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Published By: Sixth Sense Media     Published Date: Nov 08, 2011
Location-based technology for the mass market is an exciting new capability moving rapidly into the mainstream for mobile marketing and engagement
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marketing, sixth sense, engagement, sms, customer loyalty, conversion, emerging marketing, internet marketing
    
Sixth Sense Media
Published By: Adobe     Published Date: Sep 23, 2019
Forrester names Adobe as a Leader in customer analytics, according to the Forrester Wave: Customer Analytics Solutions, Q2 2018 report. SUPPORTING CONCEPTS: • We’re a Leader. But we won’t stop there. Adobe Analytics provides a superior product, executive vision, and strategy. We understand the needs of today’s marketers and customer insights professions, while staying ahead of the curve on future analytics trends. • Adobe Analytics fuels insight-driven customer experiences. Adobe has turned its mantra of “Make Experience Your Business” inward, by developing a marketer-friendly solution that doesn’t skimp on advanced analytical functionality. • Adobe Analytics excels at real-time conversion of insights into action, superior usability, and AI-powered customer journey analytics. • Adobe Analytics’ capabilities, such as Virtual Analyst, powered by Adobe Sensei, use artificial intelligence and machine learning to identify anomalies, contributing factors, and segment differences. What
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Adobe
Published By: Adobe     Published Date: Sep 23, 2019
Adobe named a Leader in Forrester's DXP report (Forrester Wave™: Digital Experience Platforms, Q2 2019) Why audience should care: To keep pace with increasing customer expectations and drive business growth, you need to manage your customers' experiences from beginning to end. You need real-time customer insights, connected to solutions that deliver those experiences immediately. And just as important as technology are the people and processes you put in place. Supporting concepts: This is significant, because in the first version of this report in 2015 Adobe was the only (albeit just barely) leader. In the second version in 2017, Adobe has been demoted and Oracle was a leader. Our advancements with Adobe Experience Platform have certainly had a significant impact on our positioning this year. One of the key points highlighted for Adobe being a leader is the focus on enterprise-scale dynamic customer profiles and event-based integration and workflow. Adobe continues to expa
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Adobe
Published By: IBM     Published Date: Jun 15, 2009
Enjoy this complimentary trial version of WebSphere Application Server Express V7. You'll see how it can provide single-step installation and configuration, wizards and default configurations, and easy to navigate documentation that includes extensive use of sample code to ensure fast and smooth start-up.
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websphere, ibm, application server express v7, sign-step, trial, was, sample code, soa
    
IBM
Published By: IBM     Published Date: Jun 24, 2009
WebSphere Portal remains IBM's strategic front end for SOA. It enables our clients to closely align their business objectives on standards-based platforms with role-based delivery of composite applications across and beyond their enterprise. At the end of June we delivered a new version of WebSphere Portal Version 6.1. This release significantly improves performance by tapping into the 64-bit capabilities of the IBM System z platform. Click here to learn more!
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websphere, portal, version 6.1, web 2.0, web interfaces, intuitive applications, enhanced web 2.0, ibm
    
IBM
Published By: IBM     Published Date: Jun 24, 2009
Improving access to core applications and data is just one of many mandates facing IT, along with improving collaboration, reducing administration costs and improving performance. Fortunately, shops running System z have an advantage. You can integrate and enhance your System z assets faster when you use the version 6.1 update to IBM WebSphere Portal on z/OS. Use it to quickly deploy business applications across the enterprise, reduce costs and increase flexibility with workloads centralized on System z.
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websphere, portal, version 6.1, web 2.0, web interfaces, intuitive applications, enhanced web 2.0, ibm
    
IBM
Published By: IBM     Published Date: Aug 10, 2009
Whatever you need, IBM WebSphere Portal Version 6.1 software can help by making it easy to connect people, information and applications in just the right combination for your business.
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ibm, websphere portal, websphere portal version 6.1, empowering people, information, applications, investments, seamless
    
IBM
Published By: GFI     Published Date: Jul 20, 2009
GFI MailEssentials for Exchange/SMTP/Lotus is a server based anti-spam, anti-phishing and email management solution, which is used by 80,000 customers worldwide. The latest version uses two anti-spam engines, along with advanced spam filtering techniques, to give administrators a high spam capture rate straight out-of-the-box, with minimal configuration. GFI MailEssentials also minimizes false positives, so you do not need to worry about important emails being marked as spam.
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gfi, anti-spam, spam, lotus, gfi mailessentials, e-mail security, anti-phishing, phishing
    
GFI
Published By: Aprimo     Published Date: Mar 07, 2011
Using Behavior-Based Brand Interactions for True 1-to-1 Marketing.
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aprimo, cmo, roi, measurement, b2b, b2c, digital media, marketing
    
Aprimo
Published By: Catapult     Published Date: Apr 23, 2009
Software-as-a-Service is changing the way companies purchase technology solutions. Rather than securing large capital budgets and tying up IT labor for months, business executives can now address mission critical initiatives with subscription-based software solutions that scale with their business and can be implemented in little to no time.
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saas, software-as-a-setvice, on-demand, catapult, on-premise application, management solution, vpn, version lock‐in
    
Catapult
Published By: Catapult.     Published Date: Apr 23, 2009
As a software provider for a product information management solution, we were experiencing a myriad of problems supporting and servicing our on premise application – too many versions to maintain, test, install and upgrade. It was becoming increasingly difficult to support our existing customers, let alone sell to new customers.  The following information is a compilation of our research.
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saas, software-as-a-setvice, on-demand, catapult, on-premise application, management solution, vpn, version lock‐in
    
Catapult.
Published By: LANDesk     Published Date: Apr 06, 2009
Implementing the ITIL set of guidelines to aid the implementation of a lifecycle framework for IT Service Management is now a major priority for a growing number of organizations, but remains a task where external help is often of critical importance.
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itil, avocent, landesk, lifecycle, configuration management database, cmdb, it infrastructure library, kpi
    
LANDesk
Published By: Nuance     Published Date: Oct 01, 2009
Since Adobe debuted the PDF file format in the early 1990s, it has become the defacto standard for electronic documents in many markets. While engineers, publishers, and printers push the format to its technical limits with rich media and 3-D content, the general office worker comprises the PDF-using majority.
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nuance, pdf, office environment, rich media, adobe, conversion
    
Nuance
Published By: Nuance     Published Date: Aug 11, 2011
Read on to find out what Nuance's suite of document conversion, management, routing, and storage solutions can do to help you efficiently manage the growing mountain of paper patient records in your clinical practice.
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healthcare, ocr, document imaging, ocr software, imaging software, document conversion, optical character recognition
    
Nuance
Published By: Nuance     Published Date: Oct 01, 2009
Since Adobe debuted the PDF file format in the early 1990s, it has become the defacto standard for electronic documents in many markets.
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nuance, pdf, office environment, rich media, adobe, conversion
    
Nuance
Published By: IBM Software     Published Date: Sep 13, 2011
Read this white paper to learn five practical steps your company can take to achieve customer intimacy: 1. Plan your goals, methodology and metrics; 2. Capture the right customer information, including structured and unstructured data; 3. Predict customer behaviors; 4. Act on these insights with relevant, timely offers to optimize the predicted outcome; and 4. Expand successes into other areas.
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ibm, business performance, customer intimacy, technology, conversion rate, business analytics
    
IBM Software
Published By: IBM Software     Published Date: Sep 13, 2011
As marketing programs become more expensive, and response and conversion rates plummet, knowing your customers is key to maximizing the profitability of your direct marketing campaigns. View this brief video to learn how you can gain valuable insight into your customers' behaviors and more accurately predict how they will respond to your marketing efforts.
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ibm, analytics toolkit, marketers, customer behavior, technology, profitability
    
IBM Software
Published By: IBM Corporation     Published Date: Jun 28, 2011
Managing a mixed platform and vendor IT environment presents many challenges. The problems escalate with the number of different tools used to manage the infrastructure. Customers are looking to reduce the number and variety of management tools they must use. One early adopter of IBM's ITCAM for Microsoft Applications shares the lessons learned from that experience and comments on the benefits of the latest version.
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enterprise monitoring, service management, tivoli, itcam, netcool, business service, composite application, soa governance
    
IBM Corporation
Published By: RCN Business     Published Date: Feb 17, 2012
Discover a new way of looking at SEO by focusing on prioritization, content development and analytics to lead to Search Engine Success. Learn how managing your interactive portfolio and measuring analytics can increase your ROI.
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seo, marketing, digital, interactive, analytics, search, online, roi
    
RCN Business
Published By: Cisco     Published Date: Jan 20, 2012
This white paper provides migration steps that can save your business time and money - and answers to the two most burning questions about IPv6.
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ipv6, cisco, transition, communication, migration, security, performance, version 6
    
Cisco
Published By: Cisco     Published Date: Jan 20, 2012
In this whitepaper, Cisco provides recommendations on a building strategic network to address business needs for today and tomorrow.
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ipv6, cisco, transition, communication, migration, security, performance, version 6
    
Cisco
Published By: Cisco     Published Date: Jan 20, 2012
This white paper discusses 10 important tips your organization can use to secure employees' mobile devices. Read on!
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mobile devices, smart phones, cybercrime, mobile, policy, cisco, transition, communication
    
Cisco
Published By: Janrain, Inc.     Published Date: Mar 22, 2013
A common objective for a website is to convert an anonymous visitor to an engaged and active registered user. Download this paper for best practices in implementing online user registration and collecting data without sacrificing conversion rates.
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user registrations, user management platform, registration system, registration optimization, registration infrastructure, internet marketing
    
Janrain, Inc.
Published By: Urban Airship     Published Date: Apr 17, 2014
In this October 2013 report, Forrester Research, Inc. says push notifications are the ideal tool, combining the unique benefits of mobile marketing: intimacy, immediacy and context.
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urban airship, mobile engagement, mobile marketing, push notification, mobile, mobile app, conversion rate, direct marketing strategy
    
Urban Airship
Published By: Kenshoo     Published Date: Aug 06, 2012
TicketsNow, a leading online resale marketplace for sports, concert, and theater tickets, has created a strong paid search program to drive visitors and conversions to its site, TicketsNow.com. In 2010, TicketsNow began using Kenshoo Enterprise to manage its robust paid search campaigns. Using Kenshoo's algorithmic rules and model-based bid policies, TicketsNow has been able to effectively optimize millions of keywords and double overall contribution from its search engine marketing. To build on its success with the Kenshoo Universal Platform, TicketsNow sought to expand its efforts into social marketing with Facebook ads.
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kenshoo, ticketsnow, cost-per-fan, kenshoo social, marketing, sales, finance
    
Kenshoo
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