Skip to main content
 

lead generation

Results 51 - 75 of 336Sort Results By: Published Date | Title | Company Name
Published By: Realtime Publishers     Published Date: Sep 27, 2011
Learn how to create content that will engage and nurture your IT prospects towards a buying decision.
Tags : 
lead nurturing, it lead nurturing, content marketing, technology marketing, lead generation, it content marketing
    
Realtime Publishers
Published By: uberVU via HootSuite     Published Date: Jan 17, 2014
The lead generation possibilities in social media are countless. Do you and your team know how to tap into them? Download your complimentary white paper, Closing the Loop on Social Leads, and uncover valuable leads by learning the tactics and metrics that enable social selling success.
Tags : 
social leads, lead generation, social media, social media management, enterprise, hootsuite
    
uberVU via HootSuite
Published By: Brainshark     Published Date: Oct 16, 2013
Running low on content for your next campaign? Learn how leading marketers are repurposing existing content and delivering it in a creative, targeted and measurable format that fuels successful lead generation—while also saving time and money.
Tags : 
video marketing, content marketing, marketing best practices, social media, viral video, inbound marketing, outbound marketing, tracking video
    
Brainshark
Published By: Genesys     Published Date: Feb 12, 2019
Everyone says they’re “in the cloud,” but most technology leaders would agree that not all clouds are created equal. When evaluating a cloud contact centre solution for your business, it’s important to understand the difference between a true Cloud 2.0 application and traditional software, including which features to look for and why those features are important. Download this eBook and learn: How a true Cloud 2.0 model is built to provide levels of reliability, scalability, flexibility and security that that far exceed those of previous generations The benefits of utilising a platform built on microservices architecture How to take your business to the next level with a built to scale cloud contact centre platform
Tags : 
    
Genesys
Published By: Intel     Published Date: May 22, 2017
While IMS is not new, complete virtualization of IMS (vIMS) is new. Network functions virtualization (NFV) provides operators with the ability to rapidly and inexpensively deploy, configure, launch, and upgrade services, which can lead to faster time to market and lower operating costs, providing an important competitive advantage against traditional CSPs and new OTT service providers. It can also reduce the business risk associated with new service introductions. This agility allows operators to offer trials of new service offerings on a much larger scale, leading to acceleration of new revenue generation.
Tags : 
    
Intel
Published By: Entelo     Published Date: Sep 06, 2017
Today’s most successful organizations are thoughtfully assembled by highly empowered talent teams. These talents teams – driven by data, designed for engagement, and led by a breed of globally diverse leaders – are not the same talent teams of years past. They hold a place at the executive table and are critical to accomplishing key company business objectives. They represent the new generation of talent acquisition.
Tags : 
    
Entelo
Published By: Inspirus     Published Date: Oct 04, 2017
Sodexo’s 2017 Global Workplace Trends Report Offers Thought Leadership from Leading Voices This whitepaper is a summary of the trends that we explored for this year’s Workplace Trends Report. Sodexo reviewed 10 workplace trends: organizational and employee agility; collaborative work spaces; the impact of societal issues such as migration and cultural integration; the new generation of robotics; the evolution of learning at work; the overlap of personal and corporate brands; design thinking principles in the workplace; sustainable development goals; the potential of millennial talent; and the workplace as a wellness destination
Tags : 
    
Inspirus
Published By: PGi     Published Date: Oct 01, 2018
You wouldn’t hold a critical investor call, customer event or shareholder’s meeting in your office bullpen. So why would you host an important virtual event on a platform intended to support small-group collaboration and teamwork? Frost & Sullivan research shows that two-thirds of companies use web conferencing on a regular basis for project collaboration. We also know that more and more of them are turning to the same solutions to host webinars for critical internal and external events. While web conferencing solutions can be used to support large-group or strategically important meetings, webinar technology is designed specifically for that purpose and will almost always deliver a better experience and a higher return on investment. Webinar tools deliver a wealth of features to help companies gain better insights into attendee sentiment for better investor relations, employee and customer experience, and lead generation and qualification: • Integrated video draws higher levels of int
Tags : 
    
PGi
Published By: Adobe     Published Date: Jul 15, 2019
M arketing automation makes it possible to scale your best marketing practices. And it helps keep your sales and marketing teams aligned through every step of the process. From segmentation, lead generation, and scoring to building relationships across channels, marketing automation simplifies the way businesses reach and connect with their customers. In short, marketing automation means better customer experiences.
Tags : 
    
Adobe
Published By: Adobe     Published Date: Oct 10, 2019
In this white paper we discuss the opportunities and challenges associated with customer experience management and highlight three key areas of future focus for successful European marketing leaders: customer consent management in marketing in the light of GDPR; the future of AI-driven customer engagement in marketing; and customer journey management as the new mantra and operating model for marketing operations management. Our observations and conclusions are backed by rigorous research results based on a representative sample of telephone interviews with marketing leaders across Europe. We hope you enjoy this paper and would be interested to hear your feedback. We believe the paper provides the benchmarks and insights to guide the next generation of marketing domain digital technology deployments and beyond into enterprisewide customer experience management.
Tags : 
    
Adobe
Published By: Eloqua     Published Date: Jan 13, 2012
B2B purchasing in a Web 2.0 world has become an interactive process driven by customers. Learn how using clickstream data to target buyers' motivations allows marketers to trigger automated processes like lead scoring and nurturing to drive better leads for sales.
Tags : 
digital body language, sales lead management, lead management system, lead nurturing, b2b social media, b2b software marketing, marketing white paper, lead generation
    
Eloqua
Published By: SAP Inc.     Published Date: Jun 16, 2009
Innovation is no stranger to the information technology function. Armed with increasingly sophisticated applications, IT-led teams have consistently found new ways to streamline enterprise business processes, vastly improving operating efficiency and reducing costs. Corporate leaders, however, are raising the bar: they expect IT’s core mission to expand from cost-cutting to enabling revenue generation within a short period of time.
Tags : 
sap, new mandate for it, global technology forum, capgemini, cisco systems, deploying information technology
    
SAP Inc.
Published By: The Mx Group     Published Date: Jul 12, 2017
As the number of tactics available to marketers has multiplied, it has become harder and harder for many to determine where they should focus their resources. Digital marketing, in particular, is becoming increasingly sophisticated and offers opportunities for highly targeted and effective campaigns. But as B2B marketers are designing integrated programs, many overlook a tactic that has successfully generated leads and closed sales for decades: telemarketing. Strategically deploying telemarketing to enhance engagement, nurture prospects and improve your data can make the difference between revenue that goes to your bottom line and revenue that goes out the door. This kind of direct, one-to-one communication has a natural connection with the B2B world, a field built around relationships and tightly targeted audiences.
Tags : 
digital marketing, telemarketing, lead generation, sales, engagement
    
The Mx Group
Published By: ServiceSource     Published Date: Nov 01, 2013
In this book we describe best practices honed through 13 years of experience and partnership with some of the leading technology companies in the world. These best practices will give you insight into three key areas: • Data management & renewal opportunity generation • Sales strategy & execution • Continuing the renewal cycle We hope you enjoy this book!
Tags : 
reducing customer churn, servicesource, recurring revenue, higher profit margins, drive innovation, drive performance, saas companies, competitive markets
    
ServiceSource
Published By: LeadGenius     Published Date: Sep 13, 2016
You’re building a marketing and sales technology stack. Know what’s coming around the corner.
Tags : 
b2b, abm, account based marketing, account based sales, b2b marketing, lead generation, demand generation, marketing operations
    
LeadGenius
Published By: LeadGenius     Published Date: Sep 13, 2016
Do your B2B web forms capture all the qualifying data you need from inbound prospects? Neither do ours. That’s why we’ve compiled a PDF guide highlighting the best ways to get all the prospect data you need, without lengthening your forms.
Tags : 
b2b, abm, account based marketing, account based sales, b2b marketing, lead generation, demand generation, marketing operations
    
LeadGenius
Published By: LeadGenius     Published Date: Sep 13, 2016
The most comprehensive guide to Account Based Marketing to date.
Tags : 
b2b, abm, account based marketing, account based sales, b2b marketing, lead generation, demand generation, marketing operations
    
LeadGenius
Published By: Kronos     Published Date: May 30, 2018
With the pace of HR technology solution development progressing quickly, HR leaders need to gain a solid understanding of the HR system options available. This tool is designed to help HR leaders build a business case for investing in next-generation HR systems to meet the growing HR demands of your organization. Demands include interfacing or integrating data, incorporating social and mobile technologies, and providing an employee experience that grows from the experience given to candidates
Tags : 
    
Kronos
Published By: Jebbit     Published Date: Jun 12, 2018
As marketers, we use data at every level, from determining Facebook targeting to timing a major product launch. But how often do we take a look under the hood at the quality and usefulness of our data? In this playbook, we’ll cover the strengths and weaknesses of third-party, second-party, and first-party data and where declared data fits into the current data landscape. You’ll learn plays for activating declared data for: Qualified lead generation 1-to-1 email personalization Custom audiences and personalized retargeting Audience building and profiling In this section, we’ll cover the definitions, sources, and strengths and weaknesses of third-, second-, and first-party data.
Tags : 
data, jebbit, remarketing, audiences, omnichannel
    
Jebbit
Published By: Aprimo     Published Date: Feb 03, 2012
Changing buyer behaviors require business-to-business (B2B) online marketers in order to contact potential customers as well as clients in new methods, simply by delivering content which is customized to their requirements, role, degree of curiosity, as well as stage of problem-solving. This has created advertising automation the mission-critical system with regard to B2B online marketers, but too many advertising frontrunners brain lower the automation path without completely realizing what they are getting into.
Tags : 
marketing automation, b2b, marketing, aprimo, lead generation, online marketing, digital marketing
    
Aprimo
Published By: Marketo     Published Date: Jun 26, 2015
In this on-demand demo, learn how leading enterprise marketing teams are leveraging Marketo’s customer engagement platform to increase lead conversion, improve marketing ROI and integrate social campaigns.
Tags : 
enterprise management, marketing roi, best practices, integration, lead generation, email marketing
    
Marketo
Published By: Thomson Reuters     Published Date: Aug 27, 2010
In a time when consumers are in control of their content consumption, marketers need to integrate permission-based initiatives into their strategies. Learn how marketers are delivering original content through webinar programs to drive lead generation and customer relationship management.
Tags : 
tanberg
    
Thomson Reuters
Published By: Zuberance     Published Date: Feb 11, 2012
Forward-thinking restaurant marketers are boosting positive Word of Mouth and sales by finding and activating their enthusiastic customers (AKA "Brand Advocates.") Learn how Rubio's Fresh Mexican Grill is doing this now and how you can too.
Tags : 
restaurant marketing, word of mouth marketing, social marketing, social media roi, brand advocates, reviews, yelp, digital marketing
    
Zuberance
Published By: Zuberance     Published Date: Feb 11, 2012
Energizing your enthusiastic customers (AKA "Brand Advocates") can bring you the ultimate prize: a powerful marketing force whose recommendations drive sales. Read social marketing success stories in Hospitality, Software, Fitness, Consume
Tags : 
hospitality, travel, software, consumer electronics, restaurants, word of mouth marketing, social marketing, social media roi
    
Zuberance
Published By: Zuberance     Published Date: Feb 11, 2012
Companies that systematically identify and energize their enthusiastic customers (AKA "Brand Advocates") to recommend their brand and products online are getting at least a 10X ROI in media and sales value. Download this Zuberance whitepaper to learn more.
Tags : 
marketing, word of mouth marketing, social marketing, social media roi, brand advocates, online reviews, digital marketing, social media marketing
    
Zuberance
Start   Previous    1 2 3 4 5 6 7 8 9 10 11 12 13 14    Next    End
Search      

Add Research

Get your company's research in the hands of targeted business professionals.