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Published By: Varicent     Published Date: Nov 05, 2012
An emerging software category called Sales Performance Management is providing a new level of sales management insight for firms who've adopted SPM systems. This Research Brief examines SPM in detail.
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Varicent
Published By: InsideView     Published Date: Aug 17, 2015
In most companies, sales and marketing fight each other as much as the competition. But research shows that companies with tight sales-marketing alignment have 38% higher win rates and generate 208% more revenue. Tracy Eiler shares her takeaways from the webinar with Forrester’s Laura Ramos, “5 Ways to Get Sales & Marketing Aligned” in this article. Learn how to start aligning your sales and marketing teams.
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InsideView
Published By: Adobe     Published Date: Aug 30, 2017
In our 35-criteria evaluation of data management platforms (DMPs), we identified the 11 most significant ones The ADEX, Adform, Adobe, KBM Group, Lotame, MediaMath, Neustar, Nielsen, Oracle, Salesforce, and Turn and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketing professionals make the right choice.
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Adobe
Published By: Adobe     Published Date: Mar 26, 2018
In our 35-criteria evaluation of data management platforms (DMPs), we identified the 11 most significant ones — The ADEX, Adform, Adobe, KBM Group, Lotame, MediaMath, Neustar, Nielsen, Oracle, Salesforce, and Turn — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketing professionals make the right choice.
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Adobe
Published By: Pega     Published Date: Apr 04, 2016
It is no secret banks are losing customers, and fast. A recent Finextra/Pegasystems survey pegs that 78% of banks have lost business in the last 12 months. The question is “Why?”. It all comes down to engaging with customers before, during and even after the sales process. Nearly all banks are struggling with the impact of client due diligence and KYC (know your customer) regulation on their onboarding processes, and are painfully aware that lack of speed, process visibility and repeat data requests are frustrating their corporate customers. The same holds true for service, where corporates are crying out for improvement, as well as omni-channel access and quick turnaround of service requests and inquiries. To stop the sales decline, banks need to begin doing all these things well. They will then be more competitive in the market as well as retain and win new business. Download this research study and gain a better understanding of how banks can better meet the needs of their customers
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Pega
Published By: Pega     Published Date: May 24, 2016
It is no secret banks are losing customers, and fast. A recent Finextra/Pegasystems survey pegs that 78% of banks have lost business in the last 12 months. The question is “Why?”. It all comes down to engaging with customers before, during and even after the sales process. Nearly all banks are struggling with the impact of client due diligence and KYC (know your customer) regulation on their onboarding processes, and are painfully aware that lack of speed, process visibility and repeat data requests are frustrating their corporate customers. The same holds true for service, where corporates are crying out for improvement, as well as omni-channel access and quick turnaround of service requests and inquiries. To stop the sales decline, banks need to begin doing all these things well. They will then be more competitive in the market as well as retain and win new business. Download this research study and gain a better understanding of how banks can better meet the needs of their customers
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Pega
Published By: Oracle     Published Date: Oct 07, 2015
This Research Brief combines research from a number of Aberdeen Sales Effectiveness research data sets, to create a holistic view of the most effectively deployed CRM systems.
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Oracle
Published By: Salesforce     Published Date: Jan 06, 2016
Salesforce Research surveyed more than 2,300 global sales leaders to discover: The unifying goals, stumbling blocks, and success metrics for today’s sales teams How high-performing sales teams are evolving to stay ahead of the curve Areas where sales is doubling down to supercharge business in the next 12–18 months. This report highlights sales trends in 2015, including the central role of sales teams in an integrated customer success platform. Throughout the report, data is examined relative to sales performance to identify patterns for overall customer success.
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Salesforce
Published By: Microsoft Dynamics     Published Date: Oct 05, 2015
CSO Insights analysts gathered 100+ metrics from 1,500+ sales executives to develop insights on three key areas: • the challenges facing their sales teams • why those problems exist • how they are successfully reengineering their teams to overcome those challenges Based on this data, the whitepaper How to Build a World-Class Sales Organization clearly outlines how to increase productivity and collaboration so reps can spend more time selling.
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sales strategies, sales performance, sales performance management, sales organization, sales effectiveness, sales efficiency, how to increase sales, how to improve sales
    
Microsoft Dynamics
Published By: Brainshark     Published Date: Dec 08, 2015
New research from Forbes Insights and Brainshark reveals how top-performing sales teams attack the sales productivity problem.
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forbes report, sales enablement research, sales enablement reports, sales productivity problems, sales enablement, sales enablement analysis, cmo, emerging marketing
    
Brainshark
Published By: Brainshark     Published Date: Dec 08, 2015
Download this free eBook to get smarter about sales productivity. Whether you’re just getting started with sales enablement or already have a program underway, "Sales Enablement for Dummies" can help.
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sales enablement, what is sales enablement, sales enablement strategies, sales force enablement, sales enablement research, sales enablement solutions, emerging marketing, internet marketing
    
Brainshark
Published By: BI WORLDWIDE     Published Date: Mar 07, 2016
If you’re a sales manager, you’re probably feeling stuck in the middle. On one hand, you have a huge employee engagement movement going on with HR departments focusing on developing leaders and recognizing achievements with substantial budgets. On the other side, marketing departments are using technology and creativity (and also large budgets) to connect with and educate customers about their products, solutions and brands. The trend is to challenge every dollar spent on sales compensation to maximize ROI. HR departments are treating salespeople like all other employees. And customers are going online to avoid anyone with sales in their title. Based on our research and applications we see in our customers’ leading sales initiatives, if you’re a sales manager, you are trying to maximize results out of your sales team by increasing your teams engagement to meet company goals. Download this white paper to see which eight trends you should consider as you strategize for the year.
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bi worldwide, sales, incentives, effectiveness, sales incentive, productivity, engagement
    
BI WORLDWIDE
Published By: Oracle Commerce Cloud     Published Date: Feb 05, 2016
Many potential customers and partners of Oracle Sales Cloud would like to understand from third parties if the claims Oracle makes about the product are accurate. Conducting extensive research, including interviewing customers, systems integrators, and others with firsthand experience of the application, has allowed Constellation to provide an objective view through three customer case studies. This report offers insights into four of Constellation’s primary business research themes, the Next-Generation Customer Experience, Technology Optimization and Innovation, Digital Marketing Transformation and the Future of Work.
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Oracle Commerce Cloud
Published By: IBM     Published Date: Apr 14, 2017
Today, all consumers can obtain any piece of data at any point in time. This experience represents a significant cultural shift: the beginning of the democratization of data. However, the data landscape is increasing in complexity, with diverse data types from myriad sources residing in a mix of environments: on-premises, in the cloud or both. How can you avoid data chaos?
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data analytics, product refinement, business exploration, advanced prototyping, analytics, data preparation, customer support, sales relations
    
IBM
Published By: Salesforce.com     Published Date: Sep 20, 2013
In 2013 Salesforce.com partnered with Fifth Quadrant to conduct quantitative and qualitative research into the customer service space in Australia and New Zealand. The research was designed to specifically examine new channels for service delivery such as Mobile Devices, Social Media to name a few and the maturity level of Australian organisations in regards to Customer Experience Strategy.
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salesforce, crm, crm solutions, research, best practices, ces, technology
    
Salesforce.com
Published By: Salesforce.com     Published Date: Oct 28, 2013
The way salespeople qualify prospects has changed. According to sales experts, rather than chase prospects away with an endless string of qualifying questions, you need to learn about them, while they learn about you and your company. Read How To: Informally Qualify Prospects Research before a Meeting Interact with Buyers Spot Bad Leads Download this ebook, loaded with practical advice from noted sales leaders, so you can qualify the right prospects and rock your sales goals.
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customer experience strategy, crm, best practices, australia, salesforce, research, business performance
    
Salesforce.com
Published By: Oracle     Published Date: Sep 30, 2019
In the past, B2B transactions occurred in face-to-face meetings as a sales professional worked a product demo, business luncheon, or boardroom presentation to influence a customer – and close the deal. Today, however, B2B stakeholders perform much of their product and service research online. In fact, 93 percent of B2B buying starts with online searching, according to a Pinpoint Market Research study. This research occurs long before a customer engages with sales. As your prospects research and evaluate your offerings, they leave behind valuable clues to their intent. Understanding these clues – cracking the code – can help you tailor your messages to them, thereby providing them a more tailored, relevant experience. As a result, business-savvy marketing and sales departments have embraced marketing automation platforms, so their respective teams can work together on one common platform, reach B2B customers online, and drive revenue. Marketing automation platforms automate repetitive
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Oracle
Published By: Box     Published Date: Nov 14, 2014
According to the American Community Survey, tele-commuting jumped 79 percent between 2005 and 2012. More than 9 million American workers did their jobs exclusively from home in 2010, according to the U.S. Census, and 30 million work from home at least once a week. And TechCast at George Washington University estimates as many as 30 percent of U.S. private sector workers could be working from home by 2019. For sales professionals, that proportion is certainly higher. The Telework Research Network found in 2011 that 70 percent of those working from home are in management, professional, sales and office jobs. If you’re in sales, you probably spend a considerable amount of time on the go. And why shouldn’t you? Smartphones offer constant, pocket-sized connectivity. Ubiquitous Wifi threatens to render the cubicle obsolete, and the right social networking strategy can sup-plant a hundred individual pitch meetings.
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sales, connectivity, smartphones, social networking strategy
    
Box
Published By: IBM     Published Date: Feb 27, 2017
Advancements in analytics have sparked renewed excitement in the consumer products (CP) industry. Maturing analytics capabilities are now delivering greater value across major CP functions including marketing, sales, merchandising, supply chain, and more. Thus helping CP companies become more consumer and customer focused in all aspects of their businesses. Read this research report conducted by 'Consumer Goods Technology' to understand how, next-gen analytics capabilities is key in unlocking a deeper understanding of customers, help create successful new products, foster brand advocates and optimize distribution channels and ultimately shape demand
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cgt, analytics, consumer goods, distribution channels, advanced analytics
    
IBM
Published By: Brainshark     Published Date: Oct 16, 2013
With the proliferation of the iPad and other tablets and mobile devices among sales and account managers, a new generation of enabling technologies and best practices has offered the opportunity to get more out of the out-of-office experience. This research brief examines the use of video tools by sales professionals within best-in-class companies, specially within a mobile environment.
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sales enablement, sales training, sales productivity, sales effectiveness, sales revenue, sales costs, product marketing, content marketing
    
Brainshark
Published By: Adobe     Published Date: Nov 02, 2018
In our 39-criteria evaluation of customer analytics solutions providers, we identified the nine most significant ones — Adobe, AgilOne, IBM, Manthan, NGDATA, Salesforce, SAP, SAS, and Teradata — and researched, analyzed, and scored them. This report shows how each provider measures up and helps customer insights (CI) professionals make the right choice.
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Adobe
Published By: Salesforce     Published Date: Nov 09, 2018
For the second annual “State of Service” report, Salesforce Research surveyed more than 2,600 customer service professionals worldwide to discover: • How service leaders are responding to heightened customer demands • Which habits are hallmarks of top service teams • How smart tech is impacting service protocols In this report, high-performing service teams are the top 14% who rate both their service performance and performance versus competitors as excellent. See page 3 for further information on performance.
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Salesforce
Published By: Optymyze     Published Date: Feb 05, 2018
Optymyze jumps to a new high in the 2018 Gartner Magic Quadrant for Sales Performance Management. Named a Leader for the third consecutive year, Optymyze distinguished itself through agile operations, a strong business model, and excellent market execution. Gartner Research, the world’s leading research and advisory firm, also recognized our efforts to deliver innovative solutions and respond to client and market needs. This objective vendor comparison from Gartner is a must-read for any company considering an SPM solution. Access the full 2018 report! • Practical guidance on evaluating SPM solutions • An in-depth review of Optymyze and 10 other vendors • Analysis of SPM vendor capabilities and industry trends. Get instant access to the full 2018 Gartner research report!
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2018 gartner magic quadrant for spm, gartner magic quadrant for spm, sales performance management, spm, sales team performance, sales operations, sales representative performance, spm vendors
    
Optymyze
Published By: Outreach.io     Published Date: Apr 09, 2018
Let’s acknowledge the elephant in the room: even the best sales leader is still a single person, not some kind of commission magician. No matter how many spreadsheets you make or how many Tony Robbins podcasts you download, today’s sales workload is too much for any single person to handle. In fact, research shows that 50% of salespeople will miss their number this year. So let’s take a collective breath and acknowledge the truth: there’s just no way any one person can manage today’s sophisticated sales funnel and pipeline without significant assistance. Sales engagement platforms are a cutting edge solution to these formerly insurmountable sales challenges
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Outreach.io
Published By: Outreach.io     Published Date: Apr 09, 2018
Selling isn’t about blasting prospects with generic cold emails. That mile wide and inch deep approach might have worked in 1998, but it’s not going to cut it anymore. You need to connect with your prospects on a level that shows you understand their business and their needs. Sales intelligence is the ultimate must-have in your modern, account based sales toolkit because it allows you to learn more about your prospect and, in turn, sell more successfully.Just like you wouldn’t go on a blind date without a little online stalkingresearch, you shouldn’t call a prospect without understanding who they are, where they work, and what matters to them.At the end of the day, when you understand who you’re selling to, you can solve their problems better. This creates happier customers and prospects who trust you, which leads to more closed deals and more fist bumps all around.
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Outreach.io
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