healthy Member List.
Net Atlantic's whitepaper, "Email Compliance & Best Practices for Healthcare" helps healthcare providers and healthcare product and service vendors understand email communications compliance issues. It illustrates how CAN-SPAM forms the foundation of compliance, and also explains why healthcare organizations have to go beyond CAN-SPAM to sustain a truly effective email communications strategy. Healthcare users of email for communications should know how to use these best practices before building their email campaigns.
Smaller budgets. Fewer personnel. More pressure to show value. As the recession lingers on, B2B marketers are being called upon to deliver bigger, faster, cheaper results with less resources. But the current economic climate means even companies able to make high-dollar purchases will require more touch points to nurture them through the buying process. Today's business buyers are cautiously working to make smarter, more informed decisions.
This whitepaper will look into the areas of cost, time and reliability to prove in a simple manner that the benefits of outsourcing a company's email marketing outweigh those of starting an in-house solution.
Net Atlantic's whitepaper, "11 Proven Ways to Grow Your Email Marketing List" helps email marketing and communications managers increase the number of list members who are actively engaged. A larger list of interested, opt-in leads is by far the best population for creating opportunities. Sending responsibly frequent email campaigns to your mailing list will improve your overall marketing ROI better than just about any other tactic.
This buyers guide is designed to help you choose the right solution for your organization. It looks at the factors you should consider when evaluating solutions to ensure you have the protection and functionality you need, both now and as your business evolves.