Download this white paper to learn how to track inbound phone leads back to specific ads, web pages, and SEO and PPC terms. See exactly which ads are working and which should be stopped. Get credit for every lead and dollar your campaigns generate.
For many B2B marketers, IVR (interactive voice response) is now an integral piece of their campaigns. How are they using inbound and outbound IVR to generate and qualify phone leads? Would IVR help your lead gen efforts? Find out in this white paper.