Skip to main content
 

customer journey

Results 76 - 100 of 305Sort Results By: Published Date | Title | Company Name
Published By: Uberflip     Published Date: Jun 11, 2019
Personalized content experiences now play a key role in how we engage our customers throughout the buyer journey. With that, more and more companies are looking to invest in technology to help them create and manage personalized content experiences at scale. But with a growing list of vendors, it’s becoming increasingly difficult for organizations to pinpoint the right solution.
Tags : 
    
Uberflip
Published By: Adobe     Published Date: Aug 04, 2015
This report lays out the opportunities to use mobile messaging as well as how to use the IDEA cycle to identify the most important moments and tactics so you can use messaging to its full potential.
Tags : 
mobility, consumer mobility, engagement, customer engagement, customer, customer journey, marketing, messagung
    
Adobe
Published By: Marketo     Published Date: Apr 28, 2015
Download this ebook to see how to create your customer personas and customer journeys, define your goals for mobile marketing, and understand mobile marketing as an integral component of your comprehensive marketing strategy.
Tags : 
marketo, mobile strategy, mobile, email, marketing, channels, search marketing, email marketing
    
Marketo
Published By: Adobe     Published Date: Aug 04, 2015
This report lays out the opportunities to use mobile messaging as well as how to use the IDEA cycle to identify the most important moments and tactics so you can use messaging to its full potential.
Tags : 
mobility, consumer mobility, engagement, customer engagement, customer, customer journey, marketing, messagung
    
Adobe
Published By: Datastax     Published Date: May 15, 2017
Customer experience might be a relatively new term, but the concept goes back millennia. In Ancient Greece, the retailer’s relationship with the customer was deep and personal, and that’s because the seller knew almost every customer extremely well. What happened? Mass distribution and mass marketing, for one. But now, thanks to technology, we are returning to being able to form a deep, personal relationship with the customer. Read this eBook to learn about the retailer’s journey from knowing the customer to depersonalization to using powerful technology to go back to the types of vendor-buyer relationships that existed thousands of years ago.
Tags : 
datastax, customer experience, buying initiatives
    
Datastax
Published By: Ping Identity     Published Date: Feb 12, 2016
Over the last five years, there has been a major shift in how enterprises need to look at and secure customer identities while offering access to critical applications. Hyper-connected customers are blurring the lines of customer interactions. They’re adopting new patterns of engagement that spread the customer journey and experience across multiple channels.
Tags : 
    
Ping Identity
Published By: Mcorp Consulting     Published Date: Feb 17, 2010
See how the landscape of customer experience is being altered forever, as touchpoints continue to drive shifts in distribution, feedback and marketing channel control. In this whitepaper, you'll learn how making your touchpoints stronger, faster and smarter today will mean increased profits and stronger market positions tomorrow. (Plus 7 specific steps any company can take to improve customer experience today.)
Tags : 
mcorp, customer experience, relationship lifecycle, loyalty, retention, bottom line, touchpoint marketing, touchpoint mapping
    
Mcorp Consulting
Published By: Zoovu Limited     Published Date: Mar 20, 2019
Health and beauty products have always been personal and emotional purchases. More than in any other sector, consumers want products to reflect their individuality and expect them to be tailored to their ever-changing preferences, as well as their appearance and personal goals.
Tags : 
customer engagement, digital engagement, guided selling, e-commerce, engagement economy, digital commerce, digital marketing, conversion
    
Zoovu Limited
Published By: Evariant     Published Date: Apr 09, 2018
If you're going to commit to providing the highest quality care to patients, improving the customer experience and providing proactive service that builds lifetime relationships with patients is a requirement. By creating a comprehensive 360 view of the caller, agents are armed with the right context and talking points to provide a highly personalized, more informed experiences on-the-fly. Watch this presentation to capitalize on every customer interaction to build deeper, more personalized relationships with their prospects and existing patients, effectively transforming the call center into a profit center. Watch the presentation now.
Tags : 
patient experience, call center, improved care continuum, access center, customer experience, patient journey
    
Evariant
Published By: Progress     Published Date: Jan 22, 2019
Immersive, engaging customer journeys have become competitive differentiators among today’s enterprises, with modern digital experience platforms powering these efforts. The right platform enables businesses to deliver highly personalized, omni-channel experiences and empowers organizations to craft the journeys customers want.
Tags : 
    
Progress
Published By: Magento     Published Date: Feb 13, 2018
Omnichannel isn’t about making a quicker, cheaper sale with fewer human touchpoints: it’s about creating a system which lets you to nurture your customers at every step of their buyer’s journey. This white paper from Magento and Premier Technology Partner dotmailer describes how well connected ecommerce and marketing teams and systems are crucial for a true omnichannel approach. Download the paper to discover: Why automated marketing messages, sent in real time, are the most effective way to communicate throughout the purchase journey Web and email personalization tips for omnichannel merchants Why an email address is your unique identifier Three tried and tested marketing methods to drive customers to your site and stores Note that by downloading this paper, you consent to receive future emails from dotmailer. You may opt-out at any time.
Tags : 
    
Magento
Published By: Sprinklr     Published Date: Sep 28, 2017
After the largest tech merger in history, Dell and EMC needed to align their marketing and social departments. Karen Quintos took the challenge and along with Alison Herzog formed the Chief Customer Office.
Tags : 
customer service, customer relationships, customer experience, customer retention, voice of the customer, social customer service, customer journey
    
Sprinklr
Published By: Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017     Published Date: Jul 11, 2017
What this case study reveals is that, with the right leadership, it is possible to turn a company around and make it far more responsive and relevant to its customers, and as a result deliver growth and profits. The upshot of D+M's cultural and business transformation has been a return to growth and profitability. The entire enterprise has played its part, which is why the annual Chairman's Award has recognized individuals who have lived the winning cultural values and achieved excellence in performance. Winners have included factory workers and services people. The firm also continues to innovate with HEOS WMS capabilities extending to the other brands. Customer experience continues to be an area of deep cross-functional focus, and feedback from customers provides a clear indication that the customer experience throughout their buying and ownership journeys is rated highly.
Tags : 
visionary leadership, adaptive enterprise architecture, simplified processes, continuous innovation, rewarding pervasive cx, acute sensing capabilities, collaborative
    
Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017
Published By: Oracle APAC ZO OD Prime Volume ERP ABM Leads June 2017     Published Date: Jul 11, 2017
What this case study reveals is that, with the right leadership, it is possible to turn a company around and make it far more responsive and relevant to its customers, and as a result deliver growth and profits. The upshot of D+M's cultural and business transformation has been a return to growth and profitability. The entire enterprise has played its part, which is why the annual Chairman's Award has recognized individuals who have lived the winning cultural values and achieved excellence in performance. Winners have included factory workers and services people. The firm also continues to innovate with HEOS WMS capabilities extending to the other brands. Customer experience continues to be an area of deep cross-functional focus, and feedback from customers provides a clear indication that the customer experience throughout their buying and ownership journeys is rated highly.
Tags : 
visionary leadership, adaptive enterprise architecture, simplified processes, continuous innovation, rewarding pervasive cx, acute sensing capabilities, collaborative
    
Oracle APAC ZO OD Prime Volume ERP ABM Leads June 2017
Published By: Oracle APAC ZO OD Prime Volume HCM ABM Leads June 2017     Published Date: Jul 11, 2017
What this case study reveals is that, with the right leadership, it is possible to turn a company around and make it far more responsive and relevant to its customers, and as a result deliver growth and profits. The upshot of D+M's cultural and business transformation has been a return to growth and profitability. The entire enterprise has played its part, which is why the annual Chairman's Award has recognized individuals who have lived the winning cultural values and achieved excellence in performance. Winners have included factory workers and services people. The firm also continues to innovate with HEOS WMS capabilities extending to the other brands. Customer experience continues to be an area of deep cross-functional focus, and feedback from customers provides a clear indication that the customer experience throughout their buying and ownership journeys is rated highly.
Tags : 
visionary leadership, adaptive enterprise architecture, simplified processes, continuous innovation, rewarding pervasive cx, acute sensing capabilities, collaborative
    
Oracle APAC ZO OD Prime Volume HCM ABM Leads June 2017
Published By: Oracle APAC ZO OD Prime Volume SCM ABM Leads June 2017     Published Date: Jul 11, 2017
What this case study reveals is that, with the right leadership, it is possible to turn a company around and make it far more responsive and relevant to its customers, and as a result deliver growth and profits. The upshot of D+M's cultural and business transformation has been a return to growth and profitability. The entire enterprise has played its part, which is why the annual Chairman's Award has recognized individuals who have lived the winning cultural values and achieved excellence in performance. Winners have included factory workers and services people. The firm also continues to innovate with HEOS WMS capabilities extending to the other brands. Customer experience continues to be an area of deep cross-functional focus, and feedback from customers provides a clear indication that the customer experience throughout their buying and ownership journeys is rated highly.
Tags : 
visionary leadership, adaptive enterprise architecture, simplified processes, continuous innovation, rewarding pervasive cx, acute sensing capabilities, collaborative
    
Oracle APAC ZO OD Prime Volume SCM ABM Leads June 2017
Published By: Adobe     Published Date: Oct 05, 2016
Because so much of the customer journey is now digital, we have the power to measure it. We can know rather than guess how it looks and feels, and how audiences and individuals respond. With this knowledge, we can craft powerful experiences that get results, capturing the customer’s time, attention and loyalty. Think of an experience as a story. The customer is the protagonist.
Tags : 
customer experience, customer interaction, customer engagement, customer relationship, digital, e-commerce
    
Adobe
Published By: Qualtrics     Published Date: Oct 02, 2018
Customer journey mapping is a major component of any customer experience program. Of course, a key part of mapping the customer experience includes identifying key moments of truth or moments of consumer brand interaction that shape brand perception and loyalty. In the digital age, many key moments of truth for your customers are happening online. This means that more and more of your consumers, brand perceptions and attitudes will be based on purely digital interactions (in-app, website, wearable tech, etc.). This has made understanding your customers’ digital interactions an essential part of any customer experience program. “It has been said that VOC programs without a web presence engage only 2% to 10% of those who interact with their website” (marketing sherpa). As we move into the future, this trend will continue. We know that mobile is an inherent part of today’s digital experience. Global mobile and tablet internet usage just exceeded desktop use for the first time (GS StatCoun
Tags : 
    
Qualtrics
Published By: Intouch Insight     Published Date: Apr 23, 2018
Customer Experience (CX) has become a critical differentiator for companies. Consulting company Forrester has declared that we are in the “Age of the Customer,” and Gartner argues, “A superior customer experience is one of the few remaining means of sustainable competitive differentiation as the effects of globalization take their toll.” Despite its widely-recognized importance, CX continues to be a loosely-defined concept, with each organization seeming to have its own definition. Approaches to the discipline and the arrangement of CX teams and related roles vary widely from business to business, leading to some confusion within organizations trying to select a CX approach. Whether you are just starting your company’s CX journey or you are well on your way, this white paper will help you develop a thorough understanding of the discipline and the many ways organizations view and implement CX strategies, processes, and technologies. We’ll start by defining customer experience and its im
Tags : 
    
Intouch Insight
Published By: SmartFocus     Published Date: Mar 09, 2015
Successful marketers are waking up to the power of context. Contextualization enables marketers to better understand their customer and their journey – in any moment – and instantly engage them with personal, relevant messages that drive sales and responses.
Tags : 
personalization, contextualization, customer journey, customer behavior, customer experience, customer engagement, customer relationships, marketing strategy
    
SmartFocus
Published By: Micro Focus     Published Date: Jun 07, 2018
As businesses look for new ways to create value for customers through digital experiences, it's clear that some firms are more advanced than others. This report analyzes the characteristics that distinguish the more advanced innovative companies from those just starting their digital journey. Digital leaders can use this analysis to help benchmark their own progress toward becoming a digital business.
Tags : 
    
Micro Focus
Published By: Telerik     Published Date: May 31, 2016
Digital Business Transformation (DBT) is a focus of organizations ranging from small, non-profit associations to multi-billion dollar healthcare systems. The primary areas of DBT include moving from brick and mortar to online transactions, automation over human interactions and gaining immediate insight into activities to drive instant and constant improvement. At the forefront of DBT is Digital Marketing. Marketing’s primary job of gaining mindshare and communicating the right messages along each customer’s individual journey— from prospect to repeat buyer and brand advocate— lends itself to the digital medium. Marketing’s mission of continuous customer engagement depends on the ability to change strategies and tactics as needed.
Tags : 
telerik, marketing, digital marketing, technology platform, crm & customer care
    
Telerik
Published By: Redstor UK     Published Date: Mar 12, 2018
A majority of businesses have adopted digital platforms across multiple channels and in many cases successfully utilised them to drive efficiency and profitability. Technology, and the data that often underpins it, has become an extremely valuable asset for businesses of all sizes. The way that companies do business has also changed and technology has played a key role in this, customers now expect instant gratification and a service model that suits their specific needs. This paper will analyse the cause and effect of companies implementing digital transformation strategies and understand the role of cloud technologies within this. It will also explore some of the wider aspects of business transformation and the journey’s businesses take to implement innovative technologies.
Tags : 
digital, transformation, innovation, cloud, business, optimization
    
Redstor UK
Published By: Adobe     Published Date: Aug 02, 2017
Get in on the content creation game and use it to improve the journey for your customers. Consumers are taking a much more active role in their finances; advice is freely available and most financial administration, from payments to trading, can now be done from your phone. Provide consistent messaging based on customer journey analytics; find out what information your customers are looking for, and provide the answers through the fewest possible clicks. Continually track and test these journeys to optimise the content and messaging.
Tags : 
consumers, customer success, content creation, content optimisation, adobe, finances
    
Adobe
Published By: Adobe     Published Date: Jan 30, 2017
We employed a two-step study design to analyse today’s new car buyers’ experience, their customer journey with a special focus on current pain points and pain killers.
Tags : 
    
Adobe
Start   Previous    1 2 3 4 5 6 7 8 9 10 11 12 13    Next    End
Search      

Add Research

Get your company's research in the hands of targeted business professionals.