Email marketing has entered a new era of innovation, allowing the travel and hospitality industry to reach and engage consumers like never before. But consumer expectations are also high. Today, a successful email campaign takes contextual messaging and offers that speak to each customer on a personal level.
In this playbook, you’ll find examples of contextual email marketing campaigns for the travel and hospitality industry that have proven to engage customers, drive ROI and build a loyal fan base. We’ve also packed it with email tips and best practices designed specifically for today’s travel and hospitality marketers.
Published By: Rizepoint
Published Date: Feb 13, 2017
Every successful multi-unit food service or hospitality organization understands the importance of consistent audits and recognizes the essential function they provide. Today, thousands of businesses—from giant multi-national chains to small family-owned businesses—depend on regular internal and third-party audits to monitor, control, and manage everything from sanitation and food safety regulations to internal facility standards and brand consistency.
The Oracle Hospitality Sports and Entertainment Simphony platform is a complete technology solution for venue management. With mobile and cloud solutions, ensure your venue is able to maximize revenues, while delivering a modern fan experience.
Web and mobile technologies are changing the way people live. The good news for the sports and entertainment industry is that web and mobile technologies can help you engage with your customers like never before. That engagement leads to greater loyalty and improved revenues and profitability for your business. Oracle Hospitality provides technology to some of the world’s most successful stadiums and arenas. This paper shares 20 ideas for how your venue can leverage web and mobile technologies today and into the future.
More than 40% of sports fans worldwide abandoned concession lines in the past 12 months – without making a purchase – because of excessive waiting, according to Oracle Hospitality Sports and Entertainment’s research report The Fan Experience: Changing the Game with Food and Beverage. The global study surveyed more than 3,500 sports fans in eight countries – Australia, Brazil, China, France, Germany, Japan, United Kingdom and United States – and focused on uncovering their top priorities. Most importantly, the survey aids venue operators by identifying “pain points” and solutions designed to trigger greater attendance and spark sales.
Large venue operations are faced with many challenges today. The good news for stadium operators is that there is a way to make these goals more achievable: cloud technology. If you’re looking for a cloud solution to take your venue forward, then look no further than Oracle Hospitality Simphony’s Cloud Service which allows you to optimize the fan experience with a modern food and beverage operation. Learn more about how cloud technology can enhance your venue operations.
The largest percentage of those surveyed purchase for general manufacturing (27%), followed by commercial construction (12%), contractor/service provider (12%) and residential construction (10%). A smaller percentage of participants purchase for the automotive, aerospace, machine shop, energy and hospitality industries, among others.
Zebra Technologies analyzed the state of the hospitality industry and conducted two research studies. The first study focused on the hotel/resort industry and measured senior executives, IT leaders, guest services and marketing respondents’ views on guest needs, their strategic technology and service plans, and vision for the future.
The second consumer study measured travelers’ preferences, technology requirements and opinions on the factors influencing their overall satisfaction at hotels and resorts. The results of these studies are shared in this 2016 Hospitality Vision Study.
A Zebra Technologies analisou o estado da indústria de hospitalidade e conduziu dois estudos de pesquisa. O primeiro estudo foi voltado para a indústria de hotéis/resorts e avaliou as visões de executivos seniores, líderes de TI, atendimento aos hóspedes e marketing sobre as necessidades dos hóspedes, sua tecnologia estratégica e planos de serviço, e sua visão para o futuro. O segundo estudo do consumidor avaliou as preferências, requisitos de tecnologia e opiniões dos viajantes sobre os fatores que influenciam sua satisfação geral com hotéis e resorts. Os resultados deste estudo são compartilhados no Estudo de Visão de Hospitalidade 2016.
Zebra Technologies analizó la situación de la industria de la hospitalidad y realizó dos estudios de investigación. El primer estudio se centró en la industria de la hospitalidad y evaluó la visión de altos ejecutivos, líderes de TI, personal de servicios al huésped y mercadotecnia sobre las necesidades de los huéspedes, sus planes estratégicos de servicios y tecnología, y su visión del futuro. El segundo estudio del consumidor analizó las preferencias de los viajeros, los requisitos de tecnología y las opiniones sobre los factores que influyen en la satisfacción general en cuanto a hoteles y resorts. Los resultados de estos estudios se presentan en este Estudio de Visión para la Industria de la Hospitalidad 2016.
Infant mix-ups in hospitals are an issue that occur at a surprisingly high rate,
but are preventable. With Zebra Technologies, hospitals now have the ability to seamlessly match mother / baby identification. Zebra has developed a series of mother/infant/birthing partner wristbands with matching security code features. These wristbands can be produced from identification coming from leading HCIS platforms. Other leading major HCIS vendors are actively incorporating this technology into their offerings.
When it came time for Southwest Vermont Medical Center (SVMC) to deploy a new barcode medication administration (BCMA) system, SVMC chose a Zebra positive patient ID system consisting of barcode printers, scanners, software tools, media and labels. Since that time, over two million medication doses have been administered. Nurses have been able to achieve an average medication scan rate of over 95% and a patient identification scan rate in excess of 99% for inpatient units. Even more impressive, these results have been sustained over a five-year period.
Dallas-based Parkland Health & Hospital implemented a Zebra technology solution to create a mobile-enabled workforce at its new state-of-the-art hospital campus. That mobile solution enabled the nursing staff to focus on what’s most important — patient care. The solution gave nurses the ability to communicate in real time, access right-now information and take the right action with that information.
Parkland’s leadership was able to track all patient activities from positive patient identification and specimen collection to laboratory specimen tracking and pharmacy medication administration. Additionally, hospital staff communication with voice and secure texting, along with patient alerts and
alarms—all help increase patient safety, care and satisfaction.
Hospitals and other healthcare organizations must contend with a daunting set of challenges when deploying mobile technology. That’s why it’s important to develop a carefully planned mobility strategy. To be successful, your strategy will need strong senior level leadership, commitment, funding and resources. An interdisciplinary team should be gathered— including nursing, physicians, pharmacy, IT, ancillary care, biomedical engineering and finance—to develop a vision for a common technology infrastructure that supports all staff across the organization. This white paper highlights a five-step roadmap for building an effective mobility strategy.
Labeling blood and other samples at the time they are collected improves patient safety and helps prevent a host of problems related to misidentification — including many of the estimated 160,900 adverse events that occur in U.S. hospitals annually because of sample identification errors. There is a strong and growing body of evidence within medical literature that creating specimen identification labels on demand at the patient bedside with a mobile printer can significantly reduce errors. The Joint Commission’s National Patient Safety Goals (NPSG) advocate the use of two patient-specific identifiers, such as name and birthdate, whenever taking blood or other samples from a patient, and to label the sample collection container in the presence of the patient.
In the age of evolving shopper expectations and technology advancements, the global retail industry is in the midst of a profound shift in retail operations. To gain a deeper understanding of retailers’ focus, concerns and investment plans, Zebra conducted a global research study across a wide spectrum of retail segments, including: specialty stores, department stores, apparel merchants, supermarkets, electronics, home improvement and drugstore chains. The results of this study are shared in this 2017 Retail Vision Study.
Founded in 1898, the department store chain The Bon-Ton Stores has a long history of innovation. One of the largest regional department store operators in the United States, the retailer is constantly implementing new strategies and technologies to improve customer service in all of its sales channels – beginning with enhancing the customer’s experience on the sales floor.
Les établissements hospitaliers sont aujourd’hui soumis à des pressions financières et techniques pour améliorer le traitement du patient et augmenter leur productivité. Un réseau filaire et Wi-Fi hautement sécurité et fiable est le minima requis pour supporter les données, la voix, la vidéo et les équipements et les applications métiers. Mais comment garantir continuité de service et connectivité Wi-Fi pervasive pour supporter ces éléments clés au meilleur coût ?
Ce livre blanc vous guide grâce aux témoignages de professionnels de l’IT au sein de grands établissements hospitaliers. Ils y expliquent comment ils ont relevé le challenge de la mobilité en garantissant la sécurité de leurs patients.
The Power of the Cloud for Food and Beverage Operators discusses cloud technology and how it can help F&B operators achieve their goals. The document discusses how cloud technology can help reduce IT costs, improve data security, open locations faster, and more.
Published By: DataMotion
Published Date: Oct 01, 2008
With HIPAA audits now randomized, you must be prepared for them every day. And with state regulations requiring compliance-breach reporting, you must become your own auditor. HIPAA is the Health Insurance Portability and Accountability Act, the 1996 federal regulation that mandated health-data privacy.This regulation requires compliance by all insurers and health care providers, including physician’s offices, hospitals, health plans, employers, public health authorities, life insurers, clearinghouses, billing agencies, information systems vendors, service organizations, and universities.But that’s not all.
Providing healthcare is a global, multi-level proposition that transcends single providers. The stakeholders in Cerner’s world are not only clinicians, hospitals, and medical device partners but another whole world of consultants, researchers, and industry experts. Cerner leverages Jive Social Business Software to address a number of their key social business imperatives, including accelerating innovation and providing community-based support. They put Jive to work not only to make their own business operations more productive but to connect priorities and people outside of Cerner to solve broad healthcare issues for the greater good.
Hotels and the travelers who frequent them bear little resemblance to their counterparts from just a few years ago. The explosion of new technologies has allowed hotels to change the way they operate and has made the average traveler more techsavvy and connected than ever.
Mobile devices are driving this innovation. Not only have mobile devices changed how people interact with each other, they also have changed how people expect businesses to engage with them. According to SmartBrief, 40 percent of hotel guests carry three or more mobile devices. And with global mobile data traffic growing 30 percent every year according to Cisco, there will be an estimated 4.9 billion mobile users by 2018. When these mobile users travel, will they choose your hotel? Only if you have the mobile amenities they demand.
In this white paper, we will review three mobile trends that every hotelier should address, and we’ll offer recommendations on how to best address them.
The restaurant and bar industry is highly competitive, and many owners of these establishments struggle every day just to stay in business. In fact, approximately 40 restaurants and bars go out of business each day in the U.S. According to celebrity chef, restaurateur, and entrepreneur Robert Irvine, “Part of the problem is that they don’t have the systems and processes in place to track the key aspects of their business – not only their costs and their revenue, but what items sell the best (and by how much), what items are most profitable, who are the most productive employees, and so on.”
The use of technology tools and the Internet – driven by a high-speed network connection that supports owners, staff and guests – can be the key to evolving a restaurant or bar from a struggling survivor to a thriving, successful business. Download this white paper to learn more.