With dozens of metrics out there, it's critical that you cut through the noise and focus on those metrics that prove your inbound programs are driving high-quality leads and growing your sales pipeline.
Employee-shared content increases reach 10x and engagement 8x. That’s why leading brands are launching Employee Advocate Marketing programs to drive the marketing metrics they care about most, including increased awareness, social engagement and new customers.
But what are the steps they took to launch and maintain a successful program? Download this guide and step-by-step checklist for everything you need to know to launch an employee Advocate Marketing program.
Download the guide and checklist to learn:
• The steps to launch an employee Advocate Marketing program
• Proven best practices to grow your program
• The recommended timeline and steps to ensure the program drives your goals
Because all processes should be aligned to customer metrics, process improvement is an important goal for organizations in every industry. This paper illustrates the impact analytics can make on business processes through real-world examples based on IBM client experiences, and describes the steps organizations can take to refine quality, warranty, financial, inventory and other processes that are essential to achieving operational excellence.
Published By: Intacct
Published Date: Sep 09, 2014
The professional services market is back—and more competitive than ever.
How will you outperform your competitors? By monitoring the financial metrics that matter. Through years of thorough research, Service Performance Insight has analyzed and identified the profit-centric measures that are highly correlated with financial success in professional services.
Download the white paper, "The 5 KPIs that Matter for Professional Services," to learn:
• The importance and primary characteristics of financial maturity.
• The 5 financial metrics critical to service organizations.
• Where successful service organizations fall in these metrics.
PassMark Software® conducted objective performance testing on eight (8) security software products, on Windows 8.1 (64-bit) during July and August 2015. This report presents our results and findings as a result of performance benchmark testing conducted for these endpoint security products.
The aim of this benchmark was to compare the performance impact of Webroot’s SecureAnywhere Business Endpoint Protection product with seven (7) competitor products. Testing was performed on all products using 13 performance metrics, including: installation time, boot time, CPU Usage, Memory Usage, Browse Time and many others.
Does your endpoint security measure up?
Download the new Adobe Digital Index report to see how your online marketing practices compare to the best-of-the-best websites across five industries, including retail, media and entertainment, travel and hospitality, financial services, and high tech. You’ll see critical metrics on everything from mobile trends to conversion rates—so you can develop new strategies for success in 2014.
Mobile is more than likely a part of your marketing mix, but chances are, you haven’t defined the metrics you need to measure its success. The Forrester paper, Make the most of analytics to meet your mobile objectives, shares insights from mobile executives and lays out the steps marketers need to take to improve mobile effectiveness.
Published By: Datorama
Published Date: Aug 26, 2014
The extreme complexity of today’s marketing landscape, combined with the abundance of choices available to consumers, means marketers need to approach each marketing decision as intelligently as possible. Download this whitepaper to learn how marketers can utilize omni-channel analytics to garner strategic insights and guide them in the decision making process.