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Published By: Infor     Published Date: Jan 06, 2011
View the Infor CRM Epiphany E-mail Advisor online demonstration to see first-hand how your e-mail campaigns can rise to their full potential.
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infor, e-mail advisor demo, contact interaction, e-mail marketing
    
Infor
Published By: Adobe     Published Date: Nov 07, 2013
Mobile platforms will act as a catalyst for the next generation of connected experiences. In particular, smart apps connected to products and CRM systems will emerge. In 2013, leading marketers will anticipate the longer-term mobile disruption and shift from tactical efforts to more transformative mobile strategies.
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adobe, forrester, mobile trends, interactive marketing professionals, marketing control, mobile platforms, crm systems, transformative mobile strategies, consumer behavior, ubiquity drive, mobile mind shift, mobile momentum, scaled-up investments
    
Adobe
Published By: Adobe     Published Date: Nov 07, 2013
A key finding of this research is that most companies have a great opportunity to improve their business performance by taking a more integrated approach to managing their digital media mix.
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adobe, econsultancy, media optimisation report, effective optimisation, media mix, tactical objectives, complex media landscape, consumer buying patterns, digital media, optimisation of media activity, online display, paid research, campaign performance, business imperatives, disparate ownership, outsourced to agency
    
Adobe
Published By: Adobe     Published Date: Nov 07, 2013
Marketers’ social media successes have added to their burdens. Many now have dozens of social pages to manage, thousands of customer comments to monitor, and hundreds of colleagues who want (or need) to participate. Social relationship platform vendors off er tools that help marketers efficiently and responsibly expand their social capabilities.
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adobe, forrester social wave, social relationship platform, srp, significant vendors, branded social presence, social relationship, platform evaluation, srp space, undifferentiated players, interactive marketing, managing social presence, customer engagement, marketing tactics, manage large deployments, managing workflow, marketing content, social applications, customer feedback
    
Adobe
Published By: Teradata     Published Date: Jul 07, 2015
As cyber security challenges continue to grow, new threats are expanding exponentially and with greater sophistication—rendering conventional cyber security defense tactics insufficient. Today’s cyber threats require predictive, multifaceted strategies for analyzing and gaining powerful insights into solutions for mitigating, and putting an end to, the havoc they wreak.
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Teradata
Published By: 8x8 Inc.     Published Date: Nov 10, 2016
For the 5th year in a row, 8x8 is a Leader in the Gartner Magic Quadrant for Unified Communications as a Service, Worldwide. See what makes us different and why you should consider the cloud to expand or replace aging, inadequate business phone systems, meeting services, & contact center equipment.
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8x8 Inc.
Published By: Global Payments     Published Date: May 02, 2019
Doing business across borders presents a whole host of unfamiliar challenges to today’s merchant. As technological advancement and increasing globalization unlock international markets, it’s tempting to imagine that a business model successful in one region can simply be transplanted into another. Not so. The logistics of domestic and international transactions have changed, and so too have customer expectations and preferences. Customer and merchants pain points have transformed and multiplied. In this report, we explore some of the core challenges businesses today face in their quest to succeed in global commerce. We offer an overview of how unified commerce can both resolve these issues and offer new advantages and standards of best practice, enabling your business to meet the demands of tomorrow’s customer, no matter their location, preferred payment method, and mode of contact.
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unified commerce, global commerce, payment convenience, payment speed, global payments technology, retail, wechat pay, alipay, chinese wallets, mobile payments, international payment solutions, international payment systems, payments, online payments, omnichannel commerce
    
Global Payments
Published By: Oracle     Published Date: Nov 22, 2018
It is easy to get overwhelmed by the plethora acronyms (RTBs, DMPs,DSPs, SSPs, 1PD, 2PD, 3PD) and knowing when each of them come into play. Driven by data, Programmatic empowers modern marketers with the intelligence required to serve highly personalized ads. By bringing together First, Second and Third Party data at scale, you can target with increased precision and optimize campaigns in real-time. With tech platforms consistently pushing the boundaries of what’s possible in digital advertising, the time for marketers to lean into programmatic is now. Watch this 20 minute webinar with Mandar Dadegaonkar, an award-winning digital marketer and learn from his experience-based advise on: • how to get started and use programmatic tactics that work • insider secrets to boost ROI and improve campaigns • potential pitfalls to watch out for • guidelines for measurement and analytics
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Oracle
Published By: Salesforce Commerce Cloud     Published Date: Apr 21, 2016
A new survey of more than 300 C-level retail executives reveals where leading retailers are finding opportunities, what distinguishes high-performing retailers from the rest of the pack, the biggest threats, and their long-term views for addressing common challenges. Their experience provides a roadmap for others in finding retail growth.
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retail, demandware, growth, disruptiors, tactice, internet marketing, crm & customer care
    
Salesforce Commerce Cloud
Published By: Oracle     Published Date: Aug 08, 2013
Today’s consumers expect better. They expect better service, better products and better communication with companies. But to have a single, seamless conversation with every customer across multiple channels, companies can no longer rely on outdated contact centers.
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contact centre, crm, oracle, channels
    
Oracle
Published By: Oracle     Published Date: Aug 08, 2013
Social media is transforming customer care and should be considered a strategic vehicle for delivering excellent customer experiences. A majority of social conversations are ‘noise’, however, there are topics that are relevant to different parts of the organization. When the topic is customer-service-related, most organizations are ill-equipped to deliver the level of support needed resulting in a splintered, disjointed customer experience. Get your free copy of “Customer Care in a Social World” whitepaper where you will learn: • Three qualifications needed for a social-enabled contact center • To identify the stage of social-enablement for your contact center
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customer care, social world, oracle, crm, social media
    
Oracle
Published By: Oracle     Published Date: Aug 08, 2013
Deliver the right answer at the right time to customers no matter the channel. From self-service website queries to social media to your contact center, provide consistent and relevant answers faster - increasing customer loyalty and reducing costs.
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customers, oracle, right time, channel, customer loyalty, reducing costs
    
Oracle
Published By: Oracle     Published Date: Aug 08, 2013
With Oracle CRM data is validated at point-of-entry so you can focus on selling.
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oracle, contact, data quality, crm, data, selling
    
Oracle
Published By: Oracle     Published Date: Aug 15, 2013
Today’s consumers expect better. They expect better service, better products and better communication with companies. But to have a single, seamless conversation with every customer across multiple channels, companies can no longer rely on outdated contact centers.
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contact centre, crm, oracle, channels
    
Oracle
Published By: Oracle     Published Date: Aug 15, 2013
Social media is transforming customer care and should be considered a strategic vehicle for delivering excellent customer experiences. A majority of social conversations are ‘noise’, however, there are topics that are relevant to different parts of the organization. When the topic is customer-service-related, most organizations are ill-equipped to deliver the level of support needed resulting in a splintered, disjointed customer experience. Get your free copy of “Customer Care in a Social World” whitepaper where you will learn: • Three qualifications needed for a social-enabled contact center • To identify the stage of social-enablement for your contact center
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customer care, social world, oracle, crm, social media
    
Oracle
Published By: Oracle     Published Date: Aug 15, 2013
Deliver the right answer at the right time to customers no matter the channel. From self-service website queries to social media to your contact center, provide consistent and relevant answers faster - increasing customer loyalty and reducing costs.
Tags : 
customers, oracle, right time, channel, customer loyalty, reducing costs
    
Oracle
Published By: Oracle     Published Date: Aug 15, 2013
With Oracle CRM data is validated at point-of-entry so you can focus on selling.
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oracle, contact, data quality, crm, data, selling
    
Oracle
Published By: Venafi     Published Date: Mar 26, 2015
This technical case study addressing key and certificate security issues is designed for security conscious enterprises to understand real-life attack scenarios that threaten their businesses in today’s world. This white paper demonstrates a recent attack that used cryptographic keys and digital certificates as well as guidance on how to protect certificates and keys and quickly discover and remediate breaches. This paper should be read by more technical IT security sta? who are interested in detailed attack methods and remediation tactics. The executive summary is intended for IT Security leaders (CISOs and their direct reports) and addresses the proof-of-concept attack impacts on the business.
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secutiry, certificates, keys, security attacks, business
    
Venafi
Published By: MalwareBytes EMEA     Published Date: May 10, 2019
Enterprises, beware. Threat actors are continuing to eye businesses for high returns on investment in Q1 2019, breaching infrastructure, exfiltrating or holding data hostage, and abusing weak credentials for continued, targeted monitoring. From a steadfast increase of pervasive Trojans, such as Emotet, to a resurgence of ransomware lodged against corporate targets, cybercriminals are going after organizations with a vengeance. Yet every cloud has a silver lining, and for all the additional effort thrown at businesses, consumer threats are now on the decline. Ransomware against consumers has slowed down to a trickle and cryptomining, at a fever pitch against consumers this time last year, has all but died. Interestingly, this has resulted in an overall decline in the volume of malware detections from Q4 2018 to Q1 2019. While threat actors made themselves busy with challenging new victims, they ensnared targets in the old ways, using tried-and-true malspam and social engineering tactic
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MalwareBytes EMEA
Published By: Adobe     Published Date: Oct 30, 2014
This guide aims to help transform your email marketing strategy into a money-making machine
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a guide to email marketing, transforming email marketing, email marketing tactics, email marketing
    
Adobe
Published By: Adobe     Published Date: Aug 04, 2015
This report lays out the opportunities to use mobile messaging as well as how to use the IDEA cycle to identify the most important moments and tactics so you can use messaging to its full potential.
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mobility, consumer mobility, engagement, customer engagement, customer, customer journey, marketing, messagung, mobile, mobile analytics, mobile marketing, sms
    
Adobe
Published By: Adobe     Published Date: Aug 04, 2015
This report introduces Forrester's vision of mobile marketing for marketing leaders and provides specific strategic recommendations for brands dealing with demanding mobile customers.
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brand tactics, branding, consumer mobility, customer experience management, digital marketing, emerging methods, marketing methods, mobile apps, mobile marketing, mobile web, omnichannel customer experience, mobility
    
Adobe
Published By: Adobe     Published Date: Aug 04, 2015
This report lays out the opportunities to use mobile messaging as well as how to use the IDEA cycle to identify the most important moments and tactics so you can use messaging to its full potential.
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mobility, consumer mobility, engagement, customer engagement, customer, customer journey, marketing, messagung, mobile, mobile analytics, mobile marketing, sms
    
Adobe
Published By: Adobe     Published Date: Aug 04, 2015
This report lays out the opportunities to use mobile messaging as well as how to use the IDEA cycle to identify the most important moments and tactics so you can use messaging to its full potential.
Tags : 
mobility, consumer mobility, engagement, customer engagement, customer, customer journey, marketing, messagung, mobile, mobile analytics, mobile marketing, sms
    
Adobe
Published By: Adobe     Published Date: Feb 09, 2016
Today’s ultra-connected consumers are interacting with brands more often and in more places than ever. In fact, the average customer comes in contact with a brand at least five times before buying — whether it’s a Google search, an in-store visit or downloading an app.
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customer experience, customer interaction, reinventing the customer experience, marketing experiences, customer
    
Adobe
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