Published By: Resonate
Published Date: Jan 24, 2018
B2C marketers need CMOs and top Customer Insights leadership to guide their teams in driving customer-obsessed strategies. While most think they are, given regular interaction with customers, in reality, most marketing leaders still prioritize internal rubrics over solving actual customer problems.
In this Resonate Webinar, featuring guest, Shar VanBoskirk, VP, Principal Analyst at Forrester Research, you’ll learn how to transform your marketing team into creators of post-digital brand experiences and leaders of enterprise-wide customer obsession.
Key takeaways will include:
- Why Marketing today is failing
- How emphasis on customer understanding, brand strategy, and brand experience will turn Marketing into the leader in customer strategies for the entire firm
- What Marketing Leadership must do in order to enact, and maintain this shift
An emphasis on measurement has become part of the job description for most marketers in the current business climate. The results of this 2011 survey highlight the connection between analytics and contribution to revenue, illustrating the trends in marketing metrics.
The past year ushered in some big changes for Online Reputation
Management (ORM) — and the practice has become indispensable for any
In 2017, review sources proliferated, consumers became more savvy about the validity of online
reviews, and the position of Chief Experience Officer started to gain traction among locationbased
organizations. ORM and SEO became increasingly intertwined as Google refined its search
algorithms with a strong emphasis on reviews and star ratings.
This year, expect to see these four trends move to the forefront:
1) Google will extend its dominance in online review volume and consumer exposure, eclipsing all
other specialty sites.
2) SEO will be reinvented as user-generated reviews weigh more heavily in search rankings.
3) The voice of the customer will no longer be siloed across disconnected categories.
4) Consumer feedback from reviews and social media will drive operational improvements.
Published By: Red Hat
Published Date: Jun 26, 2019
An introduction to the Forrester analyst report: How to Capture the Benefits of Microservice Design
There has always been a relationship between an application and the platform and services which
run it. For a long time, that relationship was very tight and encompassed a lot of areas related to the
application design, from the language the application could be written in to administrative behaviors
like monitoring and logging, even things like transaction management, frontend UI development, or
In a sense, the application platform was just another design consideration for the application. A few
years ago, as significant changes in platform technology like cloud, containers, and virtual machines
started rolling out, the primary emphasis for CTOs and application architects was on how to move to
those platforms. The platform choice was a major part of the application. The focus was — one way or
another — getting into “the cloud.”
There’s been a shift in customers’ pri
Published By: DataCore
Published Date: Apr 23, 2019
The emphasis on fast flash technology concentrates much attention on hot, frequently accessed data. However, budget pressures preclude consuming such premium-priced capacity when the access frequency diminishes. Yet many organizations do just that, unable to migrate effectively to lower cost secondary storage on a regular basis.
In this white paper, explore:
• How the relative proportion of hot, warm, and cooler data changes over time
• New machine learning (ML) techniques that sense the cooling temperature of data throughout its half-life
• The role of artificial intelligence (AI) in migrating data to the most cost-effective tier.
Focus on Value.
“The benefits of agile are multidimensional. But the most important change is that it focuses the entire organization on meaningful delivery to the customer. Instead of relying on indirect metrics describing degrees of our software’s quality and progress ... we ask, ‘What percent of critical functionality is included in this release?’ This emphasis on customerperceived value impacts our entire project life cycle pretty significantly.” Vice President of Infrastructure Management BMC Software.
With every new data breach revealed or costly identity-theft case reported, confidence in data security and the protection of private identity information transactions — and overall trust — erodes. This loss of confidence in online services and reputation can have a direct impact on trust from end-users, customers, employees, partners, vendors and more.
With significant advances in criminal threats — both in sophistication and sheer frequency — all enterprises are urged to bolster defenses, authenticate digital identities and safeguard sensitive information.
Entrust offers five specific best practices — with emphasis on strong authentication, identity assurance, mobile enablement and general layered security — that can help protect against targeted attacks now and over the long term.
Published By: LogRhythm
Published Date: Aug 08, 2016
It feels as if these folks have been around forever. They started life as a SIEM with a heavy emphasis on log management. Today they are all that plus a solid suite of next-generation attributes. They have many of the attributes of next-gen SIEMs: artificial intelligence, sophisticated log correlation, sophisticated pattern recognition and behavioral analysis. Their strength is, as it always has been, log management. But “log management” has taken on an entirely new dimension with this product. As is absolutely necessary today, it has the intelligence to analyze, correlate and make sense of huge amounts of data.
This paper aims to:
• Summarize recent developments in the current state of mobile transaction technology,
with an emphasis on line busting as a part of mPOS systems
• Highlight studies that point to mobile transaction’s projected significant short-term growth
• Outline the business benefits of both mobile transactions and line busting
• Provide in-depth guidance on how to evaluate mPOS systems for line-busting applications
Published By: Infosys
Published Date: May 21, 2018
In a country often referred to as the business hub of the Middle East, bringing a new person into the world gave parents plenty to keep them busy. For each birth, parents were required to visit a number of different government agencies to collect the necessary legal documents such as a birth certificate and a national ID card.
But a new emphasis on 'Smart Government' aimed to transform the experience for the benefit of all citizens.
Financial services organizations have a unique relationship with technology: electronic data and transactions are the core of this industry. Financial services firms remain vigilant because they are constantly under attack. Hackers that gain access to customer accounts or financial data can profit either by using it themselves or by selling it to other criminal organizations.
- There are many differences between perception and reality when it comes to security in this industry. For example, its emphasis on fraud prevention creates the perception that financial services is highly evolved in terms of its security readiness. However, this study finds that financial services firms’ security is on a par with the security of firms in other industries.
- Regulations may lead to change and investments, but they also take time to take effect. Organizations should not wait for such requirements before they make improvements. Neither should they assume that compliance gives them full protection. Regulations cannot cover every aspect in such a fast-paced environment.
Consumer preference for customer service channels is changing across all ages and demographics. Adoption of digital customer service channels, with an emphasis on self-service channels such as web and mobile, is exploding as consumers expect relevant and seamless omnichannel customer service. However, firms’ technology and staffing plans are not keeping up with consumer demand for digital customer service. This report outlines communication channel customer use and major gaps in contact center technology and operations. It also provides data that will help application development and delivery (AD&D) pros align operations with customer expectations to garner their satisfaction and long-term loyalty.
For many small to medium size companies, finding the time to proactively manage employee performance is difficult. The emphasis is more often on increasing revenues and achieving stability, especially in the early days. However, as businesses grow, the need for improving staff engagement, productivity and loyalty becomes increasingly important. It is at this critical stage that Performance Management can mean the difference between businesses that experience sustained growth and those whose momentum falters.
Even when organisations are aware of the importance of Performance Management, the tendency is to carry it out in an ad hoc manner. Such methods work with a low headcount, but as this increases, more formal processes are needed.
6 Steps to Performance Management Best Practice offers a practical guide for small and medium enterprises (SMEs) that have identified Performance Management as part of their long term growth strategy. Drawing on industry research, client case studies and
Published By: Skillsoft
Published Date: Oct 13, 2011
With thousands of employees spread across hundreds of sites, delivering and tracking compliance training is extremely difficult. Koch Industries places huge emphasis on the health and safety of its companies' employees.
For many small to medium-size companies, finding the time to proactively manage employee performance is difficult. The emphasis is more often on increasing revenues and achieving stability, especially in the early days. However, as businesses grow, the need for improving staff engagement, productivity and loyalty becomes increasingly important. It is at this critical stage that Performance Management can mean the difference between businesses that experience sustained growth and those whose momentum falters.
For many SMBs, finding the time to proactively manage employee performance is difficult. The emphasis is more often on increasing revenues and achieving stability, especially in the early days. However, as businesses grow, the need for improving staff engagement, productivity and loyalty becomes increasingly important.
This paper offers a practical guide for organizations that have identified performance management as part of their long term growth strategy. Explore six key steps involved in developing an effective performance management strategy:
• Establishing a business case
• Tailoring performance management to your specific business needs
• Implementing effective staff reviews
• Building a process that adapts as your business evolves
• Analyzing and understanding your strategy’s effectiveness
• Using the most appropriate technology for your company
Download now and learn top best practices involved in implementing an effective Performance Management strategy.
With so much emphasis in the business world being placed on big data and analytics, it can be easy for midsize businesses to feel like they’re being left behind. These organizations often recognize the benefits offered by big data and analytics, but have a hard time pursuing those benefits with the limited resources available to them.
For many medium size businesses, finding the time to proactively manage employee performance is difficult. The emphasis is more often on increasing revenues and achieving stability, especially in the early days. However, as businesses grow, the need for improving staff engagement, productivity and loyalty becomes increasingly important.
For many medium size businesses, finding the time to proactively manage employee performance is difficult. The emphasis is more often on increasing revenues and achieving stability, especially in the early days. However, as businesses grow, the need for improving staff engagement, productivity and loyalty becomes increasingly important. It is at this critical stage that Performance Management can mean the difference between businesses that experience sustained growth and those whose momentum falters.
All cloud infrastructure—whether private, public, or hybrid—starts with a data center virtualization foundation. By selecting an open, flexible virtualization solution, you are building a data center environment that supports your company’s needs today, while preparing your path for the future. In this white paper, we look at how an open data center virtualization solution can become the cornerstone of your IT optimization effort. We show how open virtualization can meet the needs of IT, as well as the business, while providing a foundation for long-term growth into the cloud. Finally, we review considerations for selecting a virtualization solution, with emphasis on HP and Red Hat integrated solutions.
For business organizations who desire to take advantage of the benefits of cloud computing but are limited in the time, expertise and available resources to adapt to a cloud methodology, HP offers the HP ConvergedSystem series of solutions. The HP ConvergedSystem is a complete turnkey solution containing the necessary hardware and software components in a factory-assembled pre-racked and cabled configuration, especially designed to establish a total on premise virtualized environment ideal for supporting today’s most popular business applications. This document addresses the considerations for deploying Microsoft SharePoint 2013, with an emphasis on virtualization, on an HP ConvergedSystem 300 solution; supporting an SMB-sized population running a broadly applicable collaboration and document management workload, and requirement for HA.
This white paper provides an overview of Oracle Real Application Clusters 11g Release 2 with an emphasis on the features and functionality that can be implemented to provide the highest availability and scalability for your enterprise applications.
As cyberattacks and fraud continue to increase in frequency and sophistication, organizations are placing a greater emphasis on cyberthreat intelligence as a way to protect against compromise, data breach, and losses from online fraud. Measuring the true value of threat intelligence has been difficult however.
For the first time the Ponemon Institute has conducted a study that reveals the facts behind the impact that weak threat intelligence is having on organizations.
Published By: Camfil APC
Published Date: Mar 09, 2017
Combustible dust explosions are a risk in many areas of a food processing plant, but one of the most common locations is the dust collection system. How do you know if your dust collection system complies? What do you do if it doesn’t? Are your employees at risk?
This white paper reviews the OSHA National Emphasis Program for combustible dust, the NFPA standards that address how to prevent or limit explosion hazards, how to identify these hazards, and the types of equipment used for explosion protection. It will also examine the most common shortfalls to compliance and how to avoid them.