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Published By: Adobe     Published Date: Nov 02, 2018
Improving the customer experience is a strategic imperative for most organizations today, but delivering an engaging experience across the growing number of digital customer touch points can be a daunting challenge. Organizations must deliver responsive experiences that “play well” on smartphones, PCs, and tablets. They must publish content to installed app experiences on mobile and other connected devices, to social channels, and to email campaigns. They must manage global sites in different languages, localize the experience for different markets, and — increasingly — personalize the experience for different customer personas or segments. A modern digital experience management platform is essential for any organization hoping to make digital experience delivery a core competency. IDC interviewed organizations using Adobe Experience Manager Sites (AEM Sites) to understand the impact of the platform on their ability to create, manage, and deliver digital experiences. Study participants
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Adobe
Published By: Adobe     Published Date: Mar 26, 2018
If you’re wondering whether you should really prioritize email in your marketing—especially when new channels continually emerge—consider this: 91 percent of marketing executives agree that email is their most effective channel.1 Clearly, email isn’t just here to stay, it’s the mainstay. And with the ability to personalize and contextualize messages, upgrade mobile campaigns, and better understand customer needs, email marketing has evolved into a stronger and smarter version of its former self.
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Adobe
Published By: Adobe     Published Date: Jul 04, 2016
The multichannel campaign management (MCCM) market comprises vendors that seek to orchestrate company communications and marketing offers to customer segments across channels, such as websites, mobile, social, direct mail, call centers and email.
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multichannel campaign management, campaign management, mccm, digital marketing
    
Adobe
Published By: Mimecast     Published Date: Oct 17, 2013
In this video, Matt Cain, Vice President and lead e-mail analyst at Gartner, outlines some of the options available to CIOs, including running hybrid e-mail environments with tried and tested services delivered from the cloud but the Exchange server remaining onsite. Matt also discusses where Office 365 currently meets the needs of enterprise customers and where third-party services should be considered to augment its functionality in key areas.
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mimecast, cloud email, unified email management, office 365, secure email, mobile workforce, matt cain, migration services, mounil patel, email ecosystem, email infrastructure, core communication, email to cloud, customization and integration, cloud computing
    
Mimecast
Published By: Voltage Security     Published Date: Sep 13, 2012
Sending and receiving encrypted email with sensitive data should be a lot easier to do. But it ends up being something painful, and as a result we tend to avoid this protection.
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data security, voltage, smartphones, tablets, smart security, email security, mobile email security, encryption, email encryption
    
Voltage Security
Published By: MobileIron     Published Date: Feb 05, 2016
To help you succeed on your mobile journey, this guide outlines essential best practices and recommendations across all four stages of the mobile app lifecycle: Design, Develop, Deploy, and Maintain. It’s ideal for organizations that are ready to move beyond enabling basic apps, such as email and calendar, on mobile devices. It also provides operational guidance for deploying and maintaining existing mobile apps.
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mobile apps, best practices, mobiletron, phones
    
MobileIron
Published By: MobileIron     Published Date: Aug 04, 2016
To help you succeed on your mobile journey, this guide outlines essential best practices and recommendations across all four stages of the mobile app lifecycle: Design, Develop, Deploy, and Maintain. It’s ideal for organizations that are ready to move beyond enabling basic apps, such as email and calendar, on mobile devices. It also provides operational guidance for deploying and maintaining existing mobile apps.
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mobile apps, best practices, mobiletron, phones
    
MobileIron
Published By: Movable Ink     Published Date: Oct 04, 2016
Steve Madden wanted to promote their mobile shopping app in an email. See the campaign and learn how they increased downloads by 68% in our Inkredible 5.
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contextual marketing, email marketing, retail marketing, ecommerce marketing, contextual email, real-time marketing, internet marketing, e-commerce
    
Movable Ink
Published By: Movable Ink     Published Date: Oct 04, 2016
Steve Madden wanted to promote their mobile shopping app in an email. See the campaign and learn how they increased downloads by 68% in our Inkredible 5.
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contextual marketing, email marketing, retail marketing, ecommerce marketing, contextual email, real-time marketing, internet marketing, e-commerce
    
Movable Ink
Published By: Microsoft     Published Date: Jul 07, 2016
Enable, protect, and manage mobile productivity Protecting email and other corporate data on mobile devices—without bogging down workers—is one of today’s biggest challenges faced by IT pros today. With the massive, global proliferation of mobile devices, it can be a struggle to manage and secure these devices and your data, both on approved enterprise applications and shadow IT. Download this free e-book to learn how to control the uncontrollable and create a solution that: • Enables continuous management, so your employees are more productive. • Offers threat protection, so you can detect abnormal user behavior, suspicious activities, known malicious attacks, and security issues right away. • Guards against data leakage. • Provides security after loss or theft of mobile devices. • Helps protect your Microsoft Office email, files, and apps.
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mobile devices, enterprise, best practices, management
    
Microsoft
Published By: Citrix ShareFile     Published Date: Nov 09, 2016
If you want to grow your small business, you must also focus on mobile sales, marketing, email and payment.
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small business
    
Citrix ShareFile
Published By: MobileIron     Published Date: Mar 21, 2017
Over the past few years, organizations have used a variety of tools and technologies to enable basic mobile device management (MDM) and essential apps like email and calendar. But those capabilities are inadequate for companies that want to move beyond the basics and transform their business processes by securely moving apps and data to the cloud. For AirWatch customers, this means they should start evaluating leading enterprise mobility management (EMM) platforms like MobileIron in order to achieve their mobile transformation goals. Our platform is 100% focused on building today’s modern enterprise architecture, which is quickly shifting core business processes away from legacy technologies and standardizing on mobile devices and cloud services.
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MobileIron
Published By: Cisco     Published Date: Dec 27, 2017
The market for communications is shifting to one in which multi-modal interactions will become the norm. Voice, video, and messaging Communications and Collaboration will drive the future of this market. As messaging becomes a larger part of the Communications landscape, Mobile Collaboration is poised to take on a larger enterprise role, by way of shifting email to more of a confirmation tool. Moreover, the convergence of content types under UCC will be greatly enhanced by a categorized and dynamic ontology-driven knowledge framework that goes beyond search. Once the framework supports are in place, UCC will accelerate its momentum at an even greater rate than it already is today. This Research Note identifies the new elements of UCC and how enterprises can plan for the shift to multi-modal communications.
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Cisco
Published By: iPass     Published Date: Sep 16, 2009
Thanks to new mobile technologies, work happens everywhere today. It might be responding to email on the morning train or uploading a customer contract during a cross-town cab ride. Your workers need this level of connectivity to compete. At the same time, you likely face unprecedented budgetary challenges.
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wireless, wifi, smartphones, pda, security, smartphone, personal devices, nokia, gps, data, ipass, ipass connect, connect, windows mobile, mobility
    
iPass
Published By: MobileIron     Published Date: Apr 05, 2017
MobileIron is a proven leader in mobile and cloud security innovation for the modern enterprise. In addition to being the enterprise choice for secure mobility, we rank in the top five for all categories of the Gartner Critical Capabilities for High-Security Mobility Management. We have also been positioned as a Leader in the Gartner Magic Quadrant for Enterprise Mobility Management Suites for six consecutive years. Our platform is fully mature and built from the ground up to address evolving mobility and cloud requirements. Plus, MobileIron integrates with leading technology providers, so customers aren’t tied to proprietary technologies that don’t meet their needs. We ensure customers can choose the best technologies that fit their environment.
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cloud services, enterprise management, cloud security, mobile security, mobile device security, platforms, email security, cloud data, app security
    
MobileIron
Published By: MobileIron     Published Date: Apr 05, 2017
MobileIron is a proven leader in EMM innovation and mobile security for the modern enterprise. In addition to being the enterprise choice for secure mobility, we rank in the top five for all categories of the Gartner Critical Capabilities for High-Security Mobility Management. We have also been positioned as a Leader in the Gartner Magic Quadrant for Enterprise Mobility Management Suites for six consecutive years. Our platform is fully mature and built from the ground up to address evolving mobility and cloud requirements. Plus, MobileIron integrates with leading technology providers, so customers aren’t tied to proprietary technologies that don’t meet their needs. Our goal is to ensure organizations can choose the best technologies that fit their environment.
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cloud services, enterprise management, cloud security, mobile security, mobile device security, platforms, email security, cloud data, application protection, app security
    
MobileIron
Published By: Citrix ShareFile     Published Date: Jul 24, 2017
In just a few years, we’ve learned to rely on our phones for everything from banking to email to watching cat videos. Most importantly, it’s a safe bet your employees are using mobile devices for work-related activities as well – whether your IT department is prepared for it or not. The proliferation of internet devices makes it simply too easy for employees to check emails en route to the office or give a project that final once over from their couch at home. Smart businesses are already taking advantage of this trend, and reaping the benefits of productivity and employee satisfaction. Is yours?
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mobility, productivity, employee satisfaction
    
Citrix ShareFile
Published By: Lookout     Published Date: Dec 07, 2017
How to think about the risk to data from the mobile ecosystem Mobile devices, even those that are corporate owned, are personal. Your CEO uses the same smartphone to send confidential emails, snap family photos, inspect customer records, get directions to meetings, and scrutinize financial reports. Every employee in your organization does the same thing. Your organization's critical data is constantly being accessed by mobile devices, and once it leaves the network you have no visibility into where it goes, and little or no ability to enforce your security policy to protect it. Your organization’s sensitive data has made the mobile ecosystem the new frontier for a wide spectrum of risk that every CISO must now understand. Take a deep dive into all twelve elements of the Mobile Risk Matrix in the interactive table below.
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Lookout
Published By: LivePerson     Published Date: May 17, 2016
At the end of last year, the US alone had 435 million smart mobile devices in use — that’s 35% higher than the total US population. Among smartphone users, 68% use messaging apps regularly. And 84% of smartphone engagement with apps is spent communicating via text, email, and social channels. What does this mean for brands? The current state of CX is broken. Brands focus too much on channel and transaction, ignoring the customer’s preferences, and, ultimately, negatively affecting their bottom line. But wherever there’s a disconnect, there’s also opportunity. In increasing numbers brands are turning to messaging platforms and apps to offer more efficient, convenient customer service.
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liveperson, idc, consumer relations, mobile, smartphones, mobile apps, brand engagement
    
LivePerson
Published By: MobileIron     Published Date: Oct 29, 2018
For every mobile user, staying productive requires secure access to critical apps such as email, contacts, and calendar. These personal information management (PIM) apps are some of the most commonly used apps in the enterprise, so IT must ensure that users can seamlessly and securely access them on any device, including Android and iOS. The ultimate goal is to prevent data loss while preserving the native app experience users expect.
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MobileIron
Published By: IBM     Published Date: Feb 16, 2017
Watch this video to learn how IBM Datacap and Box enable better customer centricity through the capture of data across mobile devices, scanners, email, fax and files. This solution works with Box to store documents in the cloud.
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ibm, ecm, analytics, ibm datacap, ibm box
    
IBM
Published By: Oracle OMC     Published Date: Oct 26, 2018
Design strategies to help you capture mobile clicks
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Oracle OMC
Published By: SAS     Published Date: Apr 16, 2015
Few advances in technology have impacted how we do business as broadly and profoundly as mobile. Mobile devices are creating new opportunities for organizations to engage with their customers, but the bigger reasons to focus on mobile relate to how mobile is changing how people behave. For marketers, the opportunities lie beyond the simple lure of mobile as just another channel to engage with customers. Because mobile devices are highly valued and always present, they bring a unique complexity that is not associated with email, digital or other channels of engagement.
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SAS
Published By: SAS     Published Date: Apr 21, 2015
Because mobile devices are highly valued and always present, they bring a unique complexity that is not associated with email, digital or other channels of engagement.
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SAS
Published By: Silverpop     Published Date: Sep 19, 2011
To gain a better understanding of how today's marketers are using-and plan to use-various mocial mediums to communicate with customers, Silverpop polled more than 500 online marketers regarding their use of social, email, mobile and local forms of communication.
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silverpop, marketing, customer communication, social media
    
Silverpop
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