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Published By: Prophix     Published Date: Jun 03, 2016
Prophix and IMA hosted a webcast, titled ďOvercoming Barriers to Implement CPM MethodsĒ, featuring subject matter expert Gary Cokins, the CEO, at Analytics-Based Performance Management. The adoption rate of business analytics and corporate performance management (CPM) methods has been slowed by various barriers. Gary Cokins outlines the causes of this lag, as well as lessons learned about how to overcome obstacles, and obtain buy-in to manage and improve performance. He describes techniques such as strategy maps, balanced scorecards with key performance indicators (KPIs), channel and customer profitability reporting, and driver-based budgeting that can prevent failure when implementing CPM methods.
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prophix, best practices, performance management, business analytics, productivity
    
Prophix
Published By: Intapp     Published Date: May 10, 2019
The Cornerstone of Financial Control Time equals money. Time plus data equals control. All professionals, whether in management, consulting, engineering, or accounting, must be confident that their value is reflected in their bottom line. One of the primary factors driving that compensation is the amount of time spent on a particular subject or client. But too often front line earners at those firms donít provide the clean, data-rich timesheets needed to accurately gauge the effort required by each project.
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business, business intelligence, time, tax, time for tax, intapp, applications, time data, automation, reporting, timekeeping, audit, accounting, consulting, professional services, active time capture, passive time capture, time tracking
    
Intapp
Published By: Optimizely     Published Date: Apr 06, 2018
The Need When building websites and applications, too many companies make decisions- on everything from new product features, to look and feel, to marketing campaigns- using subjective opinions rather than hard data. The Solution Companies should conduct online controlled experiments to evaluate their ideas. Potential improvements should be rigorously tested, because large investments can fail to deliver, and some tiny changes can be surprisingly detrimental while have big payoffs.
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Optimizely
Published By: Dotmailer     Published Date: Nov 06, 2018
First impressions count! Capture your audience with killer subject lines.
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Dotmailer
Published By: Silverpop     Published Date: Sep 19, 2011
"From" names and subject lines help determine whether recipients ignore, delete or open your messages. Learn what makes an effective "From" name, key factors that affect subject lines, and how mobile and social are changing the game.
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silverpop, email, marketing, mobile, social media
    
Silverpop
Published By: Marketo     Published Date: Jun 08, 2017
Unfortunately, weíve all been there. Every now and then, we make cringe-worthy mistakes. But the mistakes that haunt us in our personal lives often arenít as public as email marketing mistakes, which go out to hundreds and thousands of subscribers. Download this ebook to learn about the eight most common email marketing pitfalls and how you can avoid or fix them: Mistake 1: Unclear subject lines Mistake 2: Poor email list hygiene Mistake 3: Failure to measure email inboxing Mistake 4: No engagement segmentation Mistake 5: No re-engagement strategy Mistake 6: Using image-based CTA buttons Mistake 7: No mobile optimization Mistake 8: Bad testing decisions
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continuously opened emails, engagement, unique clicks, multiple clicks, cleaning campaign, sender reputation, marketo, marketing
    
Marketo
Published By: The Vitality Group     Published Date: Jan 28, 2014
Companies that offer employee wellness programs are clearly committed to the idea that a healthier workforce means a healthier bottom line. Yet, how this connection gets made is the subject of much debate. What's really known about what work? What will it mean to your company, in terms of business outcomes and healthcare costs? And, how do you show real bottom-line benefit to a skeptical CFO or CEO?
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employee wellness, employee wellness program, employee health, employee benefits, corporate health program, corporate wellness program, corporate wellness incentive program, employee health and wellness program, employee health incentive program, workplace wellness program, workplace health program, workplace health promotion, health and wellness program, corporate health program cost, the vitality institute, effective health promotion
    
The Vitality Group
Published By: SubscriberMail     Published Date: Dec 12, 2008
If you’ve ever heard George Carlin’s famous “Seven Dirty Words” you can’t say on TV, you can safely avoid using all seven in your subject lines – they will definitely get you blocked. Here is a list of 100 more that you should avoid using as well. Top 100 words NOT to use in your subject  lines.
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email marketing, subscribermail, spam words, junk words, subject line titles
    
SubscriberMail
Published By: IBM     Published Date: Apr 09, 2015
The malware industry supplies all the components cybercriminals need to easily perpetrate malware-driven financial fraud and data theft. In todayís virtual world, the scope of organizations vulnerable to malware-driven cybercrime is quite broad. In addition to banks and credit unions that are subject to online banking fraud, financial fraud can be perpetrated on insurance companies, payment services, large e-commerce companies, airlines and many others.
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ibm, computer security, network security, malware protection, network security, security organization
    
IBM
Published By: IBM     Published Date: Jul 15, 2016
"The malware industry supplies all the components cybercriminals need to easily perpetrate malware-driven financial fraud and data theft. In todayís virtual world, the scope of organizations vulnerable to malware-driven cyber crime is quite broad. In addition to banks and credit unions that are subject to online banking fraud, financial fraud can be perpetrated on insurance companies, payment services, large e-commerce companies, airlines and many others. "
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cybercrime, financial fraud, best practices, finance, banking fraud, e-commerce
    
IBM
Published By: IBM     Published Date: Sep 30, 2016
"The malware industry supplies all the components cybercriminals need to easily perpetrate malware-driven financial fraud and data theft. In todayís virtual world, the scope of organizations vulnerable to malware-driven cybercrime is quite broad. In addition to banks and credit unions that are subject to online banking fraud, financial fraud can be perpetrated on insurance companies, payment services, large e-commerce companies, airlines and many others. "
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ibm, security, web fraud, malware, cybercrime, cyber security
    
IBM
Published By: IBM     Published Date: Jul 26, 2017
Security incidents have been on the rise for the past few years, and most experts in cybersecurity believe the trend will only continue to intensify. Here, though, our subject is not the high-profile, headline-grabbing attacks we all know about but the everyday struggle of organizations everywhere, in every industry, to protect their data in a world of thieves.
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security, cyber crime, trends, cyber security, data protection
    
IBM
Published By: Topica     Published Date: May 12, 2011
This whitepaper on creating a successful email is packed full of great tips, strategies and insights into carrying out successful email marketing campaigns!
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topica, email marketing, email marketing help, introduction to email marketing, successful email marketing, how to write a better subject line, e-mail design, reputation, spam filter prevention, subscription retention
    
Topica
Published By: Paychex     Published Date: Apr 01, 2013
Most business owners are familiar with the tasks involved in tracking employee time and attendance. Typically, this involves the collection of time sheets or cards, adding and approving time totals, and the calculation of data -- all of which are subject to error. What is not commonly understood is the extent to which automation can simplify and improve this essential business process. This white paper outlines the strategic advantages of an automated time and labor management system for businesses and employees.
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Paychex
Published By: Bridgeline Digital     Published Date: Oct 28, 2013
This eBook is for designers that are tired of creating the same bland emails, the content marketers who find themselves at a loss while coming up with the right words in their subject line, and, most of all, for the frustrated marketing teams that are sick of wondering why their campaigns fail to produce desired results.
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email marketing, email marketing campaign, email marketing strategies, content marketing, maximizing customer engagement, email design, autoresponders, automated emails
    
Bridgeline Digital
Published By: Marketo     Published Date: Jul 12, 2017
Unfortunately, weíve all been there. Every now and then, we make cringe-worthy mistakes. But the mistakes that haunt us in our personal lives often arenít as public as email marketing mistakes, which go out to hundreds and thousands of subscribers. Download this ebook to learn about the eight most common email marketing pitfalls and how you can avoid or fix them: Mistake 1: Unclear subject lines Mistake 2: Poor email list hygiene Mistake 3: Failure to measure email inboxing Mistake 4: No engagement segmentation Mistake 5: No re-engagement strategy Mistake 6: Using image-based CTA buttons Mistake 7: No mobile optimization Mistake 8: Bad testing decisions
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continuously opened emails, engagement, unique clicks, multiple clicks, cleaning campaign, sender reputation, marketo, marketing
    
Marketo
Published By: Act-On     Published Date: Apr 29, 2016
Subject lines can be one of the most important elements of your email program. Itís your first (and maybe your last) impression on your recipients. Itís what determines your email response and engagement. However, many marketers will spend far more time on the content of the email and ignore the importance of the subject line. After all, an awesome email is worthless if itís never seen. Thatís why itís so important to know how to create amazingly effective subject lines that will get your email opened.
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effectiveness, best practices, business optimization, response, engagement
    
Act-On
Published By: Soffront     Published Date: Aug 21, 2009
In the decade since customer relationship management (CRM) software first appeared on the market, implementation of the enterprise application suite that helps businesses find new customers, retain existing customers and otherwise increase revenues have gained a reputation as being risky ventures, subject to user rejection, cost overruns, and missed deadlines.
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crm, customer relationship mangement, crm software, crm application, crm app, customer retention, customer satisfaction, lead generation, cost control, crm implementation, crm deployment, soffront
    
Soffront
Published By: PayScale     Published Date: Jul 25, 2017
A compensation package is made up of clear-cut numbers and policies, but the subject of pay is far from black-and-white ó there are lots of emotions involved, whether positive or negative. This can make talking comp with employees stressful. Not to worry. This eBook exists to help you get pay-talk right. Weíll review the importance of effective compensation communication, discuss where breakdowns occur and of course, outline strategies and tactics for improving your organizationís pay communications.
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PayScale
Published By: Monetate     Published Date: Aug 19, 2014
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. But how do you deliver that level of revenue-driving personalization? This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.
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subject line, geo-targeting, personalized emails, email strategies, email marketing, crm & customer care
    
Monetate
Published By: eDataSource     Published Date: May 05, 2015
Looking to improve your email performance? Over 100 emailers achieved a 40 open rate for Mothers Day alone - Learn more...
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edatasource, email tools, email performance, email subject line, real-time data, email competitive intelligence, email marketing, emerging marketing, e-commerce
    
eDataSource
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