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Published By: Silverpop     Published Date: Sep 19, 2011
10 tips for expanding your behavioral knowledge base, shaping your content and leveraging timing so you deliver the ideal message at the perfect moment, plus real-life examples of how companies have made it happen.
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silverpop, marketing, right message, email, social media
    
Silverpop
Published By: Silverpop     Published Date: Jun 15, 2012
If your contact base doesn't continue to grow, how can you expect your business to grow? Learn how you can help expand your company's marketing database with ideas for collecting data on-site, tapping social media, driving opt-ins via transactional emails and more.
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marketing database, silverpop, marketing, marketing campaigns, reach, customers, sales
    
Silverpop
Published By: Silverpop     Published Date: Sep 19, 2011
With more people trying to squeeze more activities into a finite amount of time, it's no wonder that people say "time is money." And for marketers with less margin for error than ever, timing is literally money. So how do you deliver the right message at the right time and ensure your revenues don't melt away faster than a clock in a Dali painting?
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silverpop, email, marketing
    
Silverpop
Published By: Brainshark     Published Date: Oct 16, 2013
"Getting employees to understand and take advantage of benefits during open enrollment periods is big challenge for many HR managers. This paper looks for new ideas on communicating benefit plans from professional marketers, knowledge management experts, and social media gurus."
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human resources, training, compliance, onboarding, new hire, orientation, open enrollment, employee benefits
    
Brainshark
Published By: Act-On     Published Date: Nov 12, 2008
Discover how to get maximum response from your next e-mail Webinar invitation. Learn how to make your event stand out from the crowd, and how to avoid the common mistakes that doom most Webinars to mediocrity.
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act-on, webinars, marketing, campaigns, marketing automation, lead generation, lead management, email
    
Act-On
Published By: Simba by Magnitude     Published Date: Sep 20, 2019
Despite the thousands of MarTech solutionsavailable today, weíre stillmissing a comprehensive, connected view of our marketing data.Imagine if we could connect the dots.You know you donít have the fully integrated picture of your marketing data, but how do you troubleshoot, whom and what should you ask?Hereís a check listof questions and exercises to help you discover your data and process bottlenecks. Are you ready?
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Simba by Magnitude
Published By: Business.com     Published Date: Jun 03, 2009
Download B2B search marketing tips from over 140 top B2B search marketing agencies and the experts at Business.com. This whitepaper offers key insights and tips to help B2B marketing professionals quickly deliver better search marketing ROI.
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business.com, b2b, search marketing, b2c, toolkit, key relevance, jumpfly, sales cycle
    
Business.com
Published By: Spredfast, Inc.     Published Date: Oct 03, 2013
All You Need to Know to Win with Social Media Marketing
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spredfast, blog, marketing, branding, social media marketing, corporate blogger, social media
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Oct 03, 2013
10 Tips to Make your Facebook Content Newsfeed-Worthy
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spredfast, marketing, facebook, social media, newsfeed-worthy, branding on facebook
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Oct 03, 2013
It sounds straightforward, but if you want to continue to build a community and cultivate new and existing relationships, your followers must find your activity valuable.
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spredfast, twitter, marketing, brand awareness, customer relations, cultivate brand advocacy, social media
    
Spredfast, Inc.
Published By: Advertise.com     Published Date: Nov 15, 2010
According to The Fireclick Index, a comprehensive web analytics solution, over 96% of the people who visit a website leave without completing any action, like a purchase.
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advertise.com, sales, boost, remarketing, analytics, web analytics, abandonment
    
Advertise.com
Published By: Act-On     Published Date: Apr 20, 2015
In this eBook, youíll learn the 10 key benefits marketing automation offers sales, including how they directly tie to improved efficiency, faster funnels, and higher close rates.
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act-on, sales, marketing, automation, benefits, sales cycle, tracking, leads
    
Act-On
Published By: Oracle     Published Date: Sep 05, 2014
The right message, in the right place, at the right time, to the right audience. Content marketing doesnít have to be painful. Want to know more about ending the chaos of your organizationís content creation, management and measurement? Download this report now!
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content marketing, chaos, calm, message, management, measurement, audience, creation
    
Oracle
Published By: Oracle     Published Date: Sep 30, 2014
The right message, in the right place, at the right time, to the right audience. Content marketing doesnít have to be painful. Want to know more about ending the chaos of your organizationís content creation, management and measurement? Download this report now!
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oracle, marketing, cloud, content, customer base
    
Oracle
Published By: Net Atlantic     Published Date: Sep 28, 2010
Net Atlantic's free on-demand webinar, Total Engagement Marketing, covers 10 ways you can improve email marketing response in 2010. Email marketing offers marketing managers the tools to manage multiple campaigns, create micro-segments, track the entire customer lifecycle, and automate email based on customer behavior. Net Atlantic delivers a vision for the next era of online marketing.
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net atlantic, esp, email marketing, response, ncustomer lifecycle, engagement
    
Net Atlantic
Published By: Sitecore     Published Date: Mar 24, 2017
Getting started with personalization can seem overwhelming. We show you how with 10 easy tactics, from distinguishing between first-time web visitors and existing customers, to using real-time data to understand which calls to action will lead to conversions.
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personalization, context marketing, digital experience, customer experience
    
Sitecore
Published By: CrowdTwist     Published Date: Apr 03, 2017
So, youíve made the decision to launch a new loyalty program or optimize an existing initiative. Congratulations! Thatís a decision that will help your company build customer relationships and gather useful customer insight and data to use for remarketing efforts. Itís also one that shouldnít be made lightly. To ensure that you donít skipover any important steps to make your business case, itís crucial that you fully prepare your company to hit the ground running. This e-book highlights 10 essential strategies you should implement to help you prepare for a loyalty program rollout and become organizationally ready for the launch.
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prepare, company, loyalty, optimize
    
CrowdTwist
Published By: Topica     Published Date: May 12, 2011
We've broken down the 101 ways into 4 categories: Sign up URL placement, Advertisement Ideas, Promotional Ideas, and Getting Involved. Use a couple or use them all, but any are sure to add subscribers to your e-mail list!
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beginning email marketing, email marketing lists, marketing lists, advertisement ideas, website optimization, list growth, organic list growth, promotional ideas
    
Topica
Published By: IBM Unica     Published Date: Sep 08, 2011
The proliferation of marketing channels, and the explosion of data, pose a wealth of challenges for marketers making crucial calls for 2011. The results of Unica's annual survey of marketers reveal 11 key trends in marketing for 2011.
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ibm, unica, marketing trends, annual survey, social media trends, cross-channel attribution, mobile application, social media
    
IBM Unica
Published By: Birst     Published Date: Jul 16, 2013
This whitepaper first looks at the fundamental requirements that a BI solution should deliver to your company. Next, this whitepaper covers the 11 Key Questions that you should be asking of a future BI technology partner. When the BI provider can answer Yes to all of these questions, you have BI that is capable of fulfilling your analytical and reporting needs .
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business intelligence, agile bi, self service bi, bi in the cloud, unified bi, mobile bi, embedded analytics, business analytics
    
Birst
Published By: Net Atlantic     Published Date: Nov 30, 2009
Net Atlantic's whitepaper, "11 Proven Ways to Grow Your Email Marketing List" helps email marketing and communications managers increase the number of list members who are actively engaged. A larger list of interested, opt-in leads is by far the best population for creating opportunities. Sending responsibly frequent email campaigns to your mailing list will improve your overall marketing ROI better than just about any other tactic.
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net atlantic, email compliance, email marketing, unsubscribers, bounces, roi spam, can-spam, healthcare
    
Net Atlantic
Published By: Seismic     Published Date: May 14, 2019
Imagine being able to walk into a meeting and say, ďthis is what our content has done to accelerate deals, the amount of revenue it has affected, and the ROI of our overall content strategy.Ē Every marketer dreams about proving ROI and the Information Age has finally made it possible for marketing teams to get concrete numbers on the success of various campaigns. But with all the data out there, how do marketers know which KPIs provide the best insight into the health and success of their marketing activities? Download the guide to learn: ? The top KPIs for improving internal marketing efficiency ? The content engagement analytics that prove value ? How to have better visibility into what content sales uses most often
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Seismic
Published By: ChannelAdvisor     Published Date: Jul 20, 2018
"If youíre an online retailer, youíre already familiar with the selling power of Amazon. With more than 310 million active user accounts and 44% of all online retail sales in the US going through the marketplace, this e-commerce giantís influential position continues to expand. But for brands and retailers that want to succeed on Amazon, simply listing your products on the site is not nearly enough. In addition to being proactive and up-to-date with Amazonís ever-evolving trends and requirements, you must also to take steps to ensure your products and brand stay one step ahead of competitors. In this eBook, weíll share some of the most important strategies that online retailers and manufacturing brands should employ to succeed on Amazon including how to optimize your search terms and listings, maximize your advertising options, keep your products competitive and more. "
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ChannelAdvisor
Published By: ChannelAdvisor     Published Date: Jan 17, 2019
"If youíre an online retailer, youíre already familiar with the selling power of Amazon. With more than 310 million active user accounts and 44% of all online retail sales in the US going through the marketplace, this e-commerce giantís influential position continues to expand. But for brands and retailers that want to succeed on Amazon, simply listing your products on the site is not nearly enough. In addition to being proactive and up-to-date with Amazonís ever-evolving trends and requirements, you must also take steps to ensure your products and brand stay one step ahead of competitors. In this eBook, weíll share some of the most important strategies that online retailers and manufacturing brands should employ to succeed on Amazon including how to optimize your search terms and listings, maximize your advertising options, keep your products competitive and more.
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ChannelAdvisor
Published By: Tapinfluence     Published Date: Jun 07, 2016
By utilizing these best practices from TapInfluence, youíll increase your brandís credibility while building goodwill and trust with potential customers. Incorporating the expert voices of industry influencers engages your audience, highlights brand integrity, and helps further your marketing goals.
Tags : 
marketing, content marketing, best practices, business optimization, business practices, internet marketing
    
Tapinfluence
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