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Published By: Dell EMC
Published Date: May 23, 2017
Digital information has quickly become the lifeblood of business success, enabling firms to become more
operationally efficient and to better serve their customers. As companies seek to harness their data in new ways, the
infrastructure that houses that data can falter under the strain. In response, new innovations have emerged to help
address the concerns of managing and protecting these increasingly important data capacities. While some vendors
focus innovation development on software alone and allow the hardware to remain commodity, Dell Technologies is
delivering some impressive hardware innovation with Isilon’s next generation hardware to complement its software’s
How are you balancing strong security and the customer experience? The European Union’s General Data Protection Regulation (GDPR) requirement is an opportunity to properly balance privacy and the user experience. Those who embrace it will distinguish themselves as a trustworthy and respectful custodian of their users’ data. Personal data plays an increasingly important part in providing the kind of appealing experience that brings users back time and time again. But, there’s a balance to be struck. Strong security is the best tool available for navigating the dichotomy between an appealing user experience and the risk posed by data breach; it allows the collection and management of personal data in line with the user’s expectations, and without jeopardizing the trust that is so important between them and you.
Published By: IBM APAC
Published Date: Jun 07, 2017
The analytics tools you’ve come to rely on probably haven’t kept pace with this rapid change, and may now be less effective. Systems may not be nimble enough to follow customer journeys across channels and time. Different platforms in different departments can’t talk to each other, so reporting is slowed. And it’s difficult to take proactive steps when your view of the total customer experience is a little blurry.
Download this white paper to find out more.
Research in the SSL/TLS security market points to a growing need for securing web applications with high assurance certificates issued by a reputable Certification Authority (CA). The integrity of the CA and the extended services offered through a certificate management platform (CtaaS) can produce a truly secure IT environment for website transactions according to industry analysts, Frost & Sullivan, in their in-depth analysis, SSL/TLS Certificates Market, Finding the Business Model in an All Encrypt World. Organizations want to avoid the negative publicity associated with security breaches and customers want to be assured of data protection when making online transactions. In this condensed report, catch the highlights of current industry trends and the ever important need to secure your server with a reputable CA.
Published By: MarkLogic
Published Date: Jun 09, 2017
NoSQL means a release from the constraints imposed on database management systems by the relational database model. This quick, concise eBook provides an overview of NoSQL technology, when you should consider using a NoSQL database over a relational one (and when to use both). In addition, this book introduces Enterprise NoSQL and shows how it differs from other NoSQL systems. You’ll also learn the NoSQL lingo, which customers are already using it and why, and tips to find the right NoSQL database for you.
Published By: Sitecore
Published Date: Mar 24, 2017
Getting started with personalization can seem overwhelming. We show you how with 10 easy tactics, from distinguishing between first-time web visitors and existing customers, to using real-time data to understand which calls to action will lead to conversions.
The complexities of distribution make it a most daunting challenge. Indeed, for hoteliers, mastering it might be akin to finding the industry’s Holy Grail.
Consider the task’s many facets: Maximizing exposure to attract new customers and establish presence in markets, both near and far, requires contracts and integration with an everchanging cast of OTAs and metasearch companies. Evaluating voluminous amounts of data for rate management practically defines “paralysis by analysis.” And demonstrating online capabilities that can adapt to the ever-changing demands of today’s consumers – who expect everything to be faster, better and cheaper than yesterday.
Only a handful of industries have been transformed by the digital age the way banking has. Internet and mobile banking, digital wallets, and a raft of new and innovative products have redefined “the bank” from a local, brick-and-mortar branch to an anytime-anywhere process. The new banking environment has opened opportunities for national, regional, and community banks alike, which are no longer constrained to serve only customers located in the areas where they maintain a physical branch presence. But it has also brought challenges associated with collecting, processing, analyzing, storing, and protecting vast amounts of new data, from multiple locations and sources.
Do you know why data encryption is important for your accountancy firm? Read this eBook to learn how using advanced encryption allows you to:
• Protect your data and reputation while meeting clients’ cybersecurity expectations
• Eliminate paperwork and other bothersome or time-consuming processes associated with data storage and sharing
• Comply with regulations and ethics codes
Published By: AppNexus
Published Date: Apr 04, 2017
Email marketing is one of digital media’s most effective channels. Inside the inbox, marketers can capture the consumer’s undivided attention in a uniquely intimate environment, creating a perfect opportunity for meaningful brand engagement and driving new purchase transactions.
However, with open rates for even the most effective brands hovering around 25%, there is huge opportunity for marketers to reach their customers with impactful formats on the open internet to successfully engage them across the marketing funnel.
Download the free eBook “Beyond The Inbox: How To Transform Your Email Marketing Platform Into An Omnichannel Solution” to learn:
• How to rapidly build an omni-channel solution for your clients
• How AppNexus can help your platform reach your marketer’s customers most cost-effectively
• How AppNexus ensures complete security for your client’s CRM data assets
In today’s world, the data is flowing from all directions: social media, phones, weather, location and sensor equipped devices, and more. Competing in this digital age requires the ability to analyze all of this data, and use it to drive decisions that mitigate risk, increase customer satisfaction and grow revenue. Using a combination of proprietary software and open source technology can give your data scientists and statisticians the analytical power they need to find and act on insights quickly.
IBM® SPSS® Statistics provides all of the data analysis tools you need, and integrates with thousands of R extensions for maximum power and flexibility. In this next Data Science Central Webinar event, we will show how SPSS Statistics can help you keep up with the influx of new data and make faster, better business decisions without coding.
Enterprises routinely claim to be focused on the customer experience, yet few really keep that promise. What’s in the way? Fragmentation and complexity in both customer data and customer-facing processes. IIA spoke with Wilson Raj, Global Director of Customer Intelligence, and Jonathan Moran, Customer Intelligence Product Marketing at SAS Institute Inc. about how organizations can leverage technology platforms and analytics to become more completely and genuinely customer-centric – making connections in the right way, at the right time, and on the right device.
Published By: CrowdTwist
Published Date: Apr 03, 2017
So, you’ve made the decision to launch a new loyalty program or
optimize an existing initiative. Congratulations! That’s a decision
that will help your company build customer relationships and gather
useful customer insight and data to use for remarketing efforts. It’s
also one that shouldn’t be made lightly. To ensure that you don’t skipover any important steps to make your business case, it’s crucial that you fully prepare your company to hit the ground running.
This e-book highlights 10 essential strategies you should implement to help you prepare for a loyalty program rollout and become organizationally ready for the launch.
Convenience is absolutely critical to succeeding in e-commerce. Any glitches along the path to purchase potentially result in a lost sale. That's one reason we think Apple Pay's new mobile payment feature that uses a fingerprint is going to be a game changer. Its another step in reducing hurdles to online buying. You see it, you select it, you pay with your finger. What could be more convenient?
Not interested in Apple Pay? Or unable to use it? At the very least, make sure customers that shop on multiple devices are recognized, no matter which device they log into. Giving them access to their stored information will make for a much smoother checkout.
Published By: HPE APAC
Published Date: Jun 16, 2017
The bar has been raised higher than ever, and the role of IT is evolving to meet it. As a result, IT must support applications and services that make it possible for the business to provide new, diverse customer experiences while generating expanding revenues via the emergent crown jewels of business: big data, cloud, and mobility.
Read on to find out more.
Marketing as you know it will never be the same. There’s a fundamental shift in relationships between brands and customers—fueled by smartphones, social media, and today’s
always-on, always-connected mentality. Marketers have access
to more customer data (big data) than ever before. But the quantity of data only matters if you’re smart about using it—to power 1:1 customer journeys.
Culture has become one of the most important business topics of 2016. CEOs and HR leaders now recognize that culture drives people's behavior, innovation, and customer service: 82 percent of survey respondents believe that "culture is a potential competitive advantage." Knowing that leadership behavior and reward systems directly impact organizational performance, customer service, employee engagement, and retention, leading companies are using data and behavioral information to manage and influence their culture.
Leading companies and technology providers are rethinking the fundamental model of analytics, and the contours of a new paradigm are emerging. The new generation of analytics goes beyond Big Data (information that is too large and complex to manipulate without robust software), and the traditional narrow approach of analytics which was restricted to analysing customer and financial data collected from their interactions on social media. Today companies are embracing the social revolution, using real-time technologies to unlock deep insights about customers and others and enable better-informed decisions and richer collaboration in real-time.
Published By: HPE Intel
Published Date: Mar 14, 2016
The ever-rising tide of demands on IT organizations is creating constant pressure on their leaders to upgrade or replace their outmoded legacy systems with new infrastructure technologies that will allow them to keep pace with the speed of business. It is no longer sufficient to manage basic business applications and resources such as ERP, email, and silos of heterogeneous data. The bar has been raised higher than ever, and the role of IT is evolving to meet it. As a result, IT must support applications and services that make it possible for the business to provide new, diverse customer experiences while generating expanding revenues via the emergent crown jewels of business: big data, cloud, and mobility.
Published By: HPE Intel
Published Date: Mar 15, 2016
Led by experienced technology consultants, Hewlett Packard Enterprise Storage Transformation Workshop Service provides a highly interactive, meaningful half day-long session with a customer's IT, business, and executive stakeholders. Using a series of high-quality (slide-free) discussion panels, HPE TS Consulting will facilitate an exploration of data management transformation journey to business-aligned visions, aligning your specific situation and HPE’s experiences over evolutionary trends in Data Management, Transformation to All Flash and End to End Data Protection. HPE consultants will also lead discussions on the potential implications that a data management transformation may present to IT, your storage and backup staff, and your business.
Download this white paper to learn more about these notable findings from IDC's study of HP DC Service customers.
HP Datacenter Care Service can reduce the costs of delivering mission-critical business processes by 23%.
HP's Datacenter Care Service solution is able to reduce downtime by 88%, adding five hours of uptime annually to each internal user and $835,000 in revenue to each organization.
Increasingly, x86 servers will need a higher level of operational support.
On average, companies in this study were able to recognize an average ROI of 456% and pay back the initial investment in HP DC Service in six months.
Published By: Dell EMC
Published Date: Sep 12, 2016
VCE pioneered Converged Infrastructure with the introduction of Vblock® Systems in 2009, and today we’ve helped more than 1,200 global enterprise customers transform their IT environments to become more agile, reliable, and cost-effective. Dell EMC brings together best-of-breed technologies in converged Vblock Systems and VxBlock™ Systems solutions to power data centers and simplify management and operations throughout the system life cycle.
For small and midsize businesses, the realities of a dynamic marketplace and ever-changing customer expectations pose continual challenges and opportunities. Big Data, the cloud and mobility are changing the way information moves and connections are made across the organization, offering productive potential while promising competitive advantage. But adoption of these advanced technologies will require a transformation in the capacities, functions and methods of IT.