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Published By: Teradata     Published Date: Feb 04, 2015
Digital marketing campaigns provide quantifiable results like nothing ever before, and the multi-channel world is certainly the biggest opportunity to hit marketing strategies in decades. But how can sophisticated brand marketers keep pace with everything new in digital marketing? Where will it take us next? And how can marketing leaders use digital channels to edge out competitors? Read this white paper to learn the benefits of personalization to digital marketing, how to make your digital marketing practices future focused, and how responsive email design can increase open rates and reduce subscriber opt-outs.
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teradata, digital, marketing, brand, engagement, personalization, experience, performance, revenue, conversion, acquisition, data, future, email, content, social, search, display, mobile, paid
    
Teradata
Published By: Puppet     Published Date: Nov 08, 2016
Ultimately, it is up to you and your organization to determine how your version of the cloud works. Whether you are migrating to the cloud, managing the cloud, or fine-tuning and optimizing, your success still depends on raising and answering a lot of questions. This ebook shows you some real-world stories from Puppet customers using the cloud for development and testing environments, internal private clouds, native cloud applications, and hybrid cloud deployments. We'll explain the benefits to look forward to — like portability, flexibility, saved time and cut costs — and the potential pitfalls to avoid. Download this ebook to learn the pitfalls to avoid, and some real-world successes in the cloud from companies like Wells Fargo, 1-800 Flowers, and HP.
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Puppet
Published By: VMware     Published Date: May 10, 2017
As a cloud-based business services suite, Microsoft® Office 365™ provides organizations with access to web, mobile and desktop versions of traditional Office software tools, cloud storage space for enterprise file sharing, and hosted services for communication and social. By making these services available across desktop, mobile, and web platforms, Microsoft is experiencing increased adoption from both consumers and businesses while expanding the possibilities for anytime-anywhere collaboration. Yet for all its promise, Office 365 poses a meaningful adoption and security challenges for the IT organization. Download this whitepaper to discover how VMware Workspace ONE™ brings together the power of VMware AirWatch® and VMware Identity Manager™ to accelerate and secure Office 365 deployments.
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VMware
Published By: Juniper Networks     Published Date: Aug 08, 2017
The constant growth of cloud, IoT, virtualization, mobility, and digital transformation has brought tectonic changes to the world of networking. Long viewed as a bastion of single-purpose, inflexible, and closed solutions, networks have started to transform in line with the demands for flexibility, scalability, ease of management, interoperability, and application support. Networking departments need to achieve all of the tasks above while keeping costs under control. Additionally, security requirements for the new network are not letting up — quite the opposite, as the virtualized network (and general IT) environment requires rethinking, virtualization, and evolution of security architectures.
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Juniper Networks
Published By: AdHawk     Published Date: Nov 08, 2017
You could spend all day reading about Facebook Ads, but none of that matters if you can’t gather insights about your ROI. Conversion tracking solves this!
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AdHawk
Published By: DocuSign UK     Published Date: Aug 08, 2018
In the last decade, customer relationship management (CRM) platform adoption has increased rapidly to meet the speed of business. Enterprises of all sizes and types are adopting CRMs as the norm. CRMs offer a single source of customer information and reduction in paper. Most importantly, they allow companies to do business more rapidly and with greater agility. Read this eBook to learn how you can extend the value of your CRM system to see increases in operational efficiency, lead conversion, customer satisfaction, and sales revenues.
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DocuSign UK
Published By: Magento     Published Date: Apr 03, 2018
Getting customers to buy multiple items — and spend more money on each order—is a great way to increase sales and revenue. Here are five easy-toimplement strategies to get your customers to spend more in your online fashion store.
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order, value, average, conversion, store, sales
    
Magento
Published By: UPS Capital     Published Date: Feb 19, 2019
WD Music is a one-of-a-kind company, but their path to growth was blocked by a problem faced by thousands of small and mid-sized businesses: their precious capital was tied up in a long cash-conversion cycle. WD Music had to pay suppliers in-full for guitar parts, then wait weeks or months to recoup the cash from customer sales. This left them without the working capital to buy more inventory, fulfill more orders and create a healthier, more profitable business. One day, Larry Davis, Vice President of WD Music, was speaking with Greg Kleehammer, from UPS Capital®. Kleehammer asked a simple question: “What if you could take one of your company’s biggest assets — your in-transit inventory — and turn it into working capital?” That’s how WD Music discovered an alternative-financing solution that opened the door to more growth, more prosperity and a lot less stress.
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UPS Capital
Published By: Seismic     Published Date: May 24, 2019
Implementing a sales enablement strategy is one of the most effective ways you can transform your sales and marketing teams. Organizations that have undertaken a sales enablement initiative have seen a 350% increase in content usage, 275% boost in conversions, and 65% more revenue generated by new reps. In this webinar, we’ll share the 3 biggest mistakes companies make when implementing a sales enablement strategy to ensure you don’t fall victim to these pitfalls. You'll walk away with the framework for implementing a sales enablement strategy that will enable you to: ? Increase Sales Productivity ? Improve Sales and Marketing Alignment ? Increase Efficiency of Content Management ? Unlock Deep Content Insights and Analytics
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Seismic
Published By: Expert System     Published Date: Jul 18, 2019
If we could predict the future, there would be no Vegas, or at minimum a much poorer version. Weather would cause fewer surprises and the World Series, the Davis Cup, the Stanley Cup, the World Cup, the Daytona 500 and the Super Bowl --despite the not so predictable commercials-- would not be nearly as interesting to watch. In today’s world, there are so many variables, nuisances and unknowns, it is impossible to see into the future and accurately predict a future outcome. If humans could accurately and reliably predict the future, it would be like gaining advanced access to tomorrow’s stock prices. Those with access would retire rich the day after tomorrow.
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Expert System
Published By: Oracle     Published Date: Oct 20, 2017
Security has become top of mind for CIOs, and CEOs. Encryption at rest is a piece of the solution, but not a big piece. Encryption over the network is another piece, but only a small piece. These and other pieces do not fit together well; they need to unencrypt and reencrypt the data when they move through the layers, leaving clear versions that create complex operational issues to monitor and detect intrusion. Larger-scale high-value applications requiring high security often use Oracle middleware, including Java and Oracle database. Traditional security models give the data to the processors to encrypt and unencrypt, often many times. The overhead is large, and as a result encryption is used sparingly on only a few applications. The risk to enterprises is that they may have created an illusion of security, which in reality is ripe for exploitation. The modern best-practice security model is an end-to-end encryption architecture. The application deploys application-led encryption s
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Oracle
Published By: McAfee     Published Date: Feb 25, 2015
This report summarizes the McAfee 5206's throughput based on the latest version 5.8 software, with various firewall policies applied and different traffic scenarios.
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mcafee 5206's throughput, mcafee, testing of the mcafee ngfw, security, firewall, security internet, dpi, url filtering, http traffic, application awareness
    
McAfee
Published By: Cisco     Published Date: Jan 21, 2015
The latest version of the Medianet-enabled Video Surveillance Manager (VSM) now runs on the Cisco Unified Computing System. Scale and reliability are redefined as Intelligent Networked Surveillance has come of age. VSM 7 and MediaNet have completely changed how this is deployed and operated.
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cisco, vsm, surveillance, manager, unified, computing, system, scale, video, security
    
Cisco
Published By: Eloqua     Published Date: Jan 13, 2012
This white paper examines 5 key elements of developing an integrated sales and marketing funnel, and provides examples of how marketing departments can drive qualified sales opportunities and revenue.
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sales funnel, targeted marketing, marketing white paper, revenue creation, lead management, revenue engine, funnel economics, lead conversion, qualified leads, dynamic content, identifying qualified opportunities, sales
    
Eloqua
Published By: FICO     Published Date: Jun 15, 2017
Using FICO solutions, BMW improved their customer experience and increased retention by implementing an analytically-driven, automated digital-lifecycle marketing and communications platform. This solution uses a multi-channel customer engagement approach to streamline and improve conversion across the customer lifecycle.
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FICO
Published By: Riverbed Technology, Inc.     Published Date: Apr 22, 2014
In today’s global economy, companies are increasingly distributed. That puts IT in a precarious position, especially when it comes to disaster recovery. It can take days to restore branch operations. Branch converged infrastructure delivers local performance, stores data safely in the datacenter, and enables instant recovery. Learn how to recover faster, reduce risk, and save money.
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riverbed, branch office recovery, branch office, data loss, risk aversion, backup recovery, virtual servers, branch operations, technology challenges
    
Riverbed Technology, Inc.
Published By: Riverbed Technology, Inc.     Published Date: Apr 22, 2014
In this Taneja Group Product Profile we review Riverbed’s SteelFusion (formerly Granite), and examine how it marries together multiple technical advances to deliver innovative branch converged infrastructure. SteelFusion supports distributed IT by addressing traditional branch challenges – providing simplified deployment, resiliency in the face of network issues, improved protection, fast recovery from the central datacenter, and a greatly lowered OPEX.
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riverbed, branch office recovery, branch office, data loss, risk aversion, backup recovery, virtual servers, branch operations, technology challenges
    
Riverbed Technology, Inc.
Published By: Riverbed Technology, Inc.     Published Date: Apr 22, 2014
Riverbed SteelFusion, as the first converged infrastructure solution purpose-built for the branch, promises to transform branch IT through the stateless “projection” of data, applications, and VMs actually stored in the datacenter. In this Taneja Group Technology Validation we found that SteelFusion truly can transform branch IT by reducing complexity, injecting powerful capabilities and making the branch resilient, protected, and recoverable.
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riverbed, branch office recovery, branch office, data loss, risk aversion, backup recovery, virtual servers, branch operations, technology challenges
    
Riverbed Technology, Inc.
Published By: CodeBaby     Published Date: Nov 27, 2012
Healthcare organizations are integrating intelligent virtual assistants to enhance online experience and reduce costs. This guide overviews the capabilities and benefits of using virtual assistants to engage, optimize, and complement existing service channels.
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online self-service, customer experience, customer service, intelligent virtual assistants, conversion optimization, tech support, crm, web self-service, contact center management, virtual agent, knowledgebase, ecommerce, mcommerce, live chat, website optimization, multi-channel branding
    
CodeBaby
Published By: LogRhythm     Published Date: Jan 24, 2013
A SANS functional product review of LogRhythm version 6.1, conducted by senior SANS Analyst Dave Shackleford. It shows LogRhythm's SIEM toolset capable of analyzing and reporting on security data in many differed ways with easy-to-use features.
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security intelligence, review of log rhythm, big data security, analytics platform, sans, logrhythm, siem toolset
    
LogRhythm
Published By: Deltek - Nethawk     Published Date: Mar 05, 2013
This white paper provides a comprehensivelook at the TCO for both cloud and on-premise versions of specialized business solutions.
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cloud, on premise, cloud computing it, tco, total cost of ownership, roi, cloud solution, network, storage
    
Deltek - Nethawk
Published By: Marketo     Published Date: Dec 10, 2014
To bring energy sales and marketing teams into the modern age, look to the technology sector, which has turned lead conversion into a science. Today, it’s possible to engineer everything from how you escort buyers through the sales funnel, to the way your public interprets the news.
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digital marketing, digital transformation, lead conversion, engagement marketing, emerging marketing, internet marketing, marketing research
    
Marketo
Published By: Marketo     Published Date: Mar 23, 2015
In this on-demand demo, learn how leading enterprise marketing teams are leveraging Marketo’s customer engagement platform to increase lead conversion, improve marketing ROI and integrate social campaigns.
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marketo, enterprise marketing, customer engagement, customer engagement platform, conversion rate, marketing roi, lead qualification, lead nurture, crm & customer care
    
Marketo
Published By: Adobe     Published Date: Feb 08, 2016
Your customers are constantly overwhelmed with marketing messages, advertisements, and offers. To stand out, you need to deliver relevant content that increases conversion and engages your customers.
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adobe, email, marketing, contextual, conversion, engagement, email marketing, crm & customer care
    
Adobe
Published By: Adobe     Published Date: Sep 20, 2016
Read our new white paper, Experience Design Optimization: Where Personalization Goes to Grow Up, and learn: - The experience design optimization process - How top brands are using data to design experiences that drive conversion - The four steps toward differentiating your brand with personalized experiences
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adobe, customer experience, deisgn, experience deign optimization, traditional marketing
    
Adobe
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