Learn how to improve customer experience and transform visitors into repeat customers by:
* Customizing your video player to match your brand
* Making your video shareable with unique URLs
* Deploying video without increasing costs
* Using web acceleration to improve video performance
The US retail industry has had an interesting holiday season, marked by high expectations, volatility and distractions, and a reassuringly strong end. While it saw high sales growth - a 4 percent growth over last year, the best in some time - the results have not brought cheer all around. In many respects, the 2016 holiday sales data emphasizes the disruption patterns impacting the retail industry, and validates several predictions about the changing face of retail.
Online and mobile sales continue to grow unabated, at 17 and 44 percent respectively, while in-store traffic saw the highest decline in two years. While none of this is surprising in itself, it helps to highlight the role omni-channel retail will play in the coming years.
Any retailer will tell you that giving customers new, convenient ways to purchase a product is good for business. This Stitch Labs Guide offers four tips to help increase your sales channels without increasing your business complexity.
With 237 million active customer accounts, Amazon is often an appealing way for retailers to expand online sales. Learn how teaming up with this online marketplace can take your business to the next level.
Published By: Monetate
Published Date: Sep 30, 2014
One company dominates all the rest in the quest for consumer budgets—Amazon.
The secret to this success is laser-focused on one objective: delivering a customer experience that converts. But how do they do it?
This white paper examines five features and sales tactics that Amazon uses to convert shoppers (and five tactics it doesn’t use) to show you how you can achieve equal?or even higher?growth rates than Amazon.
Retail store managers become accustomed to the challenge of balancing staff
time between performing tasks in the store and servicing customers on the sales
floor. The biggest challenges come during resets, seasonal changes, and other
promotional events which require floor changes. Merchandise must be moved
from the stock room onto the sales floor.
Today’s tech savvy consumers are continually driving organizations to deliver a modernized shopping experience. To achieve this, retailers are pushing the edge on developing non-traditional ways in delivering sales messages. One of the best ways to engage shoppers with an in-store digital presence is through modern adaptive signages.
Modern signages enable two-way interaction between customers and businesses, tapping onto cutting-edge technologies such as sensors and analytics to respond to customer behavior—helping retailers customize content on the fly.
Find out how Giada Technology leveraged on Intel® processors to power up their cloud terminals to pre-process signage, sensor, and mobile data to efficiently exchange information with the cloud. Retailers are better positioned to present contextual promotions to the shoppers, delivering benefits of lesser wait-time and increased customer satisfaction.
The digital economy is dramatically changing how consumers shop and interact with businesses.
They expect a fast, convenient and highly secure digital experience. With the average company lifespan decreasing rapidly, merchants have to operate as a true digital enterprise to stay competitive and to stay in business.
Payment and fraud management is no longer a back-office utility. It is a prime differentiator, critical to achieving competitive advantage, improving customer experience and reducing risk. Digital transformation is not simply a market buzz word. It is real. And those who don’t embrace it are in a position to lose. By 2020, eCommerce sales as a percentage of retail sales are forecast to be 12.4% compared to 8.0% in 2016, according to eMarketer. And engaging customers digitally across channels remains a top digital initiative. While there are several drivers of growth in the digital economy, none are more significant than the force of mobile and cloud technologies. Innovation
Technology plays a key role in online shopping, where online retailers gain a greater understanding of their customers through data from their browsing and purchasing habits. Today, when consumers shop in brick-and-mortar stores, they expect the same personalized and responsive service.
To help retailers achieve this level of service, a combination of hardware and software—Intel® Vision Accelerator Design products, cameras, AI deep learning video analysis technology— do the work for you.
Uncover how Advantech system uses the Intel Vision Accelerator Design with Intel Movidius VPU to drive
• Overall store performance such as the number of visitors and transactions, point-of-sale data, sales per shopper and the store’s ranking, and can distinguish traffic patterns by weather and time of day
• Traffic and sales analysis for better staff allocation and marketing-event planning
• Store heatmap analysis for more precise merchandise placement and product promotion
Build.com is a well-established online retailer of home improvement products.
Their sales team was stretched thin, and they needed a way to ensure accurate
records in Salesforce in a way that didn’t hurt overall sales and customer
outreach. While they were initially drawn to Groove for the Salesforce Email Sync,
they soon discovered more ways to turbocharge their sales effort with
personalizable drip campaigns through Flow.
As retail continues its internet-influenced change and customer demand for “right now” service increases, a new area is open for business. There is no reason to send a shirt that is the wrong size or give an impersonal gift card. G-Commerce is here, offering a new type of personalized transaction and digitalized merchandise for those shopping for others.
Learn how Loop Commerce's flagship product, GiftNow:
• Increased % of sales from gifts by 2X
• Drove 24% of Christmas Eve sales
• Increased 6X demand over gift cards
Retailers can grab last-minute shoppers literally up to the moment before a holiday, and increase profits through fewer merchandise returns.
Using a Multi-Store Ecommerce Strategy to Significantly Increase Customer Acquisition.
As Ecommerce becomes a leading strategy for businesses, online retailers are presented with a challenge: how to increase sales by personalizing the customer shopping experience and strengthening the brand. The solution is to develop a multi-store strategy that "divides and conquers" this challenge. Retailers can develop several online stores that cater to distinct customer demographics, optimize separate checkout flows based on product, or improve conversion rates in marketing campaigns.
During the busy holiday season, it takes exceptional marketing to
stand out from the crowd. Make a statement with social integrations that place your customer at the heart of your campaign. It’s a timeless look. During the 2013 holiday season, luxury watch retailer Tourneau increased watch sales 57% by helping fans find the perfect gift with their omni-channel #TourneauKnows campaign. Just as in fashion, your brand
should seek campaign inspiration further afield. Take a cue from tech sector giant, Cisco, who breathed new life into the banner ad by creating socially powered ad units. It was an arresting experience that aligned with readers of The Huffington Post, where the ads were displayed.
If you are seeking new, innovative ways to capture your audience’s attention this holiday season—look no further—we’ve curated the top five social experiences for the holidays to inspire your efforts.
You’ve probably heard that Millennials make up nearly a quarter of the U.S. population, and contrary to popular belief, contribute a sizeable amount to retail sales each year. However, you’ve probably also heard that Millennials think, breathe, act and shop very differently than your traditional customers. Fear not!This article will arm merchants with important insights into the lives of Millennials, and provide helpful tools to convert your Millennial target audience into happy customers.
Boscov’s is a family-owned retailer established over 100 years ago and has grown to a billion-dollar company. Boscov's eCommerce team partnered with Moxie to remove barriers in the online customer journey with a blend of innovative digital guidance and assisted channels that have increased sales and productivity.
Published By: Resonate
Published Date: May 30, 2018
The seismic shift in consumer behavior has created the slow demise of many long-established, iconic brands. The woes of brick and mortar retail have become a daily news item, with store closures and financial downturns dominating the headlines. Though low cash and heavy debt play a significant role, many point to online retail as the culprit for this decline. Retail margins on average fell to 9% last year
from 10.5% in 2012 and over that period ecommerce sales increased to 15.5% of total sales according to the Wall Street Journal. For most companies, this meant shifting towards online sales.
Published By: SundaySky
Published Date: Mar 06, 2018
A Fortune 500 home improvement retailer turned to personalized video advertising in support of its companywide commitment to drive online transactions and revenue. By combining personalization with the alreadyengaging video medium, the top 10 Internet retailer aimed to provide a captivating ad experience that would differentiate the brand in a fiercely competitive market and drive online sales. The brand had already committed to engaging consumers on a 1-to-1 basis across all channels, and as such, partnered with SundaySky to extend this approach to its video advertising.
Ecommerce executives in the US, the UK, Canada and Australia are forging new frontiers for retailers around the world. We wanted to know more about the broad consumer population they represent and how they're meeting their many needs, adapting to the competitive retail market, optimizing their digital and mobile strategies, and what their top priorities are moving forward – among other things. What obstacles and opportunities do they foresee, and which technologies are they excited about?
What you'll learn:
• Their take on mobile strategy.
• The channels and tools they’re focusing on to drive sales and profits.
• The technologies they would invest in if time and money were no issue.
Retail is changing. Now, competitors across the globe can lure your customers as easily as those across town. Location isn’t everything anymore.
Thankfully, smaller retailers are more nimble than bigger ones—you just need the right tools to compete and thrive. Epicor Eagle software is built for retailers who want to:
• Improve customer service at the point of sale
• Offer simple payment processing
• Identify and reward loyal shoppers
• Gain anywhere, anytime access to their retail software
Explore our virtual tour to see how retailers can compete and grow with help from Epicor.
Replacing your point of sale (POS) software can be daunting, yet most Sporting Goods retailers recognize that innovation is important for delivering on evolving customer expectations. Selecting the right software is an investment of time and money that can pay off with increased customer loyalty, more productive employees, and simpler business management.
Epicor has been a part of successful retail businesses for years. All that industry experience has given us insight into what not to do, like:
1. Not involving the head of the organization in the decision-making process
2. Skipping the planning phase because it “takes too much time”
3. Considering a technology partner that doesn’t truly understand your industry
4. Assuming you will do things exactly the same way you do things today
5. Selecting a vendor that lacks a long-term product vision
Read the white paper to learn more about how these mistakes can cause your organization to stumble—and how you can avoid them.
As technology improves, retailers are relying more and more on their customer service to gain an advantage and differentiate themselves from the competition. Providing a pleasant customer experience can turn a first-time shopper into a lifelong buyer.
By reading this Epicor eBook, you’ll discover the important role mobile technology plays in delivering faster, service. Retailers everywhere are implementing mobile tools to empower their employees to support customers—from stock and pricing information to mobile checkout.
Epicor Eagle N Series is a fully integrated retail management system that offers a whole host of mobile tools to help you service your customers, stay informed, and make decisions from anywhere. Read the eBook and learn how the mobility of Epicor Eagle N Series can provide your retail business with a competitive advantage.
Big-box retailers often have the resources, product variety, and name recognition to get ahead of smaller competitors. However, small and midsize businesses are able to crush the big-box stores where it matters most—the customer experience.
Whether by design, geography, or as a matter of principle, small and midsize retailers are closer to their customers and are able to engage them on a level that big-box stores simply cannot. This closeness—combined with the right retail management system—allows smaller business to deliver a superior shopping experience with:
• Special orders
• Predictive inventory analysis
• Digital, mobile channels and device integration
This white paper—written by Innovative Retail Technologies and sponsored by Epicor—explains how the right software solution leads to a more agile retail strategy, which then leads to a better experience for your customers.
We all know the wisdom of monitoring familiar key performance indicators (KPIs). Turns, gross margin return on investment (GMROI), sales, inventory measures, and other metrics will tell you how your business is faring—and that’s pretty important if you want to keep your hardware store in business.
However, just staying in business isn’t enough in a rapidly evolving retail world, so achieving improved KPI results is essential.
In this Epicor eBook, you’ll learn about eight easy-to-use tools that go beyond traditional KPIs to quickly improve business results, including:
• Reviewing store-to-store sales
• Identifying your top 100 items
• Monitoring excess inventory
• Viewing items with cost change and no retail change
Learn more about these tools, and discover what else you can do to improve your KPI results by downloading this Epicor eBook. Download now and go beyond retail KPIs.
In the world of retail, the only returns you want are returns on your business investments. With Epicor Eagle N Series, you get precisely that—a tool that is engineered to go the distance, hit revenue and profit targets, keep customers coming back, and deliver great returns on your technology investment.
The latest technology advances, and higher customer expectations, make it critical to have a solution in place meets your business goals and your customer’s needs. This eBook details seven way you can make your Point of Sale system deliver growth and profits including--
• Easy-to-use inventory management tools
• Ability to streamline and simplify everyday processes
• Keep customers coming back with customized loyalty programs
• Get the advantage in-the-aisles with check-out and support through your mobile device
This eBook includes comments from Epicor customers that are using the tools Eagle provides to reduce inventory costs, increase margins, and drive customer loyalty.
Selecting the right software is an investment of time and money that can pay off with increased customer loyalty, more productive employees, and simpler business management. The Epicor® Eagle N Series® business management solution enables retailers to grow and thrive with powerful analysis tools that tell you ow your business is doing and why.
Here is a sneak peek into 8 powerful analysis tools to consider that will help your retail business grow and thrive:
1. Store vs. Store
2. Your Top 100 Items
3. The Market Basket
4. Big Investment, Big Opportunity
5. Excess Limits Success
6. Beware the Hidden Dangers
7. A lot Can Happen in a Year
8. When Costs Change But Pricing Doesn’t
Download this tip sheet to get more insight into these 8 powerful analysis tools that will help grow your retail business.