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Published By: 6th Sense Analytics     Published Date: Sep 18, 2007
Jake Sorofman, Vice President of Marketing for 6th Sense Analytics interviews Rusty Weston, editor in chief of CMP Media’s Global Services magazine, a premier publication focusing on the trends of off-shoring and outsourcing. The discussion focuses on the trend of globally distributed software development.
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offshore, offshoring, outsource, outsourcing, cost, costs, cost savings, spend management, spending, cost efficient, 6th sense
    
6th Sense Analytics
Published By: 6th Sense Analytics     Published Date: Sep 19, 2007
Doug Gold, chief financial officer of CoreObjects, a Los Angeles-based product development company with multiple locations across India, talks about how his company is overcoming the challenges of visibility and control within distributed software development projects.
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business management, business metrics, business analytics, offshore, offshoring, outsource, outsourcing, software development, developer, programming, programmer, 6th sense, 6th sense analytics
    
6th Sense Analytics
Published By: Acxiom Corporation     Published Date: Feb 24, 2011
A Chief Marketing Officer's Roadmap. In this paper Acxiom shows how Media Mix Optimization can help overcome the complex challenges of today's marketing. Herein we not only detail both the "Journey" of MMO and its rewards but also how to avoid several key hurdles along the way.
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acxiom, optimization, media mix, mmo, halo effects, cmo, chief marketing officer
    
Acxiom Corporation
Published By: Adobe     Published Date: Mar 14, 2011
This paper highlights the advances in closed-loop marketing that enable measurement and optimization of digital marketing efforts. It also describes the challenges that CMOs face when pursuing digital marketing strategies and how next-generation WCM solutions help CMOs overcome those challenges.
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adobe, cmo, digital marketing, organization transformation, chief marketing officer
    
Adobe
Published By: Adobe     Published Date: Mar 14, 2011
Building an online marketing strategy to drive campaign effectiveness and business success. This paper highlights the ingredients involved in a successful MCM strategy and introduces how the next-generation online marketing platform can help achieve your MCM goals.
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adobe, multichannel customer engagement, online marketing strategy, mcm, multichannel marketing, chief marketing officers, cmo
    
Adobe
Published By: Adobe     Published Date: Nov 09, 2017
Marketing leaders are asking their analytics teams to provide better insights into customers, prospects and journeys, and a more accurate assessment of the impact of marketing tactics. Use this research to find a digital marketing analytics tool to support your needs. This Magic Quadrant is intended for chief marketing of?cers (CMOs), marketing analytics and data science practitioners, and other digital marketing leaders involved in the selection of systems to support marketing analytics requirements.
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Adobe
Published By: Adobe Systems, Inc.     Published Date: May 17, 2011
This paper highlights the advances in closed-loop marketing that enable measurement and optimization of digital marketing efforts. It also describes the challenges that CMOs face when pursuing digital marketing strategies and how next-generation WCM solutions help CMOs overcome those challenges.
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adobe, cmo, digital marketing, organization transformation, chief marketing officer, customer experience management, wcm, multichannel pipeline growth, cmis
    
Adobe Systems, Inc.
Published By: Alteryx, Inc.     Published Date: Sep 06, 2017
In order to improve competitive advantage, decision making, and operational efficiencies, many of today’s leading organizations are creating an Office of the Chief Data Officer. According to Gartner, “90 percent of large companies will have a CDO role by the end of 2019”.
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Alteryx, Inc.
Published By: Amazon Web Services     Published Date: Oct 09, 2017
The following insights should be used as a resource for Chief Financial Officers (CFOs) as they lead or support their organisation through a cloud adoption journey. It is designed to provide an overview of cloud adoption drivers, costs, risks, and benefits, as well as raise important questions about staffing and technology decisions that are critical to success. It is also intended to help inform business cases, while surfacing measurements and indicators specific to cloud environments that impact the bottom line. The foundational guidance provided is a collection of insights captured and distilled from direct conversations and engagements between Amazon Web Services (AWS) and customer CFOs representing an extensive range of industries.
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global expansion, mergers and acquisitions, business agility, real estate, tax exposure, talent acquisition, operations investment
    
Amazon Web Services
Published By: API Healthcare     Published Date: Apr 24, 2015
Workforce management and the pursuit of productivity have formed a consistent pain point for hospitals for several years. The Affordable Care Act has only exacerbated the problem, increasing the demand on providers as the number of insured grows and the bar continues to rise on quality of care. According to a recent HealthLeaders Media Council survey, workforce productivity and acuity-based staffing will continue to be top priorities this year. Karlene Kerfoot, PhD, chief clinical integration officer at API Healthcare, says the survey results indicate a shift taking place as workforce management initiatives are expected to deliver more than reduced labor costs.
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API Healthcare
Published By: Axios Systems     Published Date: Sep 16, 2010
Choosing a Service Desk or ITSM solution? Read this whitepaper first - authored by Sharon Taylor, Chief Architect of ITIL V3.
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itil whitepaper, choosing itil tools, itil toolsets, it service catalog, itsm tool upgrade, service management systems
    
Axios Systems
Published By: BambooHR - HR Software     Published Date: May 28, 2013
HR’s role varies from cheerleader to counselor to Chief Culture Officer- we get it! Tracking employee data in spreadsheets is a headache you don’t have time for, we make it simple- to free you up for more meaningful work. Watch the webinar!
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hris, human resources, employee data, talent management, pto, time off management, hr software, employee management, hr systems, vacation tracking, employee retention, employee policy, employee calendars, human capital, employee data, employee records, benefit tracking, online documents, personnel files, benefit enrollment
    
BambooHR - HR Software
Published By: Bazaarvoice     Published Date: Oct 15, 2012
Our survey of 100 members of The CMO Club reveals most CMOs gather insights from first-person, always-on online consumer conversations, and share them across their organizations, to power more than just marketing.
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bazaar voice, social marketing, social data, research, social data, marketing data, consumer awareness, marketing research
    
Bazaarvoice
Published By: BetterUp     Published Date: Dec 06, 2018
Despite spending $160B per year on L&D software and another $14B on leadership development, organizations continue to see a limited return on their human capital investments. Don’t miss this on-demand webinar as Gabriella Kellerman MD, Chief Innovation Office at BetterUp, discusses how to move beyond short-term behavior change to lasting transformation--maximizing your investment and empowering your workforce.
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BetterUp
Published By: Blackberry     Published Date: Jul 03, 2012
For virtually every enterprise today, mobile device management (MDM) is top of mind. And while security is a chief concern, smart organizations are also discovering new opportunities for productivity. Getting the most from the BYOD phenomenon requires strategic thinking. Find out what key elements to consider in your Enterprise Mobility Strategy. And learn how BlackBerry Mobile Fusion can improve mobile security, reduce TCO and improve productivity.
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blackberry, cio, mobile, mdm, smartphones, tablet
    
Blackberry
Published By: BlackLine     Published Date: Sep 08, 2017
MODERN FINANCE CHIEFS LEVERAGE PEOPLE, PROCESSES AND TECHNOLOGY
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BlackLine
Published By: Blue Coat Systems     Published Date: Jun 26, 2013
While mobile threats are still largely mischiefware and have not yet broken the device’s security model but instead more focused on for-pay texting scams or stealing personal information, the dangers are still rife. This white paper from BlueCoat examines the mobile threat landscape and the behavioral patterns of mobile users that make them most vulnerable to data loss, malicious applications, fraud and other mobile threats.
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mobile threats, security, malicious applications, data loss prevention, fraud, technology, malware
    
Blue Coat Systems
Published By: Blue Coat Systems     Published Date: Jul 18, 2013
While mobile threats are still largely mischiefware and have not yet broken the device’s security model but instead more focused on for-pay texting scams or stealing personal information, the dangers are still rife. This white paper from BlueCoat examines the mobile threat landscape and the behavioral patterns of mobile users that make them most vulnerable to data loss, malicious applications, fraud and other mobile threats.
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mobile, malware, security, scams, bluecoat, data loss
    
Blue Coat Systems
Published By: BMC ESM     Published Date: Sep 15, 2009
Many CIOs are looking to implement the power of Cloud computing, but they don't know where to begin. How do you take full advantage of this technology and implement the correct strategy for your environment? What services should you offer via the Cloud? Read the paper, "Cloud Computing In Perspective," by BMC Software Chief Technology Officer Kia Behnia.
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bmc esm, cio, cloud computing in perspective, itil, cloud computing environments, public, private, hybrid, hipaa, payment card industry, pci, business service management
    
BMC ESM
Published By: CA Technologies     Published Date: Aug 21, 2017
By necessity, every company is now a software company. By 2017, two-thirds of customer service transactions will no longer require the support of a human intermediary. That means that if you haven’t already done so, you must adapt your business model to meet the needs of online customers. Failure to do so will put you at a severe competitive disadvantage. And chief among those demands is that you provide an exceptional user experience. App speed, reliability and ease of use are the new currency in this fast-changing landscape. In fact, app characteristics such as convenience and the ability to save users time can enhance brand loyalty by 60 percent or more.
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CA Technologies
Published By: CA Technologies     Published Date: Aug 22, 2017
Enterprise security traditionally relied on a fortress strategy that locked down user endpoints and created walls around the network. Today, this strategy cannot support or secure the use of mobile devices and SaaS capabilities, which exist outside the fortress. As a result, Chief Information Security Officers (CISOs) have been looking for new solutions that can secure these technologies today, and adapt as threats and business needs change. The credit card industry’s security model is one example that provides a new way to think about risk and contain it—that is, if you can see past the occasional bad rap it’s gotten from attacks and breaches.
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CA Technologies
Published By: CA Technologies     Published Date: Aug 22, 2017
Today, digital is everywhere—cloud, mobile, social and the Internet of Things are changing the way we all work and play. This rapidly evolving digital world is also redefining the relationship between your business and your customers, who now expect a convenient, interactive experience from their preferred brands. Security is also a concern. Risk is rising, as both the enterprise and its customers exchange a growing amount of sensitive data.
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CA Technologies
Published By: CA Technologies     Published Date: Aug 22, 2017
Die Welt ist heute digital – Cloud, Mobilität, Social Media und das Internet of Things verändern Arbeit und Freizeit für jeden. Diese sich schnell weiterentwickelnde digitale Welt definiert auch die Beziehung zwischen Ihrem Unternehmen und Ihren Kunden neu. Die Kunden erwarten von ihren bevorzugten Marken heute eine komfortable, interaktive User Experience. Auch die Security ist ein wichtiges Anliegen. Die Risiken wachsen, da Unternehmen und Kunden immer mehr vertrauliche Daten austauschen.
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CA Technologies
Published By: CA Technologies     Published Date: Sep 25, 2017
This rapidly evolving digital world is also redefining the relationship between your business and your customers, who now expect a convenient, interactive experience from their preferred brands. Security is also a concern. Risk is rising, as both the enterprise and its customers exchange a growing amount of sensitive data.
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integration, developers, open enterprise, api, business, ca technologies
    
CA Technologies
Published By: CA Technologies     Published Date: Sep 25, 2017
Enterprise security traditionally relied on a fortress strategy tha locked down user endpoints and created walls around the network. Today, this strategy cannot support or secure the use of mobile devices and SaaS capabilities, which exist outside the fortress. As a result, Chief Information Security Officers (CISOs) have been looking for new solutions that can secure these technologies today, and adapt as threats and business needs change. The credit card industry’s security model is one example that provides a new way to think about risk and contain it—that is, if you can see past the occasional bad rap it’s gotten from attacks and breaches.
Tags : 
data protection, data security, data optimization, organization optimization, cloud management, virtualization, data center, cloud environment
    
CA Technologies
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