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Published By: Urban Airship     Published Date: Mar 15, 2013
Push messaging is becoming must-have technology because nothing else enables such a close and personal connection with mobile users. Read more
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push messaging, mobile, mobile marketing, engagement, smartphones, mobile devices
    
Urban Airship
Published By: Urban Airship     Published Date: Mar 15, 2013
The ability to deliver the right information, at the right time, to the right place will evolve in sophistication with smartphone technology. Discover key principles that maximize opportunities and conversions.
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ebusiness, smartphone technology, mobile marketing, mobile ebusiness, channel strategy, digital engagement, contextual experiences
    
Urban Airship
Published By: Adobe     Published Date: Mar 07, 2013
In this Forrester Research you'll learn: why responsive design is a philosophy, not a technology, the 7 benefits of a responsive design, and the challenges of adopting a responsive web development philosophy.
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responsive design, customer engagement, online experience, customer online experience, mobile content strategy, web design
    
Adobe
Published By: Adobe     Published Date: Jan 21, 2014
Discover this year’s biggest social marketing trends in our Social Intelligence Report. You’ll learn where the greatest opportunities are in paid, earned, and owned social—and you’ll discover new tools and strategies for building stronger engagement and better results.
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social marketing, social technology, social listening, social reach, social relationship, social media marketing, adobe, social media, internet marketing
    
Adobe
Published By: Adobe     Published Date: Jan 21, 2014
Forrester identifies the social technology marketers need. Download this Forrester report to discover the four social technology categories that matter most to marketers, along with tips on how to select the right vendors.
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social marketing, social technology, social listening, social reach, social relationship, social media marketing, adobe, social media, internet marketing
    
Adobe
Published By: Adobe     Published Date: Feb 03, 2015
This report provides you with essential direction for putting people, processes, and technology in place to achieve digital experience excellence.
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transforming digital marketing, digital experience excellence, customers interaction and engagement, digital experience, social media
    
Adobe
Published By: Adobe     Published Date: May 13, 2015
Forbes and Forrester conducted a joint survey of 303 marketing and IT leaders that assesses the maturity of marketing and IT partnerships and how those relationships have evolved since our first version of this study in 2011. The results show some progress in taking action on items that require joint attention,but the devil is in the details, particularly around leadership and domain expertise.
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cmo and cio relationship, marketing technology in practice, marketing partnerships survey, marketing collaboration, crm & customer care, marketing research
    
Adobe
Published By: Adobe     Published Date: May 13, 2015
Forbes and Forrester conducted a joint survey of 303 marketing and IT leaders that assesses the maturity of marketing and IT partnerships and how those relationships have evolved since our first version of this study in 2011. The results show some progress in taking action on items that require joint attention,but the devil is in the details, particularly around leadership and domain expertise.
Tags : 
cmo and cio relationship, marketing technology in practice, marketing partnerships survey, marketing collaboration, emerging marketing, advertising agencies
    
Adobe
Published By: Adobe     Published Date: May 13, 2015
Forbes and Forrester conducted a joint survey of 303 marketing and IT leaders that assesses the maturity of marketing and IT partnerships and how those relationships have evolved since our first version of this study in 2011. The results show some progress in taking action on items that require joint attention,but the devil is in the details, particularly around leadership and domain expertise.
Tags : 
cmo and cio relationship, marketing technology in practice, marketing partnerships survey, marketing collaboration, advertising agencies, marketing research
    
Adobe
Published By: IBM     Published Date: Jul 13, 2012
This white paper examines the changing nature of the workplace and the demands it places on IT managers for faster delivery of high-quality, flexible services while providing a quick return on IT investment.
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ibm, technology, security, white paper, management, it managers, productivity, workplace
    
IBM
Published By: SAP     Published Date: Jul 16, 2012
Contrary to popular belief, an IP-based video surveillance system of 40 cameras offers a lower total cost of ownership (TCO) than an analog-based surveillance system, according to a new study from Axis Communications.
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technology, white paper, analog, surveillance, tco, total cost of ownership, infrastructure
    
SAP
Published By: SAP     Published Date: Jul 17, 2012
In spite of the growth of virtual business activities performed via the World Wide Web, every business transaction or operation is performed at a physical place. And as handheld GPS devices drive a growing awareness of the concept of "location," people are increasingly looking for operational efficiencies, revenue growth, or more effective management as a result of geographic data services and location-based intelligence. In this white paper, David Loshin, president of Knowledge Integrity, Inc., introduces geographic data services (such as geocoding and proximity matching) and discusses how they are employed in both operational and analytical business applications. The paper also reviews analytical techniques applied across many types of organizations and examines a number of industry-specific usage scenarios.
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business, sap, white paper, technology, location, intelligence, business value, data services
    
SAP
Published By: SAP     Published Date: Jul 18, 2012
An increasing number of organizations are permitting employees to bring their own mobile devices into the workplace to be used for work purposes. While this practice may first appear to reduce enterprise mobility costs while increasing employee productivity, it also poses new risks and may actually increase costs if not properly managed. Know how to cost-effectively manage this Bring-Your-Own-Device (BYOD) phenomenon.
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technology, mobile, byod, bring-your-own-device, mobile devices
    
SAP
Published By: Equinix     Published Date: Jul 31, 2012
This GigaOM Pro paper reviews the metrics and the technologies you should consider when migrating to the private cloud. Get your complimentary 10-page report now.
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public, cloud, private, technologies, technology, public, equinix, gigaom, pro, zynga, cdn, applications, software, network, limelight, iaas, paas, saas, data, center
    
Equinix
Published By: Courion     Published Date: Sep 29, 2012
This interactive session will explore the various roles and processes for managing user access, the benefits that automation can provide to better address this issue and provide guidance for implementing an effective strategy using a risk-driven approach.
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courion, identity management, access management, security, it security, technology, automation
    
Courion
Published By: Jive Software     Published Date: Mar 11, 2013
A new study crunches the numbers and reveals the hard-dollar impact of using Jive -- For companies considering social collaboration technology but looking for proof of hard ROI and payback, a major new study offers compelling evidence.
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social business, collaboration, community management, social enterprise, social software
    
Jive Software
Published By: Jive Software     Published Date: Mar 11, 2013
How the latest social business solutions can help you get new hires selling more, faster -- Read this white paper to learn how you can help new hires get into the field with up to date information and with the right resources at their finger tips.
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sales execution, sales effectiveness, social technology, sales tools, sales enablement, social business
    
Jive Software
Published By: Jive Software     Published Date: Mar 11, 2013
There's a better way to manage deals -- For a sales organization, email and CRMs don't enable precise teamwork. Read this white paper to learn how social business tools bring critical deal management capabilities.
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sales execution, sales effectiveness, social technology, sales tools, sales enablement, social business, crm & customer care
    
Jive Software
Published By: Jive Software     Published Date: Mar 11, 2013
Traditional content centric systems and other conventional tools don't provide rich interaction. That requires a very different set of capabilities that only new generation tools can offer. Learn 4 ways that social tools an turn your reps into stars
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sales execution, sales effectiveness, social technology, sales tools, sales enablement, social business, crm & customer care
    
Jive Software
Published By: Workday     Published Date: Mar 02, 2018
An updated IT department for your government agency is becoming more accessible thanks to outside-the-box thinking, partnerships, and strategies. By focusing on the nine priorities in this guide, you can keep your government agency on the cutting edge of technology. View case studies, exclusive CIO interviews, and key tips.
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updated it department, government agency, priorities
    
Workday
Published By: Nutanix, Inc.     Published Date: Oct 17, 2012
Join us for this hands-on, technical VDI Design Workshop where everything from choosing the right broker to zero clients and multi-site design will be discussed and analyzed.
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vdi, desktop, technology, workshop, nutanix
    
Nutanix, Inc.
Published By: Oracle     Published Date: Dec 03, 2012
The contents of this paper provide an overview of Human Capital Management deployment and the results from HR.com's HCM Technology Deployment Survey.
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hcm technology, human resources, hr strategy, human capital management, hcm strategy, talent management applications
    
Oracle
Published By: Oracle     Published Date: Dec 03, 2012
This white paper is designed to give you greater insight into the pros and cons of putting your HR applications in the cloud, whether you leverage Oracle's Fusion HCM solutions or other third-party SaaS offerings.
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saas, human resources technology, hcm, hr strategy, hr cloud applications, cloud computing
    
Oracle
Published By: Oracle     Published Date: Dec 05, 2012
In this report, Deloitte joins forces with Oracle to survey 126 corporate and HR leaders and take a closer look at how businesses are using human capital management technology to meet their growth goals.
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hcm, human capital mangement, hcm technology, talent management strategy, oracle, deloitte
    
Oracle
Published By: Oracle     Published Date: Feb 14, 2013
In today’s lean business environment, your people are an asset that can be dramatically leveraged to increase success. This executive brief investigates how organizations can better understand the talent that is driving results.
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hr technology, human resources, best practices, 2012, talent management, business environment
    
Oracle
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