ADCs are advanced load balancers with functions and features that enhance the performance of applications. Today, companies of all sizes with geographical dispersal of people and different data constructs require ADCs to optimize their complex application environments from web applications, to Exchange, SharePoint and databases. It is interesting that before the term ADC was used more recently (in the last decade), companies relied on load balancers for website availability and scalability. In this paper we will describe the fundamentals of a load balancing system and its evolution to an ADC.
Published By: Hubspot
Published Date: Apr 23, 2013
Whether you're just getting started with internet marketing or you want to brush up on the basics, this ebook can serve as your essential guide to setting up and implementing a successful internet marketing strategy, step by step.
Published By: BrightCove
Published Date: Nov 18, 2008
With the explosive growth of online video, traditional SEO has taken on a new dimension: video search and discovery. De-mystify the world of video search with a practical framework for video SEO and increase the value of your video content.
Published By: Optimizely
Published Date: Dec 01, 2015
Optimization is an essential strategy for any marketer or product developer in the digital space. Since we’re just getting started with this nascent industry, sometimes best practices can be hard to come by. Fortunately, we were able to pick the brains of over 30 experienced optimization experts with decades of cumulative experience running A/B testing and optimization campaigns.
Published By: SwellPath
Published Date: Sep 04, 2012
This guide provides the framework to build a successful analytics foundation in your organization, and shows you how to create an effective analytics measurement program that provides actionable insights and results driven recommendations.
Published By: IBM ILOG.
Published Date: Jul 14, 2009
This white paper discusses one of the most effective ways to extend CRM functionality to competitively enhance your customers' experiences. By using business rules as a non-disruptive extension to your existing CRM system, you will facilitate highly personalized, flexible and consistent interactions in real time at the point of contact. Learn more today!
Published By: Webtrends
Published Date: Jan 21, 2010
This is a must-see webinar if you want to understand the fundamentals of multivariate testing (MVT), segmentation, and content targeting. Join Bob Garcia, Director of Product Marketing Optimize and Frans Keylard, Director of Optimization as they use real-life examples to explain multivariate testing and teach you where and how to start optimizing.
Enterprises are relying on WANs to carry more data than ever. With cloud computing, offsite disaster recovery and big data on the rise, it's more important than ever for IT professionals to boost application performance across the WAN. However, times are changing. Instead of deploying a physical WAN optimization appliance to improve application performance, the industry is moving to a better approach - virtual WAN acceleration software. It can be downloaded in minutes, runs almost anywhere, and controlled with the click of a mouse for maximum flexibility. In this report we not only explore the requirements for virtual WAN optimization but compare how Silver Peak's virtual WAN acceleration stacks up against Riverbed's physical Steelhead appliance.
We at Mobify want to help you further deepen your understanding of the mobile shopping landscape and the expectations of mobile consumers. In this white paper, you’ll discover:
- Why ‘omnichannel’ is not a buzzword, but the new retail reality
- What the key differences are between smartphone and tablet users and what this means for your bottom line
- Why Millennials are a market that you can’t afford to ignore
- How your mobile presence can make or break a customer’s in- store experience
There are many ways to increase revenue for your business. One of them is to evaluate and improve the success of your company's website in search results. SEO (Search Engine Optimization) is the practice of optimizing a website so that it achieves higher organic rankings on search engine sites like Google, Yahoo and Bing. In fact, according to the 2009 Forbes Ad Effectiveness survey, SEO is the most effective marketing channel today.
For Ecommerce and Direct Marketing professionals: As a result of displaying the TRUSTe seal, The Pros saw an enormous 84% lift in Purchases by those landing on the page with the TRUSTe seal, and a 72% increase in Revenue per Visitor lift. See how you can mirror these results today.
Most web analytics solutions were initially architected to generate reports using only aggregate data. Next generation web analytics solutions use both aggregate and individual level data to achieve interactive marketing success.
This free interactive infographic, includes live links that will guide you through a valuable framework for web analysis and gives insight into your overall website performance and visitors' behaviors. Learn how to optimize your visitors' website experiences and turn those experiences into actions.
Published By: CrownPeak
Published Date: Jun 30, 2009
This is the second of a three part CrownPeak White Paper exploring Why Content Marketing Is Online Marketing. In this series we present the new idea that Web content marketing is the central and most important tenet of online marketing. Today, the function of online marketing revolves around the Web which, itself, revolves around content. So as we talk about online marketing/marketers and content marketing/marketers consider them and yourself one and the same. Learn more today!
Businesses managers and website owners today need to have some basic Search Engine Optimization (SEO) knowledge whether they work with an internal SEO team or hire an SEO agency to get top Search Engines rankings. Based on years experience optimizing websites for search engines, we have put together a list of the most problematic and common on page SEO issues. Find out if your site is suffering from any of these on page SEO issues.
We've broken down the 101 ways into 4 categories: Sign up URL placement, Advertisement Ideas, Promotional Ideas, and Getting Involved. Use a couple or use them all, but any are sure to add subscribers to your e-mail list!
Published By: Clicktale
Published Date: Jul 06, 2015
Learn how to choose the best format for your content that will best meet your target audience's needs. Discover why and when visitors tend to prefer video over text and vice versa. Leverage these insights to increase engagement.
Published By: Clicktale
Published Date: Oct 14, 2015
As marketers, we rely on metrics to measure our success or failure. But how effective are traditional analytics? When metrics can’t see beyond the mouse click, how can we understand what the people behind the screen are experiencing? How can we know what happened before the click, or what happens after? ClickTale’s newest eBook will show you how Digital Customer Experience metrics help you look past the numbers, and understand what your customers and visitors are really experiencing on your website. Download Digital Customer Experience Metrics: Uncovering the Behavior behind the Numbers now, and start turning metrics into actionable understanding!
Published By: Clicktale
Published Date: Oct 27, 2015
Forms can make or break your business goals. How do yours stack up? In our newest e-book, How Forms Can Confuse, Confound and Chase Your Customers Away, we take a look at some common form pitfalls. Check it out!