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purchase cycle

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Published By: NetApp     Published Date: Jun 03, 2016
Flash success demands that critical questions be asked when choosing the right solution. Simplify your purchase cycle, lower costs and reduce the risk of technology acquisition. Download the Gartner report today.
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netapp, database performance, flash storage, data management, cost challenges
    
NetApp
Published By: Pure Storage     Published Date: Sep 13, 2019
"Purchasers of enterprise storage have historically dealt with an upgrade cycle that was expensive, disruptive, inherently risky, and time-consuming and occurred roughly every three to five years. In 2015, Pure Storage challenged customer preconceptions about the enterprise storage upgrade cycle with the announcement of its Evergreen Storage. And Pure has continued to enhance Evergreen Storage over the years with new features that have increased its already extremely high customer experience performance. This IDC white paper assesses the impact Evergreen Storage has had on the enterprise storage industry and discusses the technical, financial, and business implications of the program from a customer point of view."
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Pure Storage
Published By: Location3     Published Date: Aug 31, 2018
About $3.7 trillion is spent annually in consumer purchases in the United States, according to Deloitte. But it’s often forgotten that only 8% of that is spent on e-commerce. This means that offline brick-and-mortar spending is where the true scale occurs. In order to support consistent franchise growth for your business, digital strategies must be designed to impact every stage of the franchising life cycle.
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marketing, local marketing, franchise, franchisor, digital marketing
    
Location3
Published By: Lucidchart     Published Date: May 16, 2019
The sales industry has changed dramatically. Because prospects are more informed and more people (6.8, on average) have to sign off on a single purchase, sales reps have may find it difficult to close deals on their own. Cue the deal review. When executed correctly, deal reviews give sales reps that support they need—these meetings bring cross-functional teams together and leverage everyone’s experience and connections to move the account forward and shorten the sales cycle. When executed poorly, deal reviews reveal no new insights and waste time better spent on revenue-generating activities. In this e-book, you’ll learn how to standardize your deal reviews so they are efficient and insightful every time. Apply these strategies to: Quickly bring everyone up to speed on a deal’s status. Ensure that sales reps consistently provide the right information. Make sales reps more accountable for action items agreed upon in the deal review. Leverage executive connections.
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Lucidchart
Published By: G/O Digital     Published Date: Nov 13, 2014
As an HVAC company, you have to understand how to connect your services to your targeted audience’s typical purchase cycle. You have to think about how your clients find you, where they are researching your specific services, and what prompts them to call your business versus your competitor. Download this guide for quick and easy steps to improve digital advertising for your local business.
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digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media
    
G/O Digital
Published By: Genius Inc     Published Date: Nov 13, 2009
In today's B2B market, where the customer has access to volumes of infor¬mation surrounding their purchase decision, there's been a major shift in the selling paradigm-a shift that all but eliminates "selling" from the process. Now Sales and Marketing professionals must insert themselves into the custom¬er's purchasing process at a much earlier stage, helping the customer buy, through an intelligent, dynamic nurturing cycle.
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marketing automation, b2b, sales, genius, b2b, lead generation, demand generation, lead scoring
    
Genius Inc
Published By: Aimia     Published Date: Mar 25, 2014
Identify the most important inflection points along your customer journey from curious newcomers to brand loyalists. In this Retail Brief, learn the 10 most important loyalty moments of truth — and offer a few guidelines for getting them right.
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aimia, inflection points, marketing, customer loyalty, customer interaction, loyalty program. post-purchase service, interaction data, purchase cycle
    
Aimia
Published By: IBM     Published Date: Jan 20, 2015
Read this white paper to discover how you can gain a better understanding of your customer’s lifecycle journey.
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customer lifecycle, digital purchase cycles, conversion struggles, customer analytics solutions, engagement solutions, emerging marketing, crm & customer care, marketing research
    
IBM
Published By: Esker     Published Date: Jan 08, 2019
What's in the white paper? Like all areas of the finance team, the accounts payable department is tasked with working smarter and doing more with less. The challenge is that many organizations are drowning in paper invoices, spreadsheets and manual AP processes. A digital transformation can create more automated workflows, easier tracking of payments, and more overall accountability and visibility. In addition, the data collected can support a more predictable cash flow and a stronger negotiating position with vendors. This white paper will examine AP’s role in reimagining the entire finance process as part of the purchase-to-pay cycle, including: • Avoiding costs of processing paper invoices and payments • The role of the CFO in mitigating risks of manual processes • The value of AP integration with e-payable solutions
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Esker
Published By: IBM     Published Date: Oct 15, 2013
Marketers’ biggest challenges and opportunities reveal the rise of the empowered customer
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customer experience, social media, changing market, digital world, shifting new channels, exceptional customer experience, ibm, technology adoption
    
IBM
Published By: IBM     Published Date: Jan 02, 2014
In this white paper we will explore the leasing option for technology asset acquisitions and IBM’s particular suitability to this market. We will also use several case studies to provide examples of how this works including the toy company LEGO and the telecommunications services provider, Packet One. By the end of the paper you will be able to see the leasing proposition clearly and understand the advantage of doing business with IBM.
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ibm, lease versus purchase, technology purchases, it life cycles, lease choice, decrease risk, disposal process, global financing
    
IBM
Published By: Net Atlantic     Published Date: Jun 04, 2010
Register for this live event: Date: Thursday, September 2, 2010 Time: 2:00pm EDT / 11:00am PDT Length: 1 Hour During this one hour session, we'll discuss 5 components of a successful email marketing strategy and how to increase relevance through segmentation and targeting, including: .creating and delivering relevant content; .applying profile and behavior-based targeting; .automating email campaigns to match the customer purchase lifecycle; .achieving the right contact frequency for your audience; and .testing your strategy for effectiveness.
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email marketing, webinar
    
Net Atlantic
Published By: NetApp     Published Date: Jun 27, 2016
Flash success demands that critical questions be asked when choosing the right solution. Simplify your purchase cycle, lower costs and reduce the risk of technology acquisition. Download the Gartner report today.
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NetApp
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