The implementation of an information strategy is critical to your organization's business success and key to sustaining your competitive advantage. IBM’s Information Agenda has been specifically designed to help. Philip Howard of Bloor Research has helpful insights on getting started.
his executive level brochure provides the strategy behind Information on Demand (IOD), the 5 entry points to IOD and includes a summary of the 2008, information market analyst Ovum's independent evaluation of IBM's Information On Demand initiative which declared IBM to be at the "vanguard of the unified information management revolution."
The information agenda is intended to map out corporate business and technology goals and to create a roadmap to ensure that companies can leverage their corporate information as a strategic asset in the pursuit of these goals.
We need to move away from the current environment in which data is treated as separate from (and subservient to) applications and business process-which may require a cultural shift within the IT department.