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Published By: Adobe     Published Date: Feb 12, 2016
IT and marketing teams must work together to use, manage and maximize customer data to deliver meaningful interactions that build loyalty and propel their company ahead of the competition.
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adobe, information technology, marketing, digital, customer data, crm & customer care
    
Adobe
Published By: Adobe     Published Date: Feb 12, 2016
Read On Love and Data to learn how to show your customers why they don’t need to fear commitment.
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adobe, data, data management, customer success, customer engagement
    
Adobe
Published By: Adobe     Published Date: Feb 12, 2016
Personalization is no longer just about using data to learn about your customers and deliver relevant content. As channels and devices evolve, personalization is also about using your data to deliver experiences that every customer finds engaging.
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adobe, design, personalization, device, engagement, crm & customer care, marketing research
    
Adobe
Published By: Adobe     Published Date: Apr 15, 2016
If your company is a car, data can change it form a sedan to a Porsche. Data-driven marketing helps you predict what your customers want and deliver it faster and better. Our report, Demonstrating Impact: Pedal to the Metal, outlines five ways data-driven marketing can transform your business into a machine that can leave your competition in the dust. Download our guide to learn how data-driven marketing can help you: • Define the right goals and performance indicators • Make better business decisions faster • Deliver personalized and compelling experiences • Spend budget more profitably • Enhance employee efficiency Download our guide to transform your business.
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adobe, data driven marketing, marketing, traditional marketing
    
Adobe
Published By: Adobe     Published Date: Apr 20, 2016
To improve your customer engagement, you need to test and learn from every possible interaction. Forrester provides helpful steps and insights in their report, Optimize Customer Experiences with Online Testing and Continuous Optimization. Read the report to learn: • How to establish an online testing strategy based on continuous optimization • How to elevate your testing by achieving four crucial optimization objectives • Recommendations from Forrester on practical next steps in your optimization journey
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adobe, marketing, data driven marketing, continuous optimization, customer experience, customer engagement, crm & customer care
    
Adobe
Published By: Adobe     Published Date: Mar 03, 2017
Download our Adobe guide, Conducting the Cross-Channel Symphony, to discover new strategies for creating, managing, and orchestrating cross-channel campaigns. With expert advice from cross-channel maestros, you’ll be equipped to create beautiful marketing music that gets rave reviews from your customers. Read our guide now to learn how you can: • Integrate processes and data for cross-channel campaign success • Create personalized, contextual campaigns across channels and devices • Leap ahead of the competition with authentic cross-channel experiences
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cross-channel, adobe, marketing, channel integration
    
Adobe
Published By: Adobe     Published Date: Mar 03, 2017
Today, customer identity is the only constant in digital marketing. But as consumers switch from desktop to mobile, they are more and more difficult to recognize. But it’s not impossible. The Adobe white paper, Managing Anonymous and Authenticated Experiences Across the Customer Lifecycle, explains best practices to identify your anonymous and authenticated customers while complying with regulations, contracts, and industry standards. Read the paper to learn: • The benefits of well executed personalization • How to navigate the landscape between anonymous and authenticated data • Safe and effective uses of consumer information • The technological building blocks to put these new methods to work
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personalization, authenticated data, anonymous data, consumer information, customer life cycle, customer experience
    
Adobe
Published By: Adobe     Published Date: Mar 03, 2017
Retail marketers who see the customer path as a linear path are out of touch with their customers. The customer journey contains multiple channels where customers expect retailers to remember their preferences and anticipate their needs. In Ten Ways Cross-Channel Marketing Is Not Rocket Science, you’ll learn how to connect with your customers and reach them in personal and relevant ways — all from reliable data you collect. The Adobe marketing guide shows you how to: • Identify the data you need to map your customers’ journeys. • Coordinate channels and use their strengths to deliver the best customer experiences. • Apply technology to build customer relationships, improve loyalty and increase ROI.
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retail marketing, customer experience, cross-channel marketing, roi, customer loyalty, adobe
    
Adobe
Published By: Adobe     Published Date: Jun 22, 2017
Like the renowned Sydney Opera House, your brand has the potential to become an icon. Read our guide, Vision from the Harbor, to find out how. You’ll discover strategies for standing together with customers. So your business can stand out from the crowd. Read our guide now to learn how you can: • Create unforgettable experiences across the entire customer journey • Test those experiences and improve them to lift conversion • Overcome organizational barriers to create a true culture of optimization
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data, marketing, customer journey, customer experience, strategy
    
Adobe
Published By: AlienVault     Published Date: Aug 11, 2015
This webinar talks about common PCI DSS compliance challenges, questions to ask as you plan and prepare, core capabilities needed to demonstrate compliance, and how to simplify compliance with a unified approach to security
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pci, dss, compliance, alienvault, security management, vulnerability management, cyberattacks, data breach prevention, security intelligence, behavioral monitoring, asset discovery, threat detection
    
AlienVault
Published By: Cyveillance     Published Date: Jun 20, 2014
Phishing is defined by the Financial Services Technology Consortium (FSTC) as a broadly launched social engineering attack in which an electronic identity is misrepresented in an attempt to trick individuals into revealing personal credentials that can be used fraudulently against them. In short, it’s online fraud to the highest degree. Although it’s been around for years, phishing is still one of the most common and effective online scams. The schemes are varied, typically involving some combination of spoofed email (spam), malicious software (malware), and fake websites to harvest personal information from unwitting consumers. The explosive rise of mobile devices, mobile applications, and social media networks has given phishers new vectors to exploit, along with access to volumes of personal data that can be used in more targeted attacks or spear phishing. The fact that phishing attacks are still so common highlights their efficacy and reinforces the need to implement comprehensive phishing and response plans to protect organizations. An effective phishing protection plan should focus on four primary areas: Prevention, Detection, Response, and Recovery. High-level recommendations for each of the four areas are outlined in this whitepaper.
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cyveillance, phishing, security, cyberattacks, cybercriminals, threats
    
Cyveillance
Published By: Delphix     Published Date: Jun 27, 2014
Most data masking products can create masked data copies but not distribute or update them, resulting in projects that fail to live up to expectations. Learn why Delphix’s Agile Masking solution is the only product that solves both masked data creation and delivery challenges.
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data security, masking products, agile masking, solution, creation, delivery
    
Delphix
Published By: Delphix     Published Date: Mar 24, 2015
With the recent spike in data theft and cybercrime, data masking is becoming an invaluable element of organization's security strategies. Delphix Agile Masking transforms secure data delivery, and enhances compliance and security while accelerating data management processes across the board.
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Delphix
Published By: Delphix     Published Date: Mar 24, 2015
Software development across industries is undergoing a constant revolution, driving toward more efficient processes, while data management is trapped with slow legacy systems. This deep dive outlines how Data as a Service transforms data from drag to driver.
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Delphix
Published By: Delphix     Published Date: Mar 24, 2015
Data masking has long been a key component of enterprise data security strategies. However, legacy masking tools could not deliver secure data, undermining their impact. Explore how data as a service can deliver on the promise of masking, while increasing organizational flexibility and agility.
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Delphix
Published By: Delphix     Published Date: Mar 24, 2015
You may not be as protected from data loss as you thought you were. Download this infographic to see how you may be compromised.
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Delphix
Published By: Delphix     Published Date: Apr 14, 2015
Current test data management solutions are flawed in at least one key dimension. Technologies in the emerging Data as a Service (DaaS) category bring the benefits of virtualization to application data, delivering high-quality test data with both speed and efficiency.
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Delphix
Published By: Delphix     Published Date: Apr 14, 2015
ERP upgrades are necessary, but they too often exceed budget and schedule. Technologies in the emerging Data as a Service (DaaS) category promise to accelerate data delivery and reduce infrastructure requirements. DaaS eliminates time, cost, and risk associated with these business-critical projects.
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Delphix
Published By: Epicor     Published Date: Mar 19, 2015
Mobile user access to ERP and other back office systems has become a core requirement as organizations seek operational efficiency and deepening customer engagement. Without mobile access, system users are disadvantaged by needing to return to a desktop, often after a job is completed, to enter data relating to that job and get information about other jobs. Frequently that information is not entered at all and become more of a hindrance to user adaption of your ERP investment.
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mobile access, erp, office systems, customer engagement
    
Epicor
Published By: Epicor     Published Date: Aug 24, 2018
Collecting actionable insight is key to making informed decisions about your LBM business. Epicor BisTrack provides eight LBM analysis tools that enable LBM dealers to grow and thrive, including flexible data analysis and reporting, customer stratification, and actionable, real-time data. Download the Tip Sheet to learn how else Epicor BisTrack can empower you to make sound decisions to grow margins, profits, and loyalty.
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lumber, building materials, lbm, erp, bistrack, building materials distributors, lumber distributors, lumber manufacturers
    
Epicor
Published By: Epicor     Published Date: Sep 20, 2018
Does your current software give your business the visibility and flexibility you need to be responsive and competitive, or is outdated software negatively impacting business growth and excellent service? The retail world is becoming more complex. eCommerce has grown in the U.S.—from $42 billion to $236 billion in the last decade*—and lifestyle shopping is raising customer expectations. Having the right retail management software solution—one that can keep up with your business needs and the increasing pace of technology—is critical. Given the recent advancements in technology—and higher customer expectations—perhaps it’s time to ask if your retail management software is up to the task of nurturing and managing your growth over the coming decade. Epicor has been a part of successful retail businesses for years. Here are some risks you may face from using outdated software: 1. Excessive labor costs and hiring gaps 2. Operational inefficiencies 3. Insufficient data and insights 4. Dimi
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retail store software, retail sales software, retail saas, p o s, point of sale, epicor eagle, benefits of epicor eagle, benefits of retail pos, advantages of retail saas, advantages of retail store software
    
Epicor
Published By: Epicor     Published Date: Sep 20, 2018
Does your current software give your business the visibility and flexibility you need to be responsive and competitive, or is outdated software negatively impacting business growth and excellent service? The retail world is becoming more complex. eCommerce has grown in the U.S.—from $42 billion to $236 billion in the last decade*—and lifestyle shopping is raising customer expectations. Having the right retail management software solution—one that can keep up with your business needs and the increasing pace of technology—is critical. Given the recent advancements in technology—and higher customer expectations—perhaps it’s time to ask if your retail management software is up to the task of nurturing and managing your growth over the coming decade. Epicor has been a part of successful retail businesses for years. Here are some risks you may face from using outdated software: 1. Excessive labor costs and hiring gaps 2. Operational inefficiencies 3. Insufficient data and insights 4. Dimi
Tags : 
retail store software, retail sales software, retail saas, business retail software, epicor eagle, benefits of epicor eagle, benefits of retail pos, advantages of retail saas
    
Epicor
Published By: Websense     Published Date: Oct 06, 2014
This paper aims to provide the shortest path to prevention and risk reduction.
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data loss protection, protecting ip data loss and theft
    
Websense
Published By: Sirius Computer Solutions, Inc.     Published Date: Jul 08, 2014
Can simplicity and flexibility finally work together in harmony? Today's technology, workloads, and habits are rapidly changing-almost daily. Download to learn how IBM Flex system can help!
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sirius computer solutions, ibm, systems solution, pure systems, data, system management
    
Sirius Computer Solutions, Inc.
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