Using FICO solutions, BMW improved their customer experience and increased retention by implementing an analytically-driven, automated digital-lifecycle marketing and communications platform. This solution uses a multi-channel customer engagement approach to streamline and improve conversion across the customer lifecycle.
In today’s global economy, companies are increasingly distributed. That puts IT in a precarious position, especially when it comes to disaster recovery. It can take days to restore branch operations. Branch converged infrastructure delivers local performance, stores data safely in the datacenter, and enables instant recovery. Learn how to recover faster, reduce risk, and save money.
In this Taneja Group Product Profile we review Riverbed’s SteelFusion (formerly Granite), and examine how it marries together multiple technical advances to deliver innovative branch converged infrastructure. SteelFusion supports distributed IT by addressing traditional branch challenges – providing simplified deployment, resiliency in the face of network issues, improved protection, fast recovery from the central datacenter, and a greatly lowered OPEX.
Riverbed SteelFusion, as the first converged infrastructure solution purpose-built for the branch, promises to transform branch IT through the stateless “projection” of data, applications, and VMs actually stored in the datacenter. In this Taneja Group Technology Validation we found that SteelFusion truly can transform branch IT by reducing complexity, injecting powerful capabilities and making the branch resilient, protected, and recoverable.
Published By: CodeBaby
Published Date: Nov 27, 2012
Healthcare organizations are integrating intelligent virtual assistants to enhance online experience and reduce costs. This guide overviews the capabilities and benefits of using virtual assistants to engage, optimize, and complement existing service channels.
Published By: LogRhythm
Published Date: Jan 24, 2013
A SANS functional product review of LogRhythm version 6.1, conducted by senior SANS Analyst Dave Shackleford. It shows LogRhythm's SIEM toolset capable of analyzing and reporting on security data in many differed ways with easy-to-use features.
Published By: Marketo
Published Date: Dec 10, 2014
To bring energy sales and marketing teams into the modern age, look to the technology sector, which has turned lead conversion into a science. Today, it’s possible to engineer everything from how you escort buyers through the sales funnel, to the way your public interprets the news.
Published By: Marketo
Published Date: Mar 23, 2015
In this on-demand demo, learn how leading enterprise marketing teams are leveraging Marketo’s customer engagement platform to increase lead conversion, improve marketing ROI and integrate social campaigns.
Read our new white paper, Experience Design Optimization: Where Personalization Goes to Grow Up, and learn:
- The experience design optimization process
- How top brands are using data to design experiences that drive conversion
- The four steps toward differentiating your brand with personalized experiences
Marketers use A/B testing to deliver the most optimized and targeted experiences for their customers. Sometimes marketers encounter pitfalls that produce misleading findings, which lead to less efficient offers and lower conversion rates.
Programmatic advertising is full of complex patterns. Very similar to patterns in nature. Our guide, Brilliant Advertising, shows how fractals in nature perfectly describe the complexity of programmatic ads and pave the way for how you should approach creative assets.
Read the guide to learn five ways to overcome challenges to programmatic ads, including how to:
• Bring marketers, creatives, IT, and data analysts together to ensure success
• Save money and time while improving engagement and conversion
• Customize multiple versions of one campaign and serve ads with strong creative in real time
To make a great first impression, take a good look at your digital enrollment process. Because it’s more than forms. It’s the start of your customer journey. A streamlined onboarding process saves customers time and hassle. It also increases conversions, improves experiences, and reduces costs.
In this report, we discuss best practices for updating your digital enrollment, including:
• How leaders in finance do it right
• Increasing engagement with mobile-optimized forms and signatures
• Ensuring enrollment is compliant and builds trust
Like the renowned Sydney Opera House, your brand has the potential to become an icon. Read our guide, Vision from the Harbor, to find out how. You’ll discover strategies for standing together with customers. So your business can stand out from the crowd.
Read our guide now to learn how you can:
• Create unforgettable experiences across the entire customer journey
• Test those experiences and improve them to lift conversion
• Overcome organizational barriers to create a true culture of optimization
Hoping to improve your Mobile ecommerce strategy and increase conversions? The 2014 Mobile E-Commerce Strategy Playbook will give you four strategic methods to increase mobile conversion rates, revenue and customer satisfaction.
This Black Friday, 50% of traffic will be from mobile. Are you ready?
This guide will give you actionable advice on how to capture your share of this year’s holiday spending spree. This guide gives you actionable advice to make the most out of the remaining time before Black Friday 2014 to optimize for higher conversions.
Published By: Sailthru
Published Date: Apr 07, 2016
In the past 20 years, email marketing has changed
more than any other form of direct marketing. But the
Request for Proposal process that marketers use to
select email service providers has not evolved at the
same pace. In this guide, you’ll learn how to update
your RFP process to increase subscription conversion,
advertising revenue, and content recirculation.
Published By: Sailthru
Published Date: Aug 15, 2016
Download this guide to discover how to find a partner that moves beyond antiquated batch-and-blast methodologies to impact:
-Audience retention rates
-Effective reporting and predictive analytics
Who should download:
-Online Media and Digital Publishing Executives
-Directors of Audience Development, CRM, and Engagement
-Email Marketing Managers
This article will help merchants understand the new payment options companies offer, when and why consumers use each, and why merchants might consider offering them to increase consumer delight and maximize sales.
Tradesy is a leader in designer fashion resale for women. The company recently partnered with Affirm to offer installment financing at the point of sale. It's been a perfect fit, with Tradesy seeing a 14% increase in conversions and a 34% increase in revenue per customer thanks to Affirm. This case study examines how Tradesy was able to get such positive results and whether this can work for other online retailers.
Published By: Cloudroute
Published Date: Jun 01, 2016
Most companies are have decided they need the business agility and the cost savings that come when moving to the cloud with nearly 90 percent of businesses having adopted the cloud in some capacity. But with the bewildering amount of contradictory opinions and information floating around on the Internet, not many understand exactly what that means or what it entails. Companies considering Microsoft Office 365 as their first step in moving applications to hosted solutions face similar inconsistencies, making it difficult to separate fact from fiction. For example, some businesses incorrectly believe Office 365 is simply a version of Office accessed by a browser. Astonishing right!
Nissin Foods Holdings migrated to Adobe Creative Cloud for teams to achieve smooth data exchange with overseas design offices using the latest versions of the Adobe products.
Download this case study to find out more.