"Extracting value from data is central to the digital
transformation required for businesses to succeed
in the decades to come. Buried in data are insights
that reveals what your customers need and how
they want to receive it, how sales, manufacturing,
distribution, and other aspects of business operations
are functioning, what risks are arising to threaten
the business, and more. That insight empowers your
businesses to reach new customers, develop and
deliver new products, to operate more efficiently
and more effectively, and even to develop new
business models. "
Published By: Sage EMEA
Published Date: Jan 29, 2019
SagecommissionedForresterConsultingtoconducta TotalEconomicImpact™(TEI)studytoexaminethe potentialreturnoninvestment(ROI)organizationsmay realizebydeployingits Enterprise Management solutionas part of Sage Business Cloud.Thepurpose ofthisstudyistoprovidereaders withaframework to evaluatethepotentialfinancialimpactof Enterprise Managementwithintheir organizations. Tobetter understandthebenefits,costs,andrisks associatedwithaninvestmentinEnterprise Management,Forrester conducted in-depth interviews withtwoEnterprise Managementcustomers. For a brief description of each customer, see the Analysis section. According toSage,Enterprise Managementis an integratedand globalenterprise business management solution for purchasing, manufacturing, inventory, sales, customer service,and financial management. Formoredetails ontheEnterprise Management solution,seeAppendix A. For this TEI study, Forrester has created a compositeOrganizationto illustrate the quantifiable benefits and costs of investing i
A leading US-based broadcasting and publishing firm, with a market value of $17 Bn plus, creates, acquires and distributes entertainment content to global consumers over diverse platforms. The Company owns iconic media brands and has the viewership base amongst the US cable networks. The Broadcaster wanted to gain deeper insights into audience viewership patterns, advertisement impressions and sales data, in order to streamline the management of its advertisement deals. LTI's ADAPT (AD Sales Audience Prediction and tracking) solution optimized allocation, management, tracking and maintenance of advertisement air time to substantial increase in Marketing ROI.
Published By: Pattern
Published Date: Jan 09, 2019
Like it or not, your products will appear on online marketplaces. The question is whether your company can assert the control over your online sales necessary—particularly on marketplaces— to win in this dynamic market environment.
Read on to learn more about these challenges— and what your company can do to be positioned to win.
Published By: Pattern
Published Date: Jan 28, 2019
As an eCommerce professional you're always looking for ways to sell more online. With Amazon capturing roughly 49.1 percent of all online retail spend in the United States it is the perfect platform to boost sales and awareness of your products. But with the number of sellers and products added to Amazon every day, how can your product rank number one in an Amazon search? Our Ultimate Guide to Amazon SEO will give you the tips and tricks you need to make the most out of your Amazon product listings and get to the top of Amazon's search results.
What could you be saving by implementing a learning management system? This guide will show you the provable return on investment in an eLearning strategy; how an LMS can help your business lower print costs, reduce employee turnover, positively impact sales, and much more.
Whether you’re exploring the marketplace or building out your business case for online learning, this guide has the information you want.
As you prepare to move to a new LMS consider Clarifi Talent Development, the learning and performance management system designed for today’s workforce. It is the choice for leading brands like Brinker, Newk’s and Subway.
Founded in 2011 by entrepreneurs Allen Reagan and Walt Powell, Flix Brewhouse is the world’s only first-run movie theatre and fully functioning microbrewery. The operation faced some challenges as the business grew including a lack of of structured training program and disengaged training sessions.
With the help of Clarifi Talent Development Flix Brewhouse was able to turn it all around. With a fully functioning training program, Flix Brewhouse now has 71 custom training courses with increased sales and improved service times. With 660 active users in their online training academy, they are able to maintain high-quality service for their customers. Learn how they do it!
Live Chat software can help you to increase online sales conversions and customer service productivity - if you use it correctly. To maximize your live chat ROI it's important to select the right live chat vendor. This PDF provides some essential tips that you should consider in making the best selection.
Published By: Marketo
Published Date: Feb 11, 2019
Beyond the time-saving and efficiency benefits, marketing automation enables business processes that are essential to any modern marketing department. For B2B companies, this includes lead nurturing, lead scoring, and lead lifecycle management. For B2C companies, it includes cross-sell, up-sell, and customer loyalty. And for all companies, it includes marketing ROI analytics.
Nurture relationships with leads that aren't ready to buy. On average, only 20% of leads are sales-ready when they first come in. This means you need a disciplined process – known as lead nurturing – to develop qualified leads until they are sales-ready. Done well, nurturing can result in 50% more sales leads at 33% lower cost per lead.
Retain and extend customer relationships. The marketer's job is far from finished once someone becomes a customer. For most industries, the real value comes from retaining and deepening the customer relationship over time. This includes selling more of the same product to the cus
Published By: Marketo
Published Date: Feb 11, 2019
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue.
In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, TheDefinitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team.
ResizedImage389253 dog with laptop lead generation
You’ll learn how to:
Define a lead and understand his or her buying journey
Build a robust lead generation strategy t
Did you know that those who respond to a proactive online chat invitation are 6 times more likely to buy than the average website visitor? Download this paper for practical advice on using proactive chat to increase sales online sales and customer satisfaction.
Business Service Management (BSM) is of growing importance in the IT world. By managing IT systems according to the business services they support - like order entry, online sales, shipping, or customer service - IT is able to deliver on real business goals like providing competitive advantage, improving customer satisfaction, driving revenue growth, and increasing shareholder value.
Published By: Varicent
Published Date: Nov 05, 2012
This paper discusses the top six trends influencing organizations that are considering the adoption of new software solutions to help them improve sales performance and incentive compensation practices.
VanillaSoft is used by thousands who need robust lead management software with CRM functionality but also need to power their inside sales reps and drive productivity by deploying best in class productivity tools.
Published By: ZoomInfo
Published Date: Sep 07, 2010
Find and connect quickly with the right people, prospects, and opportunities to grow your sales pipeline and boost conversion rates. The ZoomInfo™ Database is the only source of business information combining the business web, community contributors, and professionals who post their own profiles-updated 24 hours a day, 7 days a week. Unlock the power of this data with our next-generation prospecting tool, ZoomInfo™ Pro, featuring rich segmentation, export capabilities, and list building. Add custom appends and lists to streamline revenue generation and maximize ROI. Start your free trial today.
Published By: OneUpWeb
Published Date: Jun 16, 2010
Could your website be doing more? Find out in Oneupweb's latest study. Today, the design and usability of your website directly affects your bottom line. Discover if it's driving sales, or driving them away with the new measurement you need to determine the success of your site's design.
Published By: OneUpWeb
Published Date: Nov 23, 2010
Does social media marketing really work? How do you separate fact from fiction as you navigate your way through the buzz about "going viral"? Amidst the chatter about Twitter, Facebook, FourSquare, Digg, Delicious, and Linked In-what will really get your business ahead? Tune in to find out as Oneupweb CEO Lisa Wehr and Social Media Director, Maureen Michaels team up to unveil the truth.
Marketing is evolving and B2B Marketers that fail to embrace this change will become irrelevant. While shocking to some, this perspective is not new; it's simply becoming increasingly apparent to the B2B marketing community.