Published By: Uberflip
Published Date: Jan 03, 2019
No matter what industry you’re in or role you have, we
all share a universal interest in trends. As marketers,
we look to Google Trends to understand what keywords
and search terms are most popular; we look for trending
hashtags and conversations on social to inform the
content we put out; and we put “Trends” sessions on our
agendas at conferences because we know they’ll draw
an audience. We’ve tapped into this almost universal desire
to understand what the masses are doing.
Tweets with hashtags receive 2X more engagement than those without hashtags (Buddy Media). Used correctly, hashtags will amplify your message like nothing else on social media. All you have to do is apply the right ones at the right times, with a bit of finesse. To give you the tools you need to create and manage your hashtag strategies, we’ve put together this eBook to show you the ropes.