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Published By: Bulldog Solutions     Published Date: May 20, 2013
This executive overview focuses on one of these drivers--program effectiveness--defined by leading marketers as programs that drive a high level of conversion and prospect engagement throughout the buyer's journey. in this executive overview, we'll take a look at the current buyer landscape, and then at five five best practice areas that need to be optimized in order for your programs to reach their full potential.
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program effectiveness, b2b, b2b buyers, message alignment, buyer insights, audience acquisition, performance monitoring, campaign, campaign effectiveness
    
Bulldog Solutions
Published By: Bulldog Solutions     Published Date: May 20, 2013
The key to a balanced budget is finding the right mix of growth and efficiency. The challenge is that often this budget is spent on activities that are skewed toward the top of the funnel or that are not necessarily aligned to revenue. So how can they possibly balance this budget and prove it is aligned to their assigned revenue contribution? The key is finding the right mix of "muscle" (volume) and "brains" (improved conversion).
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marketing budget, balanced budget, improving revenue, revenue goals, revenue impact, campaign, campaign effectiveness
    
Bulldog Solutions
Published By: NetApp     Published Date: Sep 30, 2013
"Today’s data centers are being asked to do more at less expense and with little or no disruption to company operations. They’re also expected to run 24x7, handle numerous new application deployments and manage explosive data growth. Data storage limitations can make it difficult to meet these stringent demands. Faced with these challenges, CIOs are discovering that the “rip and replace” disruptive migration method of improving storage capacity and IO performance no longer works. Access this white paper to discover a new version of NetApps storage operating environment. Find out how this software update eliminates many of the problems associated with typical monolithic or legacy storage systems."
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storage infrastructure, clustered storage, technology, scalability, application, storage solution
    
NetApp
Published By: Millennia Patient Service     Published Date: May 05, 2014
Learn the five most important considerations for successfully converting to a new revenue cycle management solution with minimal cash flow disruption.
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millennia patient services, revenue cycle management, healthcare, healthcare technology, patient receivables, healthcare it, financial management systems, billing, revenue cycle operations, cash flow, information technology, practice management
    
Millennia Patient Service
Published By: MobileIron     Published Date: Jul 31, 2015
Windows 10 is a major OS overhaul that unifies device and security management for the modern enterprise architecture by converging separate OS versions onto one platform managed by an EMM console. This Infographic details 10 tips for ensuring you and your organization are ready to upgrade to Windows 10.
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windows 10, emm, enterprise mobile management, mobile it administrators, security
    
MobileIron
Published By: VMware AirWatch     Published Date: Feb 21, 2017
Businesses running older versions of Citrix XenApp and XenDesktop, or running Citrix on top of Windows Server 2003, have hard choices. You can’t ignore the problem, which will likely require large-scale upgrades of the existing application delivery farms, which in turn often require replacing the entire software stack—and perhaps the hardware, too. Once the need for such a major upgrade has been determined, we recommend a fresher approach than making the default choice to upgrade to the next version of Citrix XenApp. Download this whitepaper to learn how you can take advantage of the opportunity to sail the Safe Passage to VMware Horizon, which offers a clean start, reduces the number of vendors involved with application delivery and improves employee productivity.
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VMware AirWatch
Published By: Puppet     Published Date: May 20, 2016
At Puppet, we've been looking at the state of DevOps practices for several years and helping organizations achieve higher levels of efficiency. We’ve learned a lot about the impact of DevOps at varying stages of IT automation maturity. As DevOps has moved from theory to implementation for more organizations, a host of DevOps myths have blocked adoption in many organizations. This publication debunks these myths so your organization can automate, innovate, and get ahead. Download this publication, featuring research from Gartner, to discover: - Why DevOps is applicable to legacy environments, traditional enterprises and hierarchical organizations. - Practices that underpin DevOps, from version control to automated testing to infrastructure as code. - How companies like Walmart, Staples, Ambit Energy and Infusionsoft have embraced DevOps and IT automation.
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Puppet
Published By: Carbonite     Published Date: Oct 10, 2018
For all organizations, server and component-level crises are unfortunate inevitabilities. Likewise, the need of end-users to revert to previous file versions is a common occurrence due to predicaments large and small. Recognizing these realities, ESG consistently recommends that organizations consider an approach to data protection that is broader than what backup alone can provide
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Carbonite
Published By: Abacus Labs     Published Date: Jul 12, 2018
As more pressure is placed on the finance team to provide meaningful insights more frequently, it is becoming increasingly necessary to speed up business processes, as well as have immediate access to the most up-to-date information. The traditional expense reporting process is a drain from both perspectives. Using software to manage employee expenses can provide a more efficient means of managing the process, however most solutions are simply a digital version of the traditional paper process. This can limit the amount of time savings you can gain. This paper will demonstrate the time savings you can accomplish by implementing a real time expense reporting solution versus one that relies on employee generated expense reports.
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expense, reporting, roi, calculations, digital, employee, finance
    
Abacus Labs
Published By: Applause Israel     Published Date: Jun 19, 2018
At the center of every shopping experience is the payment process. The way that brands connect their products and services to their customers, and in turn receive their payments, is the foundation upon which shopping is built. Digital payments, both online and in-store, are transforming that foundation. 80% of Americans are now shopping through online channels on at least a monthly basis, and digital payments have become a primary stream of revenue for brands across all channels1. While offering digital payment options has the potential to simplify life for customers and increase conversion rates, they are creating an additional layer of complexity that is challenging to keep up with. Between the expanding number of digital payment technologies, the increasing number of devices payments can be completed on, and the continuous blurring of digital and physical buying experiences, it is critical to ensure payments will be successful for every person on every device and in every location.
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Applause Israel
Published By: Applause Israel     Published Date: Sep 25, 2018
The goal of usability testing, simply put, is to make sure that a user can complete the tasks they are expected to complete. Usability testing doesn’t test whether or not the functions of the application, website or connected device work correctly, but rather that a user intuitively understands how to perform these tasks — and how easy or difficult it was to do so. With usability testing, “close enough” won’t cut it. A product may have a superior architecture, a great set of features, good performance, scalability and a number of other positive attributes. However, all of this effort is wasted if the user experience is inadequate. An application, website or connected device that is not user-friendly is just as bad as a buggy version and can lead to diminished revenue, product abandonment or a total failure. An application with poor usability can also negatively affect a brand
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Applause Israel
Published By: Spredfast     Published Date: Aug 24, 2018
Looking for a general primer or quick tactical reference on social marketing? We wrote the 2018 version of the Social Media Pocket Guide for you. In engaging, easy-to-read chapters, the Pocket Guide provides a broad overview of social media’s evolution — including current themes like pay to play, digital integrations, social care, and more. We also break down the latest tips and tactics for the four most common social objectives and explore specific use cases like product launches, events, and capitalizing on real-time trends. Do you learn by example? This guide is packed with fresh strategy inspiration from 15 different global brands and media properties. Keep The Social Media Pocket Guide on hand as your quick and definitive reference on all things social strategy.
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social branding, social media branding, social media marketing courses, social media courses, social media management tools, social media monitoring, social media training, online marketing, social media manager, social media marketing companies, social media analytics, social media marketing, social media software, digital marketing, social media marketing tools, social media monitoring tools, social media agency
    
Spredfast
Published By: Location3     Published Date: Aug 31, 2018
When we released our first white paper in February 2015 discussing the ways multi-location businesses were using online media to drive in-store visits, most of the strategic opportunities being leveraged by marketers revolved around using things like promotional coupons, beacons and other tactics. While those methods certainly provided incremental lift in in-store traffic and revenue, there existed a number of gaps in connecting online data associated with promotional efforts, to data that indicated a customer actually converted offline at a business location. At press time for our original “online-to-offline” white paper, digital industry giants were still very much in the early stages of evaluating data points that signified offline customer conversions. Many of these “conversions” were somewhat implied (i.e. Clicks on “Get Directions” link), while others were a bit more reliable in signifying in-store visits and purchases made by consumers (i.e. downloadable coupon redeemed in-store
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marketing, local marketing, franchise, franchisor, digital marketing, online to offline, multi-location businesses, store visits, cross channel analytics
    
Location3
Published By: Location3     Published Date: Feb 07, 2019
Each Location3 partner receives this customized approach as we work through the Local Search Roadmap, resulting in hyper-local optimizations targeting local consumers and queries. These efforts combine to increase online customer conversions and on-offline customer visits to your business.
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marketing, local marketing, franchise, franchisor, digital marketing, local seo, local organic search, online visibility
    
Location3
Published By: Location3     Published Date: May 29, 2019
Facing increased competition in the marketplace from coworking space giants like WeWork, as well as additional independent coworking spaces, Intelligent Office was seeking to develop a more robust content strategy that focused on highlighting the different services offered at their workspaces and the benefits of each.
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digital advertising, digital marketing, marketing, franchise, franchisor, multi-location business, content strategy, content, organic, seo
    
Location3
Published By: Location3     Published Date: Oct 07, 2019
Facing increased competition in the marketplace from coworking space giants like WeWork, as well as additional independent coworking spaces, Intelligent Office was seeking to develop a more robust content strategy that focused on highlighting the different services offered at their workspaces and the benefits of each.
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Location3
Published By: IBM APAC     Published Date: May 14, 2019
IBM PowerAI Enterprise helps to make deep learning easier and faster for organizations by bringing together some of the most popular open source frameworks for deep learning, with development and management tools in a single installable package. Designed to simplify end-toend deep learning, PowerAI Enterprise allows enterprises to spend less time on data preparation, implementation and integration, and more time training neural networks for results. IBM PowerAI Enterprise version 1.1.2 includes the most popular deep learning frameworks in one installation: - BVLC Caffe - IBMCaffe - TensorFlow - PyTorch - Keras (tensorflow-keras)
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IBM APAC
Published By: IBM Marketing Cloud     Published Date: Sep 26, 2016
Download this paper and discover 20 tips you can use to better engage on-the-go customers, improve the mobile experience across the entire customer journey, and ultimately increase holiday conversions.
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marketing, mobile marketing, customer, customer experience, customer relationship, ecommerce
    
IBM Marketing Cloud
Published By: Veritas     Published Date: Dec 08, 2016
The latest version - Veritas NetBackup Platform 8.0 - delivers unified data protection for organizations of all sizes, with proven enterprise-class scale, high performance, extensive workload integration, and self-service. No matter where data resides, NetBackup is trusted today in small to the largest and most complex heterogeneous environments.
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cloud, cloud computing, data management
    
Veritas
Published By: Microsoft     Published Date: Mar 31, 2017
Visual Studio 2015 hilft Ihnen dabei, großartige Ideen in großartige Geschäftsanwendungen zu verwandeln. Mit unserer flexiblen Cloudplattform und den für Unternehmen konzipierten DevOps-Tools können Sie nun noch einfacher skalierbare, hochmoderne Geschäftsanwendungen für jede beliebige Plattform (Web, mobile Geräte, Cloud oder lokal) entwickeln. Erstellen Sie mit der leistungsstarken Entwicklungsumgebung von Visual Studio beeindruckende Apps für Windows, Android, iOS und das Web. Arbeiten Sie über die Cloud zusammen – mit Versionskontrolle, Agilität, Continuous Delivery und App-Analysen sowie mit jeder beliebigen Programmiersprache und für jede beliebige Plattform.
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mobile applications, mobile apps, ios, .net, devops, android
    
Microsoft
Published By: Infor     Published Date: Mar 07, 2017
CFOs als Superhelden zu betrachten, ist wahrscheinlich weniger weit hergeholt, als es zunächst den Anschein hat.
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Infor
Published By: pepperjam     Published Date: Sep 25, 2019
Did you know that the right influencer can produce content that's 11x more effective than banner ads? Driving awareness, engagement and delivering customer conversions, influencers are more important than ever. Download Pepperjam’s Guide to Influencer Marketing to learn more about: What makes influencer marketing so effective How to find the right influencers Handling challenges with influencer marketing Getting started with influencers Plus more!
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pepperjam
Published By: Sage People     Published Date: May 10, 2018
Your customers won't rave about a simple payment experience. They won’t congratulate you when they can pay for an “online exclusive” product at the till. They won’t talk on social media about the slickness of the online checkout process. But they will make a lot of noise about a bad experience. And your conversion rates and sales will take a hit. These payment niggles have a particularly big impact on hospitality business with ambitious growth targets.
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Sage People
Published By: Sage People     Published Date: May 15, 2018
Your customers won’t rave about a simple payment experience. But they will make a lot of noise about a bad experience. And your conversion rates and sales will take a hit. These payment niggles have a particularly big impact on retailers with ambitious growth targets. The good news is, growing retailers can easily upgrade their payment systems to boost CX.
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Sage People
Published By: Sage People     Published Date: May 15, 2018
Your customers won't rave about a simple payment experience. They won’t congratulate you when they can pay for an “online exclusive” product at the till. They won’t talk on social media about the slickness of the online checkout process. But they will make a lot of noise about a bad experience. And your conversion rates and sales will take a hit. These payment niggles have a particularly big impact on hospitality business with ambitious growth targets. Download the Insider’s Guide to catching payment niggles before they become critical concerns.
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Sage People
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