Adobe Audience Manager uses identity management tools and device graphs to tie device IDs to individuals or groups. If a customer starts using a device you donít recognize, you can use second-party data available through a network or co-op to supplement your own, building a complete view of your customer. This allows you to send consistent messaging across devices, whether your customers log in to your site or not.
The IBM mobility solution helped PHS Group improve productivity by five percent, streamline operations and speed cash collections rates while significantly decreasing paper and printer systems costs. PHS Group plc (PHS) provides workplace maintenance and cleaning services to more than 250,000 business customers in 300,000 locations in the United Kingdom and Ireland.