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healthcare crm

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Published By: Evariant     Published Date: Nov 14, 2016
Changing healthcare market forces, such as value-based care models, consolidation, and payer mix erosion, have propagated declining margins and fueled hyper-competition among healthcare organizations vying for market share. In this new world, determining effective patient engagement strategies has become paramount for hospitals and health systems as they strive to acquire, retain, and re-activate patients, and, ultimately, drive revenue. Now, more than ever, it is critical that healthcare organizations create and maintain positive, lasting relationships with their patients, both current and prospective, working to attract them into their network and keep them there.
Tags : 
healthcare crm, ehr, healthcare technology, marketing, patient acquisition, patient engagement
    
Evariant
Published By: Teradata     Published Date: Jun 12, 2013
This IDC Health Insights Perspective discusses the growing importance of CRM for healthcare payers, its expected benefits and potential challenges, and suggested best practices for harnessing CRM capabilities to drive enhanced value for both payers and end consumers.
Tags : 
health plan, crm, customer relationship, health, health insights, crm, electronic health records, meaningful use, business intelligence, enterprise content management, data warehousing
    
Teradata
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