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Published By: Oracle     Published Date: Oct 25, 2013
Learn about the challenges and opportunities faced by global businesses as they optimize sales resources to develop territories and compensation plans, which are critical in response to emerging market opportunities and complex global economic challenges.
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data, instinct, global sales, sales, performance, global sales performance, global business, optimze sales, optimization, economics
    
Oracle
Published By: IBM     Published Date: Sep 30, 2013
IBM conducted more than 1,700 in-depth, face-to-face interviews with CEOs, general managers and senior public sector leaders from around the globe. Our newest CEO Study, the largest of its type ever undertaken, is the latest in the IBM C-suite Study Series. It explores how CEOs are responding to the complexity of increasingly interconnected organizations, markets, societies and governments – what we call the connected economy. Three themes emerged. Today's CEOs must: - Empower employees through values - Engage customers as individuals - Amplify innovation with partnerships Register now to access the insights that can help you lead more effectively through impactful connections with your employees, customers and partners.
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global chief executive officer, leadership, technology, connectedness, customer insights, connections, ceos, business strategy
    
IBM
Published By: IBM     Published Date: Nov 12, 2013
Integrated Workplace Management System Systems (IWMS) is gaining industry momentum, in large part, because of the increasing focus on the importance of optimized, unified management of all assets across a complex enterprise. And that certainly includes real estate, facilities, and related assets that have historically been managed in isolated domains. In this study, leading technology analyst Gartner Inc. assesses the IWMS market to determine how the field is changing, who the leading software providers are, and how IWMS solutions have evolved in new directions to better fulfill emerging demand.
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integrated workplace management system, fasb, capital project management, iasb, sustainability, cafm, roi, magic quadrant, vendors, market overview, consolidation
    
IBM
Published By: IBM     Published Date: Oct 24, 2013
Today, the retail industry faces daunting challenges as a result of current uncertain economic conditions, conflicting market influences and changes to financial reporting standards. Traditional point solutions utilized in the various phases of the real estate life cycle are no longer adequate to meet these challenges. This whitepaper examines the benefits of implementing life cycle management solutions in the retail environment.
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lifecycle management, real estate systems integration, real estate, retail, retailer, new lease accounting standard, fasb, iasb, workplace management system, iwms, facility management, integrated workplace
    
IBM
Published By: Logicalis     Published Date: Feb 14, 2014
Learn the top trends and concerns for choosing the right infrastructure-as-a-service (IaaS) provider.
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logicalis, iaas, infrastructure-as-a-service, iaas market
    
Logicalis
Published By: Oracle     Published Date: Nov 05, 2013
This white paper draws from a recent Facebook survey to investigate the demographics of Facebook fans; how fans are acquired, discover pages, and engage; and best practices on how brands can optimize social strategies.
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social media, social media marketing, marketing, facebook, social strategies, analytics, web analytics, optimization, engagement, branding, emerging marketing, marketing research, sales
    
Oracle
Published By: Oracle     Published Date: Nov 05, 2013
As social media use has grown, an urgent need has emerged to correlate the information generated through social data with existing consumer information, and integrate it with sophisticated data management systems. This white paper describes how organizations can blend social insights with more-traditional data in an integrated customer data hub to optimize social strategies and create outreach efforts, new products, and campaigns grounded in real-time, repeatable, automated, and scalable analysis.
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business intelligence, integrated marketing, social media strategy, content marketing, insight, social data, customer hub, social analytics, social media, crm & customer care
    
Oracle
Published By: Oracle     Published Date: Nov 05, 2013
This white paper provides a step-by-step guide for determining your strategy—and the proper mix of marketing channels—in social media.
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marketing mix, social media marketing, 4p’s, marketing channels, digital marketing, internet marketing, marketing strategy, brand strategy, social media
    
Oracle
Published By: Oracle     Published Date: Nov 05, 2013
This white paper provides you with five questions you should ask agencies to help you separate the real candidates from the poseurs.
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social media, digital marketing, agency, hiring an agency, branding, marketing, digital agency, traditional agency, advertising agencies
    
Oracle
Published By: Oracle     Published Date: Nov 14, 2016
Get instant clarity with stunningly visual analysis and self-service discovery. Fast, fluid insights for the entire organisation.
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Oracle
Published By: IBM     Published Date: Jan 09, 2014
This interactive eBook describes how virtualization is not a device to implement, but rather a journey to realize greater and greater gains. Featuring cases from midsize companies around the world, the eBook details how to get started, the importance of consolidation, tangible ways to fully benefit from virtualization and more.
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ibm, virtualization, ebook, midsize businesses, midmarket, virtualization, consolidate, workload management, optimize virtualization, delivery and automation, optimize delivery, optimize automation, virtualize, server use, it benefits, server adoption, unique technology, midsize businesses, consolidation, capital expenditures
    
IBM
Published By: IBM     Published Date: Jan 09, 2014
As vendors abandon the UNIX market, IBM continues its commitment to AIX and POWER7 components on Power Systems. And with its recent architectural upgrades, it’s even redefining performance. Read the Clipper Group white paper and see how POWER7’s faster processors accelerate the delivery of applications and services, and improve the utilization of resources.
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power7 system, ibm, power7 servers, mission-critical, data center, it infrastructure, architecture, bladecenter, ibm
    
IBM
Published By: IBM     Published Date: Feb 04, 2014
This ebook presents an overview of the B2B integraiton landscape: its challenges, its opportunities, and the approaches that leading organizations follow in developing a robust and scalable EDI solution. It also summarizes the IBM B2B Cloud Services offering, with real-world examples of how companies are leveraging the IBM Cloud to Excel amid escalation global complexity, demand volatility and new customer requirements.
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ibm, smarter commerce, b2b, cloud integration, optimizing chain value, cloud transformations, edi networks, increase efficiency, drive collaboration, ibm cloud, edi solution, b2b vision, dynamic global markets, collaboration network, integration services, integration offerings, value chain, edi environment
    
IBM
Published By: IBM     Published Date: Apr 22, 2014
Learn how your business can push targeted campaigns across your mobile, tablet and desktop websites in minutes in this interactive demo.
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ibm, emm, smartphone, mobile, push notifications, push marketing, targeted campaigns, mobile device, tablet, desktop website, customer engagement, mobile applications, internet marketing
    
IBM
Published By: IBM     Published Date: May 30, 2014
Join IBM clients as they share how they drove real outcomes with collaborative processes. See how IBM partners are innovating the leading enterprise software platform. Hear IBM's perspective on these technological shifts and see the latest advancements in action.
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ibm, ibm software, software, collaboration solutions, enterprise social software, collaboration platform, cloud, marketing programs, emerging marketing, social media
    
IBM
Published By: IBM     Published Date: Aug 06, 2014
Customer intelligence solutions that can enhance customer retention by leveraging advanced and predictive analytics tools to help enable more targeted sales, service and marketing plans. .
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ibm, insurance, customer intelligence, solutions, retention, analytics
    
IBM
Published By: IBM     Published Date: Aug 06, 2014
For banks today, having more ways to communicate with customers is a good thing. But it has also made it harder for banks to figure out where and how to most profitably commit their marketing resources. Leveraging predictive analytics, First Tennessee Bank is applying the ultimate acid test. It’s combining a granular understanding of the needs of customer segments with real P&L data to optimize its marketing spend, focusing on programs that deliver the highest ROI. First Tennessee’s ability to target its campaigns more intelligently has increased its response rate by 3.1 percent, cut key marketing costs by nearly 20 percent and enables the bank to get the most from its resources.
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ibm, banking, analytics, roi, marketing, p&l, data, emerging marketing
    
IBM
Published By: IBM     Published Date: Aug 06, 2014
Banks in mature markets can take lessons from those in growth markets about how to capitalize on mobile money.
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ibm, banking, mobile, mature markets, growth markets, mobile money
    
IBM
Published By: IBM     Published Date: Aug 06, 2014
In a competitive landscape that favors the fastest and the smartest, financial services firms that invest in building sophisticated insight and predictive analytics will be better positioned to emerge as market leaders.
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ibm, banking, competition, future, financial, services, analytics
    
IBM
Published By: IBM     Published Date: Aug 06, 2014
How customer-centric transformation can lead to deeper relationships, increased revenue and streamlined operations. Though the global economy is still sluggishly shaking off the effects of the near meltdown in 2008 and the ongoing sovereign debt crisis, banks in both the emerging and developed economies have as opportunity to manage enormous capital growth and wealth creation. But to regain customer confidence and earn their slice of the increasingly competitive market, banks must transform themselves. They must jettison decades-old, product-oriented operating models and become fully client-centric.
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ibm, banking, customer centric, revenue, customer confidence, competitive market
    
IBM
Published By: IBM     Published Date: Aug 06, 2014
Though the global economy is still shaking off the effects of the past and current financial crises, banks in both the emerging and developed economies have an opportunity to manage enormous capital growth and wealth creation. To regain customer confidence and earn their slice of the increasingly competitive market, banks must transform themselves by jettisoning old, product oriented operating models to become a client centric operation. Read this insightful paper from IBM Global Business Services to understand how banks can effectively use the information they have and become truly customer centric by re-organizing their operations around customer differentiation, pricing, product bundling, channel consistency and customer engagement.
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ibm, banking, customer, enterprise, financial, capital
    
IBM
Published By: IBM     Published Date: Aug 06, 2014
To understand the impact of marketing management on business outcomes, IBM surveyed more than 500 professionals across fifteen industries. We linked responses to public financial information to see correlation between marketing sophistication and financial performance.
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ibm, banking, marketing, financial, customer experience, business, internet marketing, traditional marketing
    
IBM
Published By: IBM     Published Date: Aug 06, 2014
To succeed in the new economic environment, banks in both emerging and mature markets must become more client centric by leveraging sophisticated insights to improve risk management, pricing, channel performance and client satisfaction.
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ibm, banking, client, client centric, insights, risk management
    
IBM
Published By: IBM     Published Date: Aug 06, 2014
“Big data”– which admittedly means many things to many people – is no longer confined to the realm of technology. Today it is a business imperative and is providing solutions to long-standing business challenges for banking and financial markets companies around the world. Financial services firms are leveraging big data to transform their processes, their organizations and soon, the entire industry.
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ibm, banking, data, big data, financial services, technology
    
IBM
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