Artificial Intelligence (AI) has already begun to improve targeting, segmentation, media buying and planning in the advertising industry. AI algorithms can extract complex patterns from vast numbers of data points, and in so doing, are able to self-correct and learn patterns. The revenue potential that improved personalization, segmentation and targeting that AI provides to marketers is huge.
At HERE Technologies, we are placing AI and machine learning at the center of our products and services. We see the opportunity in automated machine learning to enrich the targeting and effectiveness of mobile advertising campaigns in real time. But the outcome of implementing such technology depends on the quality of data being fed into it from the outset. AI wouldn’t be as helpful if it’s being used alongside questionable location data or audience data.
HERE’s location data provides a strong thread that can be woven throughout every stage of the media buying process, offering more context and
Digital transformation (DX) is a must for midsize firms (those with 100 to 999 employees) to thrive in the digital economy. DX enables firms to increase competitive advantage through initiatives such as automating business processes, creating greater operational efficiencies, building deeper customer relationships, and creating new revenue streams based on technology-enabled products and services. DX is a journey, and it starts with firms embracing an IT-centric vision that guides a data-driven, analytics-first strategy. The outcome of DX initiatives depends on the ability of a firm to efficiently leverage people (talent), process, platforms, and governance to meet the firm’s business objectives.
HPEprovides an All-flashenterprise storage solutionthat helps its customersmove theirenterprisesto the next level of productivity and data protection inacost-effective manner. HPEcommissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI)enterprises may realize by deploying the HPE 3PARStoreServAll-flash Storagesolution. The purpose ofthis study is to provide readers with a framework to evaluate the potential financial impact of 3PAR All-flash Storageon theirorganizations.
Business users expect immediate access to data, all the
time and without interruption. But reality does not always
meet expectations. IT leaders must constantly perform
intricate forensic work to unravel the maze of issues that
impact data delivery to applications. This performance
gap between the data and the application creates a
bottleneck that impacts productivity and ultimately
damages a business’ ability to operate effectively.
We term this the “app-data gap.”
"Enterprises depend on data to improve customer interaction, accelerate product development and run the back office.
?Is infrastructure complexity holding your applications back? ?
Do your applications have instant access to data?"
Do you know your people as well as you know your customers? Your people’s expectations and the way they work are changing. Employees are more diverse, mobile and technologically savvy than ever before. HR processes are changing from focusing on transactions to knowing and engaging people. Just as sales and marketing teams use data to develop actionable and informed insights about their customers, you need to do the same in HR to know your people. Everything from attracting and keeping the best talent to creating better workplace experiences and increasing employee engagement and productivity, depends on smarter decisions. These in turn rely on more actionable insights. These are only possible through accurate HR data and analytics. They are vital to address the people challenges you face, so you can make smarter decisions. Discover in this guide how to improve visibility of your workforce with data-driven and actionable insights. Ultimately, it will help you know your people better and
Published By: Cisco EMEA
Published Date: Nov 08, 2018
Digital transformation (DX) — a technology-driven business strategy — enables firms to gain or expand their competitive differentiation by embracing data-driven decision-making processes, whether for increasing operational efficiencies, developing new products and services, increasing customer satisfaction and retention, or getting a better intelligence on the market.
Big Data and analytics (BDA) applications form the foundation for enterprisewide digital transformation initiatives.
To find out more download this whitepaper today.
Published By: Cisco EMEA
Published Date: Mar 26, 2019
Most organizations have invested, and continue to invest, in people, processes, technology, and policies to meet customer privacy requirements and avoid significant fines and other penalties. In addition, data breaches continue to expose the personal information of millions of people, and organizations are concerned about the products they buy, services they use, people they employ, and with whom they partner and do business with generally. As a result, customers are asking more questions during the buying cycle about how their data is captured, used, transferred, shared, stored, and destroyed. In last year’s study (Cisco 2018 Privacy Maturity Benchmark Study), Cisco introduced data and insights regarding how these privacy concerns were negatively impacting the buying cycle and timelines. This year’s research updates those findings and explores the benefits associated with privacy investment.
Cisco’s Data Privacy Benchmark Study utilizes data from Cisco’s Annual Cybersecurity Benchma
Published By: Freshdesk
Published Date: Aug 15, 2016
When 76% of consumers say they view customer service as the true test of how much a company values them, you have to make sure that your strategy, and tool, are top notch. Here's a collection of best practices, drawn from our conversations with customers, to help you improve your agents' productivity and win customer love.
In this whitepaper, we detail how you can
- Provide your agents with complete context by pulling data from your third party systems into your helpdesk
- Reduce ticket volume and help customers help themselves by setting up a knowledge base
- Automatically assign tickets to the right team with ease thus reducing your agent's workload and many more!
Published By: Commvault
Published Date: Jul 06, 2016
Think of a wildfire that quickly spreads as it increases in speed and power. That is what is happening today as data growth increases the volume and management complexity of storage, backup and recovery. Now think of trying to stop that fire with a garden hose. Your traditional backup and recovery process is equally under-equipped to manage and facilitate operations that need more speed, efficiency, scalability and reliability to handle today’s 24/7, always-on environment. Here we examine the benefits of moving from a solution comprised of multiple point products to a holistic data protection platform designed to serve today’s enterprise.
Technology enables business transformation To thrive in today’s idea economy, small and midsize companies like yours are using technology to transform their business. Like your peers, you know that mobile applications, cloud-based solutions, and advanced analytics can help you increase productivity, reduce costs, and grow your business. Older servers, storage, and networking products weren’t built to handle the exploding amount of data that is being shared today. In order to take advantage of these modern applications, many companies have found that they need to close the gap between what their business demands and what their IT systems can deliver.
Big Data, cloud, and mobility are changing the way we do business and bringing more opportunities to small and midsized businesses (SMBs) than ever before. To create competitive differentiation and take advantage of these opportunities, you need to close the gap between what your business demands and what your IT systems can deliver.
As map providers move to a highly modular, platform-centric approach, get an understanding of how fleet and logistics software providers can deliver more value in their solutions to enhance efficiency, productivity, and safety. In this report by Counterpoint Technology Market Research, learn why the HERE Open Location Platform – described as super-rich, always up-to-date, and a neutral offering – is a leader in the location data arena.
The Industrial Internet of Things (IIoT) is flooding today’s industrial sector with data. Information is streaming in from many sources — equipment on production lines, sensors at customer facilities, sales data, and much more. Harvesting insights means filtering out the noise to arrive at actionable intelligence.
This report shows how to craft a strategy to gain a competitive edge. It explains how to evaluate IIoT solutions, including what to look for in end-to-end analytics solutions. Finally, it shows how SAS has combined its analytics expertise with Intel’s leadership in IIoT information architecture to create solutions that turn raw data into valuable insights.
For organizations to succeed with the onslaught of devices, sensors and tools that innovation garners, data must no longer be treated as a byproduct but instead as an asset. And data-driven innovation must start at the top. That's what Michael Schrage, Fellow at MIT Sloan School's Initiative on the Digital Economy, said during the Harvard Business Review webinar, Leadership and Big Data Innovation. Find out why data experimentation, governance and culture are part of the next leadership challenge for organizations.
Published By: Pentaho
Published Date: Feb 26, 2015
This TDWI Best Practices report explains the benefits that Hadoop and Hadoop-based products can bring to organizations today, both for big data analytics and as complements to existing BI and data warehousing technologies.
Published By: Pentaho
Published Date: Nov 04, 2015
This report explains the benefits that Hadoop and Hadoop-based products can bring to organizations today, both for big data analytics and as complements to existing BI and data warehousing technologies based on TDWI research plus survey responses from 325 data management professionals across 13 industries. It also covers Hadoop best practices and provides an overview of tools and platforms that integrate with Hadoop.
The demands on IT today are staggering. Most organizations depend on their data to drive everything from product development and sales to communications, operations, and innovation. As a result, IT departments are charged with finding a way to bring new applications online quickly, accommodate massive data growth and complex data analysis, and make data available 24 hours a day, around the world, on any device. The traditional way to deliver data services is with separate infrastructure silos for various applications, processes, and locations, resulting in continually escalating costs for infrastructure and management. These infrastructure silos make it difficult to respond quickly to business opportunities and threats, cause productivity-hindering delays when you need to scale, and drive up operational costs.
Healthcare and Life Sciences organizations are using data to generate knowledge that helps them provide better patient care, enhances biopharma research and development, and streamlines operations across the product innovation and care delivery continuum. Next-Gen business intelligence (BI) solutions can help organizations reduce time-to-insight by aggregating and analyzing structured and unstructured data sets in real or near-real time.
AWS and AWS Partner Network (APN) Partners offer technology solutions to help you gain data-driven insights to improve care, fuel innovation, and enhance business performance.
In this webinar, you’ll hear from APN Partners Deloitte and hc1.com about their solutions, built on AWS, that enable Next-Gen BI in Healthcare and Life Sciences.
Join this webinar to learn:
How Healthcare and Life Sciences organizations are using cloud-based analytics to fuel innovation in patient care and biopharmaceutical product development.
How AWS supports BI solutions f
Amazon Redshift Spectrum—a single service that can be used in conjunction with other Amazon services and products, as well as external tools—is revolutionizing the way data is stored and queried, allowing for more complex analyses and better decision making.
Spectrum allows users to query very large datasets on S3 without having to load them into Amazon Redshift. This helps address the Scalability Dilemma—with Spectrum, data storage can keep growing on S3 and still be processed. By utilizing its own compute power and memory, Spectrum handles the hard work that would normally be done by Amazon Redshift. With this service, users can now scale to accommodate larger amounts of data than the cluster would have been capable of processing with its own resources.
Published By: Carbonite
Published Date: Apr 09, 2018
Malware that encrypts a victim’s data until the
extortionist’s demands are met is one of the
most common forms of cybercrime. And the
prevalence of ransomware attacks continues
to increase. Cybercriminals are now using
more than 50 different forms of ransomware
to target and extort money from unsuspecting
individuals and businesses.
Ransomware attacks are pervasive. More than
4,000 ransomware attacks happen every day,
and the volume of attacks is increasing at a
rate of 300 percent annually.1 According to an
IDT911 study, 84 percent of small and midsize
businesses will not meet or report ransomware
No one is safe from ransomware, as it attacks
enterprises and SMBs, government agencies,
and individuals indiscriminately. While
ransomware demands more than doubled in
2016 to $679 from $294 in 2015, the cost of
remediating the damage and lost productivity
is many multiples higher.3 Ransomware is the
equivalent of catastrophic data loss, except
Published By: Carbonite
Published Date: Jul 18, 2018
With more and more employees spread around the globe, IT teams face a
conundrum: how to secure an increasing amount of data traveling outside
the network while preserving workforce productivity in an increasingly
interconnected and global market. It’s up to IT decision-makers to protect
and secure company data in a way that promotes user access without imposing
overly restrictive or cumbersome device policies. When it comes to protecting
data on laptops and mobile devices, several key factors are essential for today’s
Learn how augmented reality glasses and drones are being used in advanced search and rescue operations.
Epson’s Moverio smart glasses allow drone pilots to have a heads-up, line-of-sight flight experience, resulting in safer, more productive operations.
Moverio enables real-time access to aerial sensor data from a DJI enterprise drone, allowing operators to see:
Imagery through smoke
Locations of victims
How full a tank is
Make the most out of your Enterprise DJI drone with Epson’s Moverio Augmented Reality glasses.
Click now to schedule a demo
Analysis of 55 million product SKUs. Aggregated and anonymous data from more than one trillion visits to 4,500 retail websites. Billions of data points flowing through Adobe Experience Cloud. It’s no wonder our holiday shopping predictions are the most comprehensive and accurate in the industry.
View the report, Adobe Digital Insights 2017 Holiday Shopping Predictions, and learn:
Total forecasted online holiday revenue, broken down by day and device
Top gifts on consumers’ wish lists this holiday season
Best days for buying based on discounts and out-of-stock risks