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Published By: Adobe     Published Date: Feb 09, 2016
Today’s ultra-connected consumers are interacting with brands more often and in more places than ever. In fact, the average customer comes in contact with a brand at least five times before buying — whether it’s a Google search, an in-store visit or downloading an app.
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customer experience, customer interaction, reinventing the customer experience, marketing experiences, customer
    
Adobe
Published By: Adobe     Published Date: Feb 10, 2016
Today’s ultra-connected consumers are interacting with brands more often and in more places than ever. In fact, the average customer comes in contact with a brand at least five times before buying — whether it’s a Google search, an in-store visit or downloading an app.
Tags : 
customer experience, customer interaction, reinventing the customer experience, marketing experiences, customer
    
Adobe
Published By: Prophix     Published Date: May 31, 2016
To have the greatest impact within your company, you need to contribute to strategy rather than focusing on tactical issues. But, to accomplish this means that you have to tap into your company's financial performance and unearth insights that will help senior leaders make better decisions. This “From Tactics to Strategy” webinar focuses on helping you play a more critical role in your organization’s success. The fast-paced session reveals how you can capture and leverage the data gathered from across your financial systems to help senior management make better and faster strategic decisions.
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best practices, financial performance, productivity, system management
    
Prophix
Published By: Infomatica     Published Date: Jul 15, 2015
The International Institute of Analytics presents healthcare results from their proprietary assessment tool, The Analytics Benchmark, including measurement of data-related tactical competencies and culture/leadership competencies necessary for data-driven decision-making to become ubiquitous inside organizations. Download this paper to benchmark where your organization stands in the five stages of maturity and the five elements of alignment needed for success.
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Infomatica
Published By: Zendesk     Published Date: Dec 10, 2018
Sus clientes tienen más conocimientos técnicos que nunca y han descubierto que prefieren resolver los problemas y dudas por sí mismos. Estudios realizados por ICMI durante años han confirmado que los clientes prefieren resolver los problemas por sus propios medios y en sus canales preferidos . Además, solo buscan una interacción directa cuando han agotado infructuosamente las opciones de autoservicio. Esta opinión está respaldada por los datos de American Express, según los cuales un 48 % de los clientes prefiere hablar con un representante de servicio de atención al cliente cuando tiene que resolver problemas complicados, pero solamente un 16 % escoge el mismo método de contacto para los asuntos más simples . Este documento tiene un objetivo sencillo: queremos ayudarle a generar un portal unificado que incluya su base de conocimientos, su comunidad y sus clientes. Todo esto se puede hacer con un Centro de Ayuda como Zendesk Guide.
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Zendesk
Published By: Zendesk     Published Date: Dec 10, 2018
in importar cuál es tu negocio o el horario de atención, tu puerta siempre está abierta. Los clientes de hoy en día hacen preguntas a cualquier hora del día o de la noche y esperan recibir una respuesta, pero no esperan mucho tiempo. Ese hecho representa un reto para la mayoría de los negocios: ¿cómo prever qué canales necesitará o querrá tener un cliente y cómo determinar si esos canales son eficaces para su organización? En pocas palabras: sí, es necesario. Y esta guía tiene el propósito de ayudarle a explorar ese hecho. Para los clientes es importante poder contactar a una compañía de varias maneras y dan por hecho que cada interacción sigue el hilo de la anterior y de la siguiente. Más información sobre la solución omnicanal con Zendesk.
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Zendesk
Published By: Evariant     Published Date: Sep 07, 2016
Marketers face a unique challenge to allocate resources across a variety of tactics to target key audiences that need their product or service – with limited information on what combination of products or services will have the optimum impact, which target audience members are ideal fits, and what allocations will provide the best return on investment to the organization. Healthcare has its own myriad of challenges, including many local, regional, and national options for consumers, service line variations, and disparate demographics. The good news is that there is an emerging understanding of digital and multichannel marketing, and ample opportunity to define best practices, systematically calculate marketing effectiveness and return on marketing investment (ROMI), and use technology and data to create great business outcomes.
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evariant, multi-channel marketing, hospital, patient engagement, digital marketing
    
Evariant
Published By: Sitecore     Published Date: Mar 24, 2017
Getting started with personalization can seem overwhelming. We show you how with 10 easy tactics, from distinguishing between first-time web visitors and existing customers, to using real-time data to understand which calls to action will lead to conversions.
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personalization, context marketing, digital experience, customer experience
    
Sitecore
Published By: Intapp     Published Date: May 20, 2019
Pricing matters and engagements accurately and profitably poses a challenge to many firms. However, developing effective pricing strategies has become more important than ever, as clients demand more transparency and alternative fee arrangements become more popular. Technology can help law firms develop both tactical and strategic approaches to pricing. Download this ebook from Intapp, a leading provider of business applications for professional services firms, to learn how an AI-enabled approach to pricing can help your firm: • Price matters more accurately and profitably • Scope and resource matters to ensure better margins • Monitor engagements as they proceed and track budget to actuals • Improve client relationships with more transparency, accountability, and success
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pricing, profitability, alternative fees, artificial intelligence, engagement monitoring, professional services, legal
    
Intapp
Published By: IBM APAC     Published Date: Aug 25, 2017
There is a tectonic shift in the way we work. We expect the same kind of intuitive, tactile experience with our workplace technology that we now take for granted with our smartphones, tablets and gaming systems. We expect our devices to talk to each other and update automatically. Virtual meetings should be as easy to set up as a video chat, and whatever we need to do our jobs should be as easy to tailor as a streaming music or video application.
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personal profile, news and alerts, conversation recall, system updates, productivity tips
    
IBM APAC
Published By: Logrhythm     Published Date: Sep 05, 2017
The purpose of this white paper is to show you how you can successfully build a SOC, even with limited resources. The paper first explains the basics of the Cyber Attack Lifecycle and the need to address it through the Threat Lifecycle Management framework. Next, the paper explains the basics of SOCs, providing details of what SOCs mean in terms of people, processes, and technology. Finally, the paper walks you through a methodology for building a SOC with limited resources, focusing on tactics to make your rollout smooth and successful. After reading this paper, you should be ready to start planning your own SOC.
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reconnaissance, initial compromise, command control, lateral movement, target attainment, corruption
    
Logrhythm
Published By: IBM APAC     Published Date: Aug 22, 2017
While working to maintain tactical control of the mobile environment, IT managers often find themselves drowning in minutiae. Overwhelmed by the number of moving parts, they’re unable to stay abreast of the latest threats, let alone extract meaning from or make decisions based on the mountains of data now being collected. With limited IT resources dedicated to mobile technology tools that facilitate reactive rather than proactive management—and limited visibility into mobile intelligence across the organization—many managers have had to choose between security and productivity as the focus of their efforts.
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security risks, it operations, workforce, advisor, mobile security, mobile metrics, cloud based, benchmarking data, ibm
    
IBM APAC
Published By: Cisco     Published Date: Oct 06, 2015
Learn how Cisco combines the power of Cisco Collaboration Cloud with the versatile toolbox of Cisco Unified Contact Center Express (Unified CCX) to provide multiple channels for customer engagement.
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cisco, cisco collaboration cloud, customer care, unified ccx, customer engagement, legacy metrics
    
Cisco
Published By: Cisco     Published Date: Oct 06, 2015
Hear more about how Customer Engagement has evolved from 'carbon based interaction' (live contact centers) to 'silicon based interaction' (self service applications and communities), and how this is quickly becoming the new recipe for customer engagement success.
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customer engagement, cisco, self service application, customer engagement success, contact centers
    
Cisco
Published By: Cisco     Published Date: Oct 06, 2015
Read more to learn more about the omnichannel value proposition, and why it represents the next generation of contact center technology.
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omnichannel, contact center, contact center solutions, crm, customer relationship management, contact center technologies
    
Cisco
Published By: MobileIron     Published Date: Feb 05, 2016
Mobile platforms have leapfrogged PC security for years, but as mobile device adoption explodes worldwide, these platforms face more security threats than ever before. While mobile devices are still safer than PCs, hackers are relentlessly searching for new ways to exploit these operating systems and gain access to their valuable data. Four major threats are currently targeting iOS and Android devices using very clever tactics. In fact, users may not know their devices have been compromised until after their data has been hacked.
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mobile malware, activesync, mobile platforms, hackers, data threat, android, ios
    
MobileIron
Published By: MobileIron     Published Date: Aug 03, 2016
In this edition we discuss emerging risks, report OS enterprise share, and list the top blacklisted consumer apps. We conclude with our recommendations for enterprises to protect their assets against mobile risks and threats. Several new mobile attacks have emerged that threaten enterprises. Most are re-using old tactics against mobilespecific services, such as SideStepper’s use of Man-In-The-Middle (MITM) against MDM, rather than employing new techniques or exploiting new vulnerabilities. When attacks against users are successful, they can result in the loss of both personal and business data.
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MobileIron
Published By: MobileIron     Published Date: Aug 04, 2016
Mobile platforms have leapfrogged PC security for years, but as mobile device adoption explodes worldwide, these platforms face more security threats than ever before. While mobile devices are still safer than PCs, hackers are relentlessly searching for new ways to exploit these operating systems and gain access to their valuable data. Four major threats are currently targeting iOS and Android devices using very clever tactics. In fact, users may not know their devices have been compromised until after their data has been hacked.
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mobile malware, activesync, mobile platforms, hackers, data threat, android, ios
    
MobileIron
Published By: Mitel     Published Date: Nov 08, 2018
Le consommateur d'aujourd'hui est en constante évolution. Toujours plus mobile, imprévisible et exigeant, ce nouveau consommateur a le monde à portée de main. De plus, devenu mobile, il crée et contrôle le contenu d'Internet. Avec le poids que donnent les plateformes sociales à tout consommateur, les premières impressions n'ont jamais été aussi importantes. La commodité et la flexibilité sont essentielles, au point que la meilleure expérience client est souvent celle qui comporte le moinsde contact avec le client.
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wireless communication, audio conferencing, communications systems, video conferencing, cloud-based unified communications, enterprise voice, unified messaging, collaboration portal, business communications
    
Mitel
Published By: Mitel     Published Date: Nov 08, 2018
Pour offrir une expérience client plus personnalisée, les entreprises pourront compter sur l’allié insoupçonné que sont les machines. Des plus petits capteurs aux centres de contact utilisant l’intelligence artificielle, les technologies basées sur les machines peuvent aider les entreprises à mieux comprendre, servir et contacter leurs clients. Une récente enquête menée dans six pays et auprès de 2 500 décideurs informatiques révèle que les entreprises considèrent quasi universellement que les technologies basées sur les machines apportent une valeur ajoutée substantielle dans le cadre d’une expérience client plus personnalisée.
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wireless communication, audio conferencing, communications systems, video conferencing, cloud-based unified communications, enterprise voice, unified messaging, collaboration portal, business communications
    
Mitel
Published By: ServiceNow     Published Date: Feb 24, 2017
At the highest level of organizations, a new management directive has emerged to meet the changed nature of customer demands and interactions as well as the need to differentiate within the market. This directive has one goal: providing a differentiated customer service experience. As products become increasingly commoditized, organizations can set themselves apart from their competitors by providing a unique customer service experience that creates a "relationship" based on intangible benefits that their customers will find hard to give up. While this vision is theoretically sound, it requires a significant tactical shift in business thinking and processes. The modern customer's habits and service requirements have changed radically. Meeting these needs challenges many historically held beliefs and practices regarding the customer and modes of interaction.
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ServiceNow
Published By: Cielo     Published Date: Jul 11, 2016
Talent acquisition has changed, and it grows more complex by the day. As the world of employment evolves, so do the tools, tactics and strategies to locate the best talent. To master it all and find the right people for your organization, you need the help of dedicated talent acquisition professionals.
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cielo, talent practices, talent acquisition, recruitment, recruitment process outsourcing, rpo, outsourcing, hiring, human resources
    
Cielo
Published By: Akamai Technologies     Published Date: Sep 27, 2016
Learn about the origins, tactics, types, and targets of cyber- attacks and emerging threats and trends from post-attack analysis and intelligence by cybersecurity and DDoS mitigation experts. Includes quarter-over-quarter and year-over-year trends, plus spotlights on recent DDoS and web application attacks and review of the past quarter’s hot-topic issues in cybersecurity.
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akamai, state of the internet, security, security report, cybersecurity, ddos, analytics
    
Akamai Technologies
Published By: Movable Ink     Published Date: Oct 04, 2016
Financial Times showcased user-generated content with a live social feed in their emails. Check out our new eBook here and learn how contextual marketing can benefit your company with our top tips and tactics.
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contextual marketing, email marketing, financial services marketing, contextual email, real-time marketing, finance, internet marketing
    
Movable Ink
Published By: Movable Ink     Published Date: Oct 04, 2016
Want to get better results with email? Grab our Email Marketing Guide for Financial Services. Gain insight on email campaigns, content strategies and tactics used by successful brands, plus advice from our team of experts.
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contextual marketing, email marketing, financial services marketing, contextual email, real-time marketing, finance, internet marketing
    
Movable Ink
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