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Published By: Kronos, Inc.     Published Date: Jan 07, 2015
HealthLeaders' survey on workforce management queried leaders from a cross-section of U.S. healthcare organizations, including hospitals, health systems, physician organizations, and long-term care/skilled nursing facilities. The 150 respondents represent executives across all disciplines — administration, clinical, operations, finance, marketing, and information. In the next three to five years, hospitals, health systems, and other patient service providers expect to augment their time-and-attendance and payroll systems with integrated applications that enable more sophisticated data crunching around labor analytics, acuity management, and staffing assignments. The goal? To convert the workforce from overhead to asset — a flexible, agile asset that will help organizations succeed in an increasingly demanding regulatory and competitive environment.
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Kronos, Inc.
Published By: Oracle (Hospitality)     Published Date: Mar 28, 2017
The complexities of distribution make it a most daunting challenge. Indeed, for hoteliers, mastering it might be akin to finding the industry’s Holy Grail. Consider the task’s many facets: Maximizing exposure to attract new customers and establish presence in markets, both near and far, requires contracts and integration with an everchanging cast of OTAs and metasearch companies. Evaluating voluminous amounts of data for rate management practically defines “paralysis by analysis.” And demonstrating online capabilities that can adapt to the ever-changing demands of today’s consumers – who expect everything to be faster, better and cheaper than yesterday.
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cloud, distribution, hoteliers, oracle
    
Oracle (Hospitality)
Published By: IBM     Published Date: Apr 18, 2017
The data integration tool market was worth approximately $2.8 billion in constant currency at the end of 2015, an increase of 10.5% from the end of 2014. The discipline of data integration comprises the practices, architectural techniques and tools that ingest, transform, combine and provision data across the spectrum of information types in the enterprise and beyond — to meet the data consumption requirements of all applications and business processes. The biggest changes in the market from 2015 are the increased demand for data virtualization, the growing use of data integration tools to combine "data lakes" with existing integration solutions, and the overall expectation that data integration will become cloud- and on-premises-agnostic.
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data integration, data security, data optimization, data virtualization, database security, data analytics, data innovation
    
IBM
Published By: IBM     Published Date: Apr 10, 2017
"Finding the right monetization model doesn’t have to be difficult... if you have the right provider. Identifying the right provider now is critical for your monetization strategy, even if it changes over time. Download this exclusive brochure from IBM Cloud Video’s OTT Success Series to learn: -The importance of planning for multiple billing and payment options across multiple international markets and currencies -The critical behind-the-scenes role of asset markup for dynamic advertising insertion -How to understand (and fulfill) metadata demands that differ by distribution avenue"
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ibm cloud video, monetization model, billing, payment, metadata demands, distribution avenues, advertising
    
IBM
Published By: Marketo     Published Date: May 18, 2017
Marketing automation is a technology solution that helps enable the seeding, creation, nurturing and acceleration of demand among prospects and customers (see the brief “Marketing Automation Platforms Defined”). Given that marketing automation platforms (MAPs) are an essential component of every b-to-b organization’s marketing infrastructure, organizations understand the need for these platforms, as well as their internal need for optimized processes and skills to leverage them. However, while most b-to-b marketers understand the value of lead nurturing, lead scoring/prioritization, program and tactic level reporting, and the SiriusDecisions Demand Waterfall®, they often struggle to operationalize these processes with MAPs, which is why selecting the right MAP is imperative. In this SiriusView, we describe MAP providers’ differences to help organizations identify which MAPs best meet their needs.
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program automation, multi channel, sales and enablement, predictive lead scoring, visual personalization, design, live event management
    
Marketo
Published By: Bizible     Published Date: Jun 09, 2017
Created to concisely to help B2B marketers understand both the complexity and benefit of marketing attribution. Learn how to prove your marketing ROI with marketing attribution.
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b2b attribution, b2b marketing, marketing attribution, marketing analytics, revenue attribution, demand generation, demand gen, salesforce attribution
    
Bizible
Published By: Bizible     Published Date: Jun 19, 2017
Learn how B2B marketers are moving away from vanity metrics and starting to optimize and plan for revenue with pipeline marketing. Get the comprehensive guide to get started!
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pipeline marketing, full-funnel marketing, revenue marketing, b2b marketing, conversion tactics, growth marketing, growth hacking, demand generation
    
Bizible
Published By: Skillsoft     Published Date: Sep 25, 2013
HR execs are not finding their budgets rising at the same levels as their workforce requirements. By 2020, the global labor market faces a shortage of 38-40 million college educated workers and 45 million secondary educated workers1. Despite the change catalyst that the mounting crisis demands, many organizations have not adjusted their strategies. Why would an organization race to develop skills by investing the same portion of their budget in classroom approaches and build training that they could buy? To help organizations find a smarter way out of the talent crisis, the Director of Research at the world’s leading learning analytics firm compared the results of Skillsoft elearning to classroom and internally developed elearning benchmarks. The results were clear; Skillsoft provides a solid answer to the global talent imperative.
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Skillsoft
Published By: Cotendo     Published Date: Sep 01, 2010
The company needed a different CDN and website acceleration solution to provide its users with the level of responsiveness to changing stock market conditions that they depend on - and that Seeking Alpha demanded of itself.
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cotendo, case study, real-time financial market information, cdn, content delivery
    
Cotendo
Published By: Oracle     Published Date: Sep 05, 2014
The art and science of effective marketing and demand generation is like a great recipe- Marketing master chefs turn traditional pairings on their sides by re-engineering campaign planning and turning siloed fixings into successful mixings. Read seven master chefs’ recipes for their most customer-approved dishes.
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demand, marketing, art, science, effective, re-engineering, recipes, dishes
    
Oracle
Published By: Oracle     Published Date: Feb 24, 2015
Content marketing is driving the way marketing organizations are engaging their audiences. In our consumer-empowered world, it’s become more difficult for marketers to cut through clutter and a lot more challenging to garner loyalty with their audiences. That’s why smart content delivered in context will make you stand out in the crowd. Read the modern marketing essentials guide on Content Marketing now.
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oracle, marketing cloud, essentials, content, strategy, business objectives, target audience, engagement
    
Oracle
Published By: Dell EMC     Published Date: May 12, 2016
Businesses face greater uncertainty than ever. Market conditions, customer desires, competitive landscapes, and regulatory constraints change by the minute. So business success is increasingly contingent on predictive intelligence and hyperagile responsiveness to relentlessly evolving demands. This uncertainty has significant implications for the data center — especially as business becomes pervasively digital. IT has to support business agility by being more agile itself. It has to be able to add services, scale capacity up and down as needed, and nimbly remap itself to changes in organizational structure.
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Dell EMC
Published By: Pega     Published Date: Apr 04, 2016
In today’s “always on” digital world every point of engagement with a customer—from a service call to a marketing email—is a critical moment for retail banks where the customer relationship is put to the test over and over again. And while in most cases banks are delivering satisfactory customer service to their clients, they are missing key opportunities to provide deeper personalization. With nearly one in four consumers saying they would start looking for a new bank if they received poor customer service, banks need to evolve with their customers and always be looking at innovative ways to communicate and service them more efficiently. Download this research study and get a deeper understanding of the challenges facing today’s banks and the technology solutions they must embrace to keep pace with consumer demands.
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Pega
Published By: Pega     Published Date: Apr 04, 2016
As the marketing landscape continues to shift and evolve, marketers are being tasked with a multitude of responsibilities, not the least of which involves adopting new platforms and strategies to operate in a real-time world and provide relevant content across every conceivable delivery platform. This has opened a whole new world of challenges—and opportunities—for marketers as personalization has been brought to the forefront of the strategy for many organizations. These requirements are making it all the more imperative for organizations to be able to craft robust experiences that are targeted to the needs and desires of all of their customers. In a world where customers have a multitude of options for nearly everything they are looking to purchase—and where new contenders are willing to offer almost anything to gain their business and loyalty if given the opportunity—the demand to know and effectively engage customers has never been greater. Download this whitepaper and discover how
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Pega
Published By: CA Technologies     Published Date: Mar 21, 2014
This study of 1,300 senior IT decision-makers worldwide proves IT leaders recognize they must change how their organizations work to accelerate time to market, improve software quality, speed application development and meet growing customer demand.
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devops, software, it automation, visualization, application
    
CA Technologies
Published By: CA Technologies     Published Date: Mar 21, 2014
This study of 1,300 senior IT decision-makers worldwide proves IT leaders recognize they must change how their organizations work to accelerate time to market, improve software quality, speed application development and meet growing customer demand.
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devops, software, it automation, visualization, application
    
CA Technologies
Published By: Pega     Published Date: May 24, 2016
In today’s “always on” digital world every point of engagement with a customer—from a service call to a marketing email—is a critical moment for retail banks where the customer relationship is put to the test over and over again. And while in most cases banks are delivering satisfactory customer service to their clients, they are missing key opportunities to provide deeper personalization. With nearly one in four consumers saying they would start looking for a new bank if they received poor customer service, banks need to evolve with their customers and always be looking at innovative ways to communicate and service them more efficiently. Download this research study and get a deeper understanding of the challenges facing today’s banks and the technology solutions they must embrace to keep pace with consumer demands.
Tags : 
    
Pega
Published By: Pega     Published Date: May 24, 2016
As the marketing landscape continues to shift and evolve, marketers are being tasked with a multitude of responsibilities, not the least of which involves adopting new platforms and strategies to operate in a real-time world and provide relevant content across every conceivable delivery platform. This has opened a whole new world of challenges—and opportunities—for marketers as personalization has been brought to the forefront of the strategy for many organizations. These requirements are making it all the more imperative for organizations to be able to craft robust experiences that are targeted to the needs and desires of all of their customers. In a world where customers have a multitude of options for nearly everything they are looking to purchase—and where new contenders are willing to offer almost anything to gain their business and loyalty if given the opportunity—the demand to know and effectively engage customers has never been greater. Download this whitepaper and discover how
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Pega
Published By: Adobe     Published Date: Aug 04, 2015
This report introduces Forrester's vision of mobile marketing for marketing leaders and provides specific strategic recommendations for brands dealing with demanding mobile customers.
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brand tactics, branding, consumer mobility, customer experience management, digital marketing, emerging methods, marketing methods, mobile apps
    
Adobe
Published By: Adobe     Published Date: Apr 22, 2016
This guide is intended for creative marketing and business leaders who recognise that the current technologies and processes that support marketing cannot scale with the demand for dynamically relevant, personalised brand experiences. DAM is about more than storage. It’s a strategic enabler of digital transformation.
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marketing, return of investment, roi, digital marketing, online marketing, brand experiences, customer experience
    
Adobe
Published By: Adobe     Published Date: Apr 25, 2016
Ce guide est destiné aux chefs d’entreprise et aux directeurs du marketing créatif qui reconnaissent que les technologies et processus actuels à la base du marketing ne sont pas en mesure d’évoluer avec la demande pour produire dynamiquement des expériences pertinentes et personnalisées. Le DAM n’est pas seulement une solution de stockage. Il s’agit d’un outil stratégique de transformation digitale.
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marketing, customer experience
    
Adobe
Published By: Evariant     Published Date: Apr 03, 2017
Health systems must capitalize on every patient and consumer interaction—from fielding the first inquiry to actively supporting proactive health, ongoing care, and recovery—to achieve a “trusted provider” status in the eyes of consumers and patients. Yet, the majority of call centers today do not deliver the robust, personalized support capabilities today’s patients and consumers expect, and the current healthcare marketing environment demands. Download your free copy of this eBook to learn why sophisticated health systems are transforming yesterday’s call center into tomorrow’s engagement center.
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patient engagement, call center, improved care continum
    
Evariant
Published By: CA Technologies     Published Date: Mar 21, 2014
This study of 1,300 senior IT decision-makers worldwide proves IT leaders recognize they must change how their organizations work to accelerate time to market, improve software quality, speed application development and meet growing customer demand.
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devops, software, it automation, visualization, application
    
CA Technologies
Published By: VMware, Inc.     Published Date: Apr 05, 2016
Business teams striving to move quickly into new markets and launch new products and services are demanding more from IT organizations that have traditionally been focused on avoiding downtime, ensuring security and compliance, and holding down costs. Cloud computing offers compelling benefits for IT and the business to gain on-demand access to IT resources for new application development, as well as for running existing applications.
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cloud, public cloud, data center, vcloud, vcloud air, it organizations
    
VMware, Inc.
Published By: Dynatrace     Published Date: Dec 16, 2015
Leaders are 2.5x more likely to exceed profitability, market share and productivity goals through DevOps. You know you need to adopt a continuous and collaborative IT delivery model to meet the ever-increasing market demands for more features faster and remain competitive.
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dynatrace, application, deployment, devops, it delivery model
    
Dynatrace
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