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Published By: Adobe     Published Date: May 04, 2018
There’s no doubt in the trends. Focusing on the customer experience is at the top of the priority list for most companies. Personalization plays a key role as top organizations strive to make experiences as compelling as possible with the integration of artificial intelligence and cloud-based technology. To understand and prioritize what your next big moves should be, read The Econsultancy 2018 Digital Trends report. Here’s what’s top of mind for the majority of your peers: • Increasing digital marketing activities and budgets • Investing in well-designed user journeys that facilitate clear communication • Valuing creativity and design to differentiate their brands • Combining digital skills with technology to improve customer experience
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Adobe
Published By: Adobe     Published Date: May 04, 2018
Mobile capabilities have grown up. Strategies should, too. Over the last ten years, smartphone usage among adults has grown to 95 percent. Surprisingly, 90 percent of marketers say they’ve only had a mobile strategy for five years or less. Read The Next Mobile Decade: Adobe 2018 Mobile Maturity Study, and learn: - How 500 marketing and IT professionals tackled mobile marketing last year - Which mobile strategies the most advanced organizations put into practice - What you can do to make your brand a mobile leader in the next decade Fill out the form to get the report.
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Adobe
Published By: Adobe     Published Date: May 04, 2018
See what they’re doing. Adjust what you’re doing. The companies that are succeeding today are the ones that go beyond their products and services and created exceptional experiences. We surveyed industry leaders around the world to discover the top digital marketing trends and priorities. We’re sharing the results of the 2017 Digital Marketing Study in Running on Experience. Read the report to learn: - What strategies and approaches set leaders apart from the rest - Where companies in your industry are investing - The four steps for digital transformation
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Adobe
Published By: Adobe     Published Date: May 04, 2018
When Adobe leads, better customer experiences follow. According to the Forrester Wave™, we stand out for our digital intelligence and aggressive rollout of AI features. The end goal is to provide you with the tools for better customer insight and engagement. Read more in The Forrester Wave™: Enterprise Marketing Software Suites (EMSS) Q1 2018 report.
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Adobe
Published By: Oracle CX     Published Date: Oct 19, 2017
Modern technology initiatives are driving IT infrastructure in a new direction. Big data, social business, mobile applications, the cloud, and real-time analytics all require forward-thinking solutions and enough compute power to deliver the performance required in a rapidly evolving digital marketplace. Customers increasingly drive the speed of business, and organizations need to engage with customers on their terms. The need to manage sensitive information with high levels of security as well as capture, analyze, and act upon massive volumes of data every hour of every day has become critical. These challenges will dramatically change the way that IT systems are designed, funded, and run compared to the past few decades. Databases and Java have become the de facto language in which modern, cloud-ready applications are written. The massive explosion in the volume, variety, and velocity of data increases the need for secure and effective analytics so that organizations can make better
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Oracle CX
Published By: Oracle CX     Published Date: Oct 19, 2017
Modern technology initiatives are driving IT infrastructure in a new direction. Big data, social business, mobile applications, the cloud, and real-time analytics all require forward-thinking solutions and enough compute power to deliver the performance required in a rapidly evolving digital marketplace. Customers increasingly drive the speed of business, and organizations need to engage with customers on their terms. The need to manage sensitive information with high levels of security as well as capture, analyze, and act upon massive volumes of data every hour of every day has become critical. These challenges will dramatically change the way that IT systems are designed, funded, and run compared to the past few decades. Databases and Java have become the de facto language in which modern, cloud-ready applications are written. The massive explosion in the volume, variety, and velocity of data increases the need for secure and effective analytics so that organizations can make better
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Oracle CX
Published By: Oracle CX     Published Date: Oct 19, 2017
This paper provides guidance to organizations interested in researching Oracle’s SPARC M7 and Oracle Solaris 11 security features and capabilities. It will also provide a high level overview of some of the noteworthy features that these two product offerings bring to the market. We will review industry best practices in information security as it relates to these Oracle products in the context of a secure implementation. This paper is not meant to be an in depth technical paper, position paper, or security implementation guide. It will instead endeavor to deliver a foundational level of knowledge of the SPARC M7 processor and server technology and the function set within Oracle Solaris 11 that are primarily relevant to information security as it is currently understood. The information used to compose this paper was collected from a variety of open sources, interviews with Oracle subject matter experts, and reviews of OEM (Original Equipment Manufacturer) documentation and specificatio
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Oracle CX
Published By: Oracle CX     Published Date: Oct 19, 2017
In today’s IT infrastructure, data security can no longer be treated as an afterthought, because billions of dollars are lost each year to computer intrusions and data exposures. This issue is compounded by the aggressive build-out for cloud computing. Big data and machine learning applications that perform tasks such as fraud and intrusion detection, trend detection, and click-stream and social media analysis all require forward-thinking solutions and enough compute power to deliver the performance required in a rapidly evolving digital marketplace. Companies increasingly need to drive the speed of business up, and organizations need to support their customers with real-time data. The task of managing sensitive information while capturing, analyzing, and acting upon massive volumes of data every hour of every day has become critical. These challenges have dramatically changed the way that IT systems are architected, provisioned, and run compared to the past few decades. Most companies
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Oracle CX
Published By: Oracle CX     Published Date: Oct 20, 2017
This whitepaper explores the new SPARC S7 server features and then compares this offering to a similar x86 offering. The key characteristics of the SPARC S7 to be highlighted are: ? Designed for scale-out and cloud infrastructures ? SPARC S7 processor with greater core performance than the latest Intel Xeon E5 processor ? Software in Silicon which offers hardware-based features such as data acceleration and security The SPARC S7 is then compared to a similar x86 solution from three different perspectives, namely performance, risk and cost. Performance matters as business markets are driving IT to provide an environment that: ? Continuously provides real-time results. ? Processes more complex workload stacks. ? Optimizes usage of per-core software licenses. Risk matters today and into the foreseeable future, as challenges to secure systems and data are becoming more frequent and invasive from within and from outside. Oracle SPARC systems approach risk management from multiple perspectiv
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Oracle CX
Published By: Gigamon     Published Date: Oct 19, 2017
Read SC Magazine’s original research article Double Vision to learn how visibility deep into network activity and analysis of network traffic can show breaches before serious damage is done. While monitoring network traffic is hardly a new or unique technology, it is an excellent example of how visibility works. Constant vigilance of network activity is simply the best way to determine if any semblance of an attack still resides on your network. Download now!
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Gigamon
Published By: DocuSign UK     Published Date: Nov 06, 2018
"In today’s intensely competitive marketplace, the business world is moving rapidly to online transactions from inefficient, costly, paper-based processes. Furthermore, consumers expect to be able to interact digitally anytime, anyplace, so providing easily accessible digital touchpoints is also critical to successfully keeping and retaining your customers. No matter the size or type of business you’re in, you want to save money and increase revenue. And you want to make it all easy. Electronic signatures are a powerful way to accomplish all that. Read the report to learn how leading companies across industries are improving critical business processes using eSignatures to achieve: - Greater customer satisfaction - Higher close rates and productivity - Lower costs, greater efficiency - Improved time to revenue - Compliance and security-risk mitigation"
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DocuSign UK
Published By: DocuSign UK     Published Date: Nov 06, 2018
"With every week that passes, our dependency on paper wanes as digital processes are introduced into every aspect of our daily activity. If you want to sign a contract, book a restaurant or make a bank transfer, you can do so digitally – it is ingrained in our lives. Taking an entire business digital can be more challenging and reliant on many more moving parts. Identifying how businesses are evolving to meet these rapidly changing demands is essential for decision makers across all sectors of the economy to prepare their organisation or department accordingly to undertake successful digital transformations. This eBook investigates digital expectations from both the consumer and business perspectives. It identifies what action is being taken to meet the demand in the market and where the main challenges lie for businesses that are trying to deliver the digital experience their customers want."
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DocuSign UK
Published By: SAP EMEA Global     Published Date: Dec 13, 2017
This IDC white paper examines the drivers behind the adoption of IoT technologies by public services organizations and why the IoT is becoming a key investment priority. Public services are comprised of a diverse set of organizations, including federal, regional and local governments and healthcare and social services providers. These all have mandates to improve the safety, health and quality of life of their constituents across a broad range of programs. This paper also provides market insights and describes examples of IoT implementations that highlight the diversity of scenarios in the public service sector. These diverse scenarios illustrate the impact IoT solutions can have across many citizen-centric services.
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SAP EMEA Global
Published By: Infosys     Published Date: May 30, 2018
Testing is often a major pain point for enterprises when taking new products to market, and can make or break customer loyalty. Testing speed impacts how fast the product can be rolled out to markets, with regular updates, while the quality of testing can determine the product’s success. So how can product testing be done better, faster, and in a more agile manner? A global CPG giant was looking to solve the same problem when it wanted to take its customer loyalty app to 18 countries. See how Infosys helped and the five key takeaways from the project.
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brand, customer, loyalty, market, infosys
    
Infosys
Published By: Infosys     Published Date: May 30, 2018
Digital technologies are rewriting the rulebooks across industries. They are not only having a profound impact on how organizations work, but are also redefining the parameters of productivity and success. Organizations that can evolve and embrace this fast paced, digital world that we live in are more likely to be successful. However, given the rapid pace at which digital trends are evolving, what might be an industry standard at one moment can be displaced the next. This means that for enterprises, simply striving to keep up might no longer be enough, as businesses need to lead the way with new technology in their industries. Infosys commissioned an independent market research company, Vanson Bourne, to investigate the use of digital technologies and key trends in nine industries. This exclusive report covers: • The surging tide of digital technology adoption in organizations – what is used and where? • The promised land of digital technology use, and the hurdles organizations face t
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digital, technology, organization, enterprises
    
Infosys
Published By: Ixaris OTA     Published Date: Jan 25, 2018
Travel agents, tour operators and travel wholesalers are typically spending thousands in unnecessary costs each year. And in a fiercely competitive market operating on high volumes and low margins, ensuring efficiency with sales and purchasing systems is no easy task. Especially when it comes to payments. If you want to find out where you’re losing money, how efficient your platform really is and the simple way to eliminate these costs, read this white paper. It explores the top three areas where you could be overspending. And it reveals the statistics behind your unnecessary costs – giving you the information you need to save money and drive efficiency.
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Ixaris OTA
Published By: AstuteIT_ABM_EMEA     Published Date: Feb 01, 2018
Why Read This Report The demand for databases is on the rise as organizations build next-generation business applications. NoSQL offers enterprise architecture (EA) pros new choices to store, process, and access new data formats, deliver extreme web-scale, and lower data management costs. Forrester’s 26-criteria evaluation of 15 big data NoSQL solutions will help EA pros understand the choices available and recommend the best for their organization. This report details our findings about how each vendor fulfills our criteria and where they stand in relation to each other to help EA.
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nosql, market, industries, strategy, presence, vendor
    
AstuteIT_ABM_EMEA
Published By: Limelight Networks     Published Date: Mar 02, 2018
In the increasingly competitive OTT market, competition for viewers is high. Providers must find ways to not just deliver compelling content, but to deliver compelling viewing experiences. In this whitepaper, you’ll learn about the critical challenges facing OTT providers today and how they can be overcome to provide the broadcast quality experiences viewers expect, regardless of the device in use or the viewers location in the world. Are you ready to keep your subscribers happy and away from your competition? Download this free white paper OTT 3.0: How to Build a Better Mousetrap and learn: Why personalized content discovery is so important to viewers – and to the success of your business How to avoid internet congestion by leveraging technologies like a CDN The importance of global network scale to meet spikes in consumer traffic The impact of advertising on viewer abandonment
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content delivery network, cdn, digital content delivery, mobile delivery, global content delivery, live streaming, video on demand, video delivery, ott, over the top content delivery, ott subscription, ott channels, ott service
    
Limelight Networks
Published By: Persicope Data     Published Date: Mar 07, 2018
The pace of change in business today is unprecedented. Consider this stark statistic tweeted by Vala Afshar, the Chief Digital Evangelist at Salesforce: Twitter only took 2 years to gain their first 50 million users1. This is only a fraction of the time compared with everyday products like the automobile and airplane, which took 62 and 68 years respectively to reach the same milestones.
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Persicope Data
Published By: Persicope Data     Published Date: Mar 07, 2018
Some brands are great at connecting with new audiences. They might have a killer marketing campaign, demonstrably fulfill a gap in the marketplace, or just have that certain “it factor.” Being able to get new customers on board can lead to fantastic short-term financial gains.
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Persicope Data
Published By: Persicope Data     Published Date: Mar 07, 2018
SQL is a critical skill for business intelligence. From accessing to transforming to reporting on data, SQL gives you the power to get the job done. It can help you discover exactly how your company is performing, what your customers are doing, or how people have reacted to your marketing campaigns. Unfortunately, while SQL can tell you what has happened, it can’t tell you what will happen. What if you have questions like: • How valuable is a lead based on company attributes and their behavior on our website? • How much MRR will we generate in the next 30 days? • Which customers are likely to churn next month?
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Persicope Data
Published By: Dell EMC & Intel     Published Date: Mar 16, 2018
A fundamental people-process-technology transformation enables businesses to remain competitive in today’s innovation economy. Initiatives such as advanced security, fraud detection services, connected consumer Internet of Things (IoT) devices, augmented or virtual reality experience, machine and deep learning, and cognitively enabled applications drive superior business outcomes such as predictive marketing and maintenance. Superior business outcomes require businesses to consider IT a core competency. For IT, an agile, elastic, and scalable IT infrastructure forms the crucial underpinning for a superior service delivery model. The more up to date the infrastructure, the more capable it is of supporting the scale and complexity of a changing application landscape. Current-generation applications must be supplemented and eventually supplanted with next-generation (also known as cloud-native) applications — each with very different infrastructure requirements. Keeping infrastructure up
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Dell EMC & Intel
Published By: Dell EMC & Intel     Published Date: Mar 16, 2018
Transforming IT to meet the emerging requirements of a rapidly advancing digital economy is a priority for most companies today. Market economies and quickly evolving digital interactions are driving new and increasing demands on IT infrastructure for organizations of all kinds – from small businesses to enterprises to public institutions. IT requirements to support a variety of digital use paradigms (personal devices, IoT, VMs, VDI) are changing quickly, and organizations need to respond in order to be competitive in this evolving digital world. The latest generation of PowerEdge servers powered by Intel® Xeon® processors can deliver differentiated business agility over older-generation infrastructure. IDC asserted that updating servers can help businesses deploy applications up to 22 percent faster and improve application performance up to 29 percent over outdated infrastructure. Intel Inside®. New Possibilities Outside.
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Dell EMC & Intel
Published By: Hitachi Vantara     Published Date: Apr 12, 2018
Digital transformation is top of mind for CIOs and business leaders for clear and practical reasons. It offers an opportunity to create new revenue streams and meet changing customer demands, as well as a way to address the rise of digital insurgents trying to hijack core markets.
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Hitachi Vantara
Published By: TrendKite     Published Date: Jun 15, 2018
How can you plan more certainty into your PR practice? Break down silos, hone processes, and measure bottom-line business value. Public relations is entering an era of unprecedented challenge — and unprecedented opportunity. Digital technologies are rocking every boat, from consumer behaviors, to B2B decision-making, to the nature and reputation of media itself. Today, every discipline is being buffeted by continual change and performance pressure. But the convergence of key trends poses a particular set of challenges for public relations.
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TrendKite
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