Published By: Marketo
Published Date: Jun 03, 2014
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue.
Published By: VeriSign
Published Date: May 06, 2010
Online retailers must make consumers feel more comfortable on their web sites, instilling confidence in order to support sharing personal and financial information and ultimately completing purchases. Using proven ingredients outlined in this whitepaper can increase customer confidence and enable you to generate more sales.
Published By: GeoTrust
Published Date: Oct 06, 2014
Phishing scams are a serious problem around the world. The number of attacks – and their level of sophistication – has skyrocketed in recent years. If you have a website and do business online, you are probably at risk. Fortunately, there is an effective way to protect your customers, your company and your brand from phishing: SSL and Extended Validation (EV) SSL. In this guide, you’ll learn more about Phishing and how SSL and EV SSL technology can help protect your site, your business and ultimately, your bottom line.
Knowing which steps to take to ensure your organisation remains vigilant against bribery and corruption is an important move. When your organisation is aligned on anti-bribery and corruption policy, training and third party risk, your employees can identify, report and ultimately stamp out—bribery and corruption.
Our Solutions Experts can help you strengthen your most challenging ABC issues and better protect your organisation. Contact us to set up a consultation today at firstname.lastname@example.org.
Published By: PayScale
Published Date: Mar 28, 2017
Most organizations dream of growth. Growth is evidence of success and prosperity. Growth signals that company goods and services are welcome in the market. Growth is good. Usually.
Rapid growth can also create challenges for organizations, not the least of which is planning for compensation. Neglecting to think about compensation strategically can cost you top talent, radically increase time to hire, and create internal inequities down the line, ultimately leading to missed opportunities or even failure.
Download this eBook and learn how can you ensure your compensation plan drives the success of your company as it expands.
NEC has introduced the Express5800/A2000 Series Servers to accommodate enterprise application demands with peak server reliability, availability, and serviceability. The new server architecture and NEC engineering functionality align well with many of the most important IT priorities in 2014, including virtualization, big data and advanced data analytics. With the Express5800/A2000 Servers, NEC has the opportunity to educate application owners and work with system integrators to drive awareness and ultimately investment in its new server platform, which will help drive customer value. In this white paper, you will learn how these next-generation servers from NEC are ready to accommodate some of today’s demanding workloads.
Ultimately, it all adds up to one thing: lack of control. You need more control over the amount of time it takes to put the budget together, more control over how long it takes to make a change in the budget whenever it's needed, more control over the accuracy of the data, and more control over who can access that data.
This paper explores the role of white box vs. black box testing. White box testing technologies have a definite but limited use and value. From a Web application security perspective it must be understood that significant blind spots come with white box testing. Ultimately white box testing is not sufficient to secure your applications: simply put organizations that rely solely on white box technologies will be exposed to vulnerabilities in their applications, thus making it an ineffectual method of testing real-world risks. This paper will demonstrate black box or dynamic testing is ultimately the appropriate solution for “truly” securing Web applications.
Automotive manufacturers have become some of the most demanding customers in the world. The TRANS4M Customer Management Solution helps you manage your relationship and your communications with automotive customers to help you meet your customers' requirements for communications and process integration and ultimately improve your supplier rating and keep your customers happy and their production lines moving.
This white paper is intended to provide an overview of the mobile marketing options available to marketers today. It is designed for the person who wants an entry level perspective on the platform. Ultimately, this document is meant as a starting point in your pursuit for greater understanding of emerging media options, in this case mobile. After reading, you should have some idea of how to proceed to explore digital marketing for your brand.
Published By: YouSendIt
Published Date: Jul 18, 2011
This case study illustrates how AMAG drastically cut completion time of critical projects by eliminating e-mail transfer of large files, ultimately improving security, increasing cost-savings and accelerating time to market.
Published By: Syntapa
Published Date: Sep 30, 2008
In order to understand the key skills for your SharePoint consultant, you need to understand that SharePoint itself is not really the source of the complexity. Rather, it is the design of the deployment, the uses made of it, its part in an integrated, unified business system, and how you actually use it to deliver on business objectives which make it challenging. This understanding is ultimately going to make the difference between a happy ending and frustrated customers who end up giving SharePoint a bad name.
Technology rollouts on a nationwide and global scale require technicians to perform onsite work. Though you may have hired a Technology Rollout Company to manage and deploy these technicians, they ultimately serve as direct representatives of your company.
Marketing operations is in the midst of a major revolution. While the tools of marketing have changed dramatically over the past 25 years, the operational systems and processes have remained relatively stagnant. Most organizations use desktop productivity tools and e-mail to plan, deliver and ultimately execute their marketing activities.
The synergy of creative work and powerful analytics is the route to impactful, innovative campaigns for iris Worldwide, the global creative innovation network. iris has made this strategy a reality using the advanced analytics capabilities offered by SAS, which has given the agency the ability to garner deeper insights using larger data sets, ultimately resulting in higher returns for its customers.
Published By: Intelladon
Published Date: Mar 10, 2012
Listen to this webinar to learn how a well-integrated talent management suite can make a competency management process easier, more efficient and more sustainable and ultimately close the loop between business strategy and competency management.
Learn why video conferencing will create more effective meetings, allowing for collaboration and communication, which will ultimately create value, spur innovation, and drive up efficiency while driving down costs.
Published By: Marketo
Published Date: Jun 08, 2017
As a marketer, you know how critical it is to understand how your marketing efforts contribute to the bottom line. There’s a lot that goes on behind-the-scenes to generate sales pipeline and ultimately revenue. And by becoming a data-driven marketer that’s in tune with the right metrics, you can demonstrate marketing’s contribution to both.
Metrics illustrate the impact that you and your team are driving in the organization, which is critical to ensure you have the budget and resources you need to deliver optimum business outcomes. Without metrics, it’s nearly impossible to measure the success of your activities and identify elements to optimize in future campaigns. And without them, there’s no way to determine your return on investment (ROI).
When four of its hospitals needed to transition from manual to automated temperature monitoring, Allina Health sought a solution that would meet its core requirements: timely alerts to problems and automatic data capture for compliance reporting requirements. Ultimately, it was also looking for an enterprise solution that could form the standard for its entire health system.
Read this case study to learn why Allina Health chose STANLEY Healthcare’s Wi-Fi-based AeroScout® Environmental Monitoring solution, including MobileView software, as its system-wide standard to build an enterprise foundation for asset tracking, environmental monitoring, and other RTLS capabilities.
Salesforce.com is an industry leading cloud CRM solution which helps organizations streamline and effectively manage sales processes, customers and opportunities. The effectiveness of these initiatives can be improved dramatically by providing Salesforce with a 3600 view of the Customer to overcome the limitation of fragmented data that Salesforce currently relies on.
This paper discusses how InfoSphere capabilities can be used to create comprehensive and accurate 3600 views of your customers from internal and external sources. This data is integrated seamlessly within Salesforce.com to help your sales teams get a complete view of the customer to help find the right contacts, allocate resources efficiently and identify new opportunities. This helps your sales teams be more efficient, effective and ultimately improve your win rate and drive more revenue.
Ultimately, technology can minimize compromises so that everyone becomes a winner. In this paper, we discuss why a bring-your-own-device (BYOD) approach to workforce mobility is a compromise-free approach, and how the combined capabilities of Samsung KNOX and Enterprise Mobility Management from AirWatch by VMware turn this compromise-free approach into reality.
As digital transformation accelerates, the opportunity to engage customers digitally has never been greater — but so has the threat of not delivering great customer experiences. In order for customer insights professionals to compete, the use of customer understanding to optimize experiences at scale must be at the heart of all digital transformation initiatives. Digital intelligence provides a vision and approach that captures a holistic view of the customer in order to optimize digital interactions, engagements, and experiences. During his talk James McCormick will describe the vision and need for digital intelligence; the approach needed to make it a strategic initiative, and ultimately, how it will provide a competitive advantage.
Thanks to numerous, headline-making incidents in recent years,
cybercrime has risen toward the top of the concern list for many
organizations—and the customers with whom they do business.
You’ve heard many of the stories. Major health insurers, such as
Anthem, Premera BlueCross and CareFirst had personal information
for millions of their customers stolen. Sony Pictures experienced
a breach that not only embarrassed employees and adversely
impacted the release of the high-profile film, “The Interview,” but
also damaged systems and applications—making it extremely
difficult for the company to conduct business. The list goes on.
Some you maybe haven’t heard, like the one about CodeSpaces, a
provider of version management services to developers. When
attackers were able to gain access to its cloud-based management
consoles, they deleted the company’s entire infrastructure and
backups—ultimately forcing CodeSpaces out of business.
The bad news for organizations like yours is, thanks to the