Over the past two years, advertisers have rapidly adopted retargeting on Facebook to drive key metrics like conversions, app downloads, and lead generation. Recognizing how valuable itís been for advertisers, Facebook expanded their product line and now offers marketers two ways to retarget their website audiences on Facebook. Download this paper today to become informed on why retargeting across desktop and mobile through Facebook is becoming part of every always-on marketing strategy.
Published By: Lumension
Published Date: Oct 20, 2014
"Just over a decade ago, the outcry over Microsoftís security problems reached such a deafening level that it finally got the attention of Bill Gates, who wrote the famous Trustworthy Computing memo. Today, many would say that Microsoft leads the industry in security and vulnerability handling.
Now, itís Java thatís causing the uproar. But has Oracle learned anything from Microsoft in handling these seemingly ceaseless problems? In this webinar, Randy Franklin Smith from Ultimate Windows Security will start by reviewing the wide-ranging Java security changes Oracle is promising to make. They sound so much like the improvements Microsoft made back with Trustworthy Computing that Iím amazed it hasnít been done before! Weíll move on to discuss what you can do now to address Java security in your environment.
One of the banes of security with Java is the presence of multiple versions of Java, often on the same computer. Sometimes you really need multiple versions of Java to support appli
Published By: Marketo
Published Date: Oct 08, 2014
In this on-demand demo, learn how leading enterprise marketing teams are leveraging Marketoís customer engagement platform to increase lead conversion, improve marketing ROI and integrate social campaigns.
If you are relying on affiliate networks you have no access to vital data to manage affiliate processes such as tracking, reporting, and contracting. The affiliate networks own the data and control what brands you are able to see. You receive an incomplete view of conversion and performance data, and you are unable to track the true source of every lead across multiple channels.
So how could you manage your affiliate programs with the benefits of Big Data intelligence? Read this MarketingProfs whitepaper and get the Big Data intelligence you need to manage a successful affiliate program.
This condensed version ebook examines data storage and management challenges and explains software-defined storage, an innovative solution for high-performance, cost-effective storage using the IBM General Parallel File System (GPFS).
Read this Gartner Report: Gartner Magic Quadrant for Customer Master Data
This Gartner's Magic Quadrant offer insight into the part of the packaged MDM solution market that focuses on how organizations master and share a ""single version"" of customer data
Over the last 12 years, a massive amount of material has been written about Search Engine Optimization (SEO). Much of this material remains applicable today; However, there are a growing amount of out-dated tactics still being touted as best practices (exact match domain names, keyword density targets, exact anchor text, and so on). In this eBook, youíll learn the current best practices in SEO that companies of all sizes can use to increase site visibility, increase traffic, and most importantly, improve conversion rates.
Are you looking to maximize the productivity of the workforce by shifting to the cloud? Do you have a robust Collaboration platform in place to enable the new world of work?
See for yourself all the reasons companies are shifting to the cloud and lowering total cost of ownership. Gain an edge by upgrading to Cisco Unified CM Version 9.0 or higher.
Download the new Adobe Digital Index report to see how your online marketing practices compare to the best-of-the-best websites across five industries, including retail, media and entertainment, travel and hospitality, financial services, and high tech. Youíll see critical metrics on everything from mobile trends to conversion ratesóso you can develop new strategies for success in 2014.
Get the report now to learn and discover:
- New mobile usage trends
- The power of continual site improvement
- Why time spent on websites is higher than ever
The deduplication is one of the fastest growing segments in storage. Accordingly, every vendor is telling their version of the deduplication story. With emerging technologies, it is difficult for IT managers to determine what the true IT benefits vs. marketing spin are. This brief document discusses several key areas of deduplication and uncovers six NetApp ďchallengesĒ customers should understand when evaluating HP StoreOnce Backup Systems and NetApp as their deduplication solution of choice.
To compete in the new environment of always connected, highly informed consumers, retailers need to leverage five trends to realize higher conversions and larger transaction sizes. Find out how you can apply these 5 trends to your business.
Consumers discuss your brand on Facebook, Twitter, and Instagram. Learn how to harness this wealth of social media content, and display it right where it can go to work delivering engagement, trust, and conversion: your website.
Hoping to improve your Mobile ecommerce strategy and increase conversions? The 2014 Mobile E-Commerce Strategy Playbook will give you four strategic methods to increase mobile conversion rates, revenue and customer satisfaction.
This Black Friday, 50% of traffic will be from mobile. Are you ready?
This guide will give you actionable advice on how to capture your share of this yearís holiday spending spree. This guide gives you actionable advice to make the most out of the remaining time before Black Friday 2014 to optimize for higher conversions.
Published By: Smartling
Published Date: Jul 17, 2014
Today's marketing technology stack offers a simplified, streamlined view of prospects and allows marketers to automate the customer conversion process. You may have a content management system ready to generate compelling content and email and social media marketing systems poised to send that content to prospects in a timely manner. The problem is that many of them donít speak your language.