Published By: Samsung
Published Date: Dec 11, 2014
This White Paper explores how the proliferation of smartphones and tablets (the global installed base of smartphones alone is set to hit 3 billion devices by 2017) has led consumers to adopt new behaviours, and develop expectations around what experiences mobile computing can offer.
The step from unconnected to connected products is a daunting one. Unlike the computers and smartphones and tablets we use to connect to the Internet of Computers, the devices of the IoT were rarely designed with connectivity in mind.
Today, 61% of North American and European enterprise information workers are choosing their smartphones for work either on their own or from a company-approved list. According to Forrester’s Business Technographics® Global Devices And Security Workforce Survey, 2014, 53% of employees are unwilling to make any kind of sacrifice to their user experience in the interest of heightened security.
Read this report to learn more about the results.
Technology has had a profound impact on society, influencing everything from the way we communicate with each other to how we conduct business transactions. In the financial services space, technology has brought banks closer to their customers, offering a wide range of online services to appeal to a population of consumers who now view their smartphones as something they can’t live without.
In the process of shifting their practices to accommodate this new generation of customers, banks are transforming and reinventing themselves from the corporate office to the branch office through innovative services and technologies that take banking beyond the traditional experience. Networks are playing a central role in this transformation.
Published By: Monotype
Published Date: Jun 29, 2017
After years spent hidden in the shadows of Millennials,
Generation Z is taking over the spotlight and making some
serious waves in the process. Gen Zs are the first true
digital natives, born between the late 1990’s to the mid
2000’s, and only know a world with Internet access, social
media and smartphones.
This “YouTube generation” is tech-savvy and pragmatic,
drives innovation and the way we consume media, and
they’re pushing brands and marketers to catch up in
Like, follow, read, repeat
In an era of massive information (and advertising) overload, the
brand-consumer relationship is a delicate dance. One misstep and
a disgruntled customer will gladly find a new partner. Thanks to a
mobile-first, visually rich, social and digital world, people expect
flexibility, authenticity and consistency in every single interaction with
In order to keep your customers engaged and happy, look to the
emerging behaviours and preferences of Generation Z as a beacon
for what’s to c
Published By: Incapsula
Published Date: Nov 06, 2017
Does your website load in two seconds or less? If not, you could be disappointing nearly half of your customers. According to Kissmetrics, 47 percent of e-commerce users expect websites to load in less than two seconds – and nearly a quarter of them will abandon your website entirely if it takes longer than four seconds. Additionally, 50 percent of customers shop on their mobile phones. In other words, your website needs to load fast and be optimized or your customers will leave.
The reality is that an e-commerce company can increase revenue by up to 7 percent just by making the load time one second faster. So, how can your company improve its site performance and make it faster?
The best practices outlined in this whitepaper can reduce your site’s loading time, improve your user experience, and ultimately increase your company’s revenue.
Did you know that sales reps typically waste up to 16 hours per week on non-selling tasks?
If your sales team is spending too much time on non-selling tasks, logging sales activities to Salesforce, hunting for customer information and documents, or copy-pasting data between separate systems, they might resist the rise of mobile CRM solutions like Salesforce1.
However, it’s important to figure out how to enable these teams in the field, as 55% of salespeople will access sales applications exclusively through smartphones or tablets by the end of 2016. It’s not surprising that salespeople will increase their use of mobile apps 125% from 2015-2017.
In this whitepaper from Tact, you’ll learn 1) common challenges facing field sales teams, 2) a framework for thinking about mobile sales productivity, 3) essential characteristics for evaluating mobile sales solutions, and 4) key trends in mobile sales.
Published By: Silverpop
Published Date: Jun 15, 2012
The way we communicate is moving-literally. Smart phones are outselling PCs, and tablet sales are expected to outpace desktop sales by 2013. But although the screens may be smaller, the possibilities for engagement are larger than ever.
Published By: Silverpop
Published Date: Jun 15, 2012
People are increasingly using smartphones for researching, social networking and "checking in" on Foursquare. Learn how you can tap the power of location-based marketing, using customers' real-world behaviors and location to reach them when it's most relevant.
How Windows Phones Combine Email, Messaging, Voice, and Presence in a Secure, Collaborative Environment. This paper explains why unified communications is essential and why Windows® Phones are ideally suited to serve as the "mobile connection" in a unified communication environment.
Marketers have been limited to bland options for sending communications to consumers on their mobile phones. With the introduction of Apple's iPhone and operating systems like Google's Android and Palm's Pre/Pixi, now offering similarly rich user experiences, you have the opportunity to reach your customers, anywhere, any time, on their mobile devices.
Published By: Aternity
Published Date: Jul 20, 2012
Forrester Research projects that by 2016, 350 million employees will have smartphones, prompting businesses to drastically increase spending on mobile projects to meet the flexibility demands of increasingly tech-savvy employees.
This exclusive resource describes how businesses can support mobile technologies from virtual desktops to application development with comprehensive end-user experience (EUE) management tools. Find out how this platform proactively detects performance and availability issues to help IT professionals troubleshoot and improve application performance for end-users.
Android, iOS and Windows tablets and smartphones play an increasing role in enterprise computing, providing new flexibility and mobility for workers and IT—but creating new challenges around security. This paper describes these issues and explains how they can be addressed effectively with Citrix BYOD solutions.
Bring-your-own-device (BYOD) programs and policies empower people to choose the best device to get their work done, including personally-owned consumer smartphones, tablets and laptops. This white paper provides guidance for introducing BYOD to help people become more mobile and productive while IT adapts to consumerization in a simple, secure and controlled manner.
Published By: LogMeIn
Published Date: Jan 15, 2014
The following industry forecasts and findings highlight mobile’s growth potential and each on their own should merit merchants’ attention. Learn more about the potential of mobile growth through this whitepaper.
Published By: ForeScout
Published Date: Aug 14, 2012
The What, Why and How to Employ NAC to Apply Guest Networking, BYOD (Bring Your Own Device) and Endpoint Security Policies.
Many of today's endpoints are neither known nor protected. According to Gartner, enterprises are only aware of 80 percent of the devices on their network. Those 20 percent of unknown devices are inside the perimeter of the network, are unmanaged and provide users with access. They are small, varied and highly mobile, and they are loaded with their own applications, can act as WAPs, and often contain outdated firmware or are jailbroken. Even as the devices are accessing personal applications on the web, they are also accessing corporate resources such as e-mail-all from the very same unmanaged devices, which have not been vetted by the security organization. Smartphones, notebooks, netbooks, iPads, e-readers, gaming consoles and more-the list of personal devices attempting access to employer networks seems to grow every day in what's come to be known as the BYOD (Bring Your Own Device) era in networking.
As video technology becomes more accessible, more people will use it to make video calls. A confluence of camera-enabled notebooks, smartphones and tablets combined with better wireless network capabilities has created a base of users that are willing to fire up the camera when they want to talk.
Published By: Advizex
Published Date: Sep 25, 2013
The challenge of Big Data is more than a question of size; it’s about time to insight and action. With the exponential growth of unstructured data such as social media, video and the raw data generated by smartphones and other “intelligent” machines, businesses are buried under an avalanche of data that renders even best-effort analytics slow and sometimes unreliable. As many businesses are learning in this age of Big Data, it’s not just what you know, but when you know it and how much you trust it.
Download this white paper and learn that with SAP HANA, companies can react intelligently at the speed of thought to capture new opportunities.