In this white paper we discuss the opportunities and challenges associated with customer experience management and highlight three key areas of future focus for successful European marketing leaders: customer consent management in marketing in the light of GDPR; the future of AI-driven customer engagement in marketing; and customer journey management as the new mantra and operating model for marketing operations management. Our observations and conclusions are backed by rigorous research results based on a representative sample of telephone interviews with marketing leaders across Europe. We hope you enjoy this paper and would be interested to hear your feedback. We believe the paper provides the benchmarks and insights to guide the next generation of marketing domain digital technology deployments and beyond into enterprisewide customer experience management.
Campus Cybersecurity is a perennial ‘top of mind’ topic for Higher Education. For the second time in three years, information security topped Educause’s annual Higher Ed CIO Top 10 IT Issues survey. This should come as no surprise according to the latest Verizon Data Breach Investigations Report (DBIR).
The report, which shows cybercriminal activity trending upwards, identifies the three most targeted industries as Financial and Insurance, Healthcare, and Education.
To find out more, download this whitepaper today.
The European Union’s new regulatory framework for data protection laws, the General Data Protection Regulation (GDPR), became enforceable on 25 May, 2018. Under GDPR, organisations have new obligations to improve the security and privacy practices for the personal data they collect and use. With these new obligations comes the potential for heavier fines and penalties. Fortunately, Amazon Web Services (AWS) can help guide your organisation toward compliance under the new requirements. Take advantage of our services, resources, and experts as you navigate these changes.
Under GDPR, we all have new obligations to improve the security and privacy of personal data at our organisations. With the new Amazon Web Services eBook, GDPR: The Basics, you’ll gain a fundamental understanding of this new EU regulation.
In this eBook, you will learn about:
• How to view GDPR as an opportunity, and how you can build on it
• Article 32 – a core part of the security principle
• Data subject rights
• Key players and responsibilities
• And much more
Cyber-crime is forecast to cost the global economy $6 trillion by 2021, up from $3 trillion in 2016. Described by some as the “greatest threat to every company in the world”, public concern for the safety of data is growing – not just in how criminals might use stolen data to commit fraud, but also in how personal data is used by the organizations we engage with.
Schätzungen zufolge wird die Cyber-Kriminalität die Weltwirtschaft bis 2021 6 Billionen USD kosten. Das entspricht einer Steigerung von 3 Billionen USD gegenüber 2016. Manche Analysten bezeichnen dies bereits als die „größte Bedrohung für alle Unternehmen weltweit“. Auch das öffentliche Bewusstsein für die Datensicherheit nimmt zu. Dabei geht es nicht allein darum, wie Kriminelle gestohlene Daten in betrügerischer Weise missbrauchen könnten, sondern auch darum, wie Unternehmen und Institutionen die personenbezogenen Daten nutzen, die wir ihnen zur Verfügung stellen.
Si prevede che la criminalità informatica possa costare all’economia globale fino a 6 trilioni di dollari nel 2021, rispetto ai 3 trilioni di dollari del 2016. Considerata da alcuni "la più grande minaccia per ogni azienda mondiale", ha alimentato il dibattito pubblico sulla sicurezza dei dati. Non solo a proposito del possibile sfruttamento criminale dei dati personali rubati ma anche del loro trattamento da parte delle aziende con cui abbiamo relazioni.
Watch this webinar to learn how a financial services organization uses a simple, comprehensive data governance solution from Dataguise to discover, protect, and monitor sensitive personal data in real time across all its Amazon Web Services (AWS) data repositories, and to prepare for GDPR compliance.
Watch this webinar to learn how Tr?v Insurance Solutions, an insurance agency licensed to sell on-demand property and casualty insurance products, adopted DgSecure on Amazon Web Services (AWS) to anonymize production data to help comply with GDPR and other data privacy regulations. The solution helps Tr?v meet privacy standards while enabling its analytics teams to use data to better serve its clients.
Watch this webinar to hear from AWS data governance experts and the leadership teams at Okta and Etleap. Learn how your organization can create unified, compliant, and analyst-friendly data repositories on AWS.
Ypsomed is a leader in the development and manufacturing of injection and infusion systems. The company is keenly aware of the multi-billion dollar problem of poor medication adherence and the need to measure medicine intake and ensure doses are taken at the correct time.
Ypsomed sought to create a digital solution for medication adherence monitoring and smart device management for contract research organizations’ (CROs) use in clinical trials, including self-injection systems for trial participants to administer medications at home. Yet the company faced serious demands for remote device management, global scale, and privacy and security regulations such as HIPAA and GDPR.
To solve these challenges, Ypsomed adopted Philips’ HealthSuite digital platform (HSDP), a cloud platform built on Amazon Web Services (AWS). HSDP allows Ypsomed to connect devices to the cloud and remotely manage them; store data; and manage and scale services globally within healthcare regulatory, privacy, and s
With cybercriminals threatening nations globally, cybersecurity is taking a front seat in many regions. Most notably, the European Union (EU) has adopted regulations to combat the threats. Against the backdrop of increasingly sophisticated cyberattacks, the EU has set forth rules and procedures for enhanced cybersecurity, along with penalties for noncompliance, in the form of the General Data Protection Regulation (GDPR). This new body of mandated policies and procedures aims to protect EU member personal information collected and/or stored by organizations. Read more in the GDPR business brief.
With GDPR looming large on the horizon in May 2018 and beyond, there are a number of myths and misunderstandings circulating around the upcoming changes to compliance and data protection.
In this expert e-guide, we explore how to maintain compliance for your critical content in the cloud. Uncover vendor-agnostic compliance tips from Box compliance president Crispen Maung for your content management system, and delve into topics, like:
• GDPR strategies for cloud ECM
• Cultural changes for upcoming compliance regulations
• Projected fines associated with GDPR
• And more
"Explore survey results on the readiness of organizations to meet the compliance needs of the GDPR.
Given the GDPR is set to have wide-ranging implications for the type of data that can be used in non-production environments, CA Technologies wanted in particular to understand how companies are planning for the GDPR and what processes and technology is needed to help them.
Explore the results of a survey to understand the readiness of organizations to meet the compliance needs of the GDPR."
"The Implications for Test Data Management
The GDPR is set to have wide-ranging implications for the type of data which can be used in non-production environments. Organizations will need to understand exactly what data they have and who’s using it, and be able to restrict its use to tasks where they have consent.
Learn more about how you can protect the data that matters most and comply with the GDPR."
"As the EU General Data Protection Regulation (GDPR) looms overhead, finding specific answers to these obvious questions, How do I best want to secure my data, and which kind of data? Which milestones along the development journey are most at risk?, you might also begin to ask the right questions about how to solve them, and with that, begin ticking the GDPR box for each and every task at hand.
View this Computing Research report to understand why GDPR is a state of mind, not just a technology solution."
"Companies have complied with data protection directives and regulations for more than two decades. But the General Data Protection Regulation (GDPR), an overhaul of existing European Commission data protection legislation, aims to strengthen and unify those laws for EU citizens. Primary GDPR objectives are to give citizens back control over their personal data and simplify the regulatory environment for international business. For organizations already compliant with Directive 95/46/EC, what do they need to do from a technology perspective to comply with GDPR?
Read this solution brief to see how CA can help you with GDPR compliance."
"GDPR, the General Data Protection Regulation has just been signed into law and enacts new rules and stiff penalties for any company who misuses or loses European Union (EU) citizens’ personal data. This sweeping legislation has expanded the definition of personal data and puts IT and testing departments on high alert to safeguard personal data, across development and testing environments. Test data management, the process of obtaining and distributing test data for development teams, takes on greater urgency as the GDPR deadline looms.
Solid test data management practices will be key to overcoming compliance roadblocks and avoiding huge fines associated with GDPR. Utilizing new ways in which test data can be generated, distributed and managed will be pivotal role to meeting this regulation.
In this webcast, Vanson Bourne and CA will present the results of their highly anticipated GDPR readiness survey of 200 corporations in North American and the UK. Join us to learn more about:
The European Union General Data Protection Regulation (GDPR) is a new regulation in Europe with global impact that will come into force on May 25th, 2018. Its objective is to further strengthen data protection. Enforcement will be backed by heavy fines. Organizations that deal with data on a Global scale will need to review their data lifecycle and put in place processes and technology to be compliant. In this webinar, CA experts will share some thoughts around the journey organizations are on and discuss some real life examples.
"There's new legislation in place, that's expanded the definition of personal data and puts IT and testing departments on high alert to safeguard personal data, across testing and development environments. It's the General Data Protection Regulation (GDPR). Are you ready for it?
In this session, we’ll demonstrate how CA Test Data Manager helps to both mask your production data and to generate synthetic test data; a powerful combination to help you meet compliance needs and deliver quality applications. There will be a short section on the future of the tester self-service model that will enable testers to efficiently get access to the right test data."
Over 90% of organizations believe that the GDPR will impact the way they collect, use and process personal data.
It’s one of the biggest changes to hit the digital privacy landscape in 20 years. And, in May 2018, the EU General Data Protection Regulation (GDPR) will introduce maximum fines of €20 million for non-compliance.
The key tenets of protecting data privacy are: knowing where your data resides, understanding who has access to the data and what are they doing with it, and knowing how the data is being used internally that may result in non-compliance. Additionally, most compliance projects are major, company-wide initiatives and must be managed properly to meet deadlines and keep costs in check.
The GDPR is set to have wide-ranging implications for the type of data which can be used in non-production environments. Organizations will need to understand exactly what data they have and who’s using it, and must be able to restrict its use to tasks for which consent has been given.
If the notion of GDPR approach as an agile methodology was the thesis for this paper, the conclusion surely has to be that there is much work still to be done by the enterprise. From an obvious mismatch between the belief of board preparedness to actual preparedness, drilling down into the specific areas of storage, security and development, there’s a feeling that while organisations are now aware of the risks and the necessary philosophical practice that has – or will – become action, there is still an absence of that ‘organic’ inclusion that should make GDPR part of the furniture.
GDPR compliance can be achieved through a combination of people, processes and technology. This document has described solutions that can help organizations with their GDPR journey. But you can extend that protection and strengthen security controls even further via strong and risk authentication or workload automation for the processing automation of personal data helping you comply with GDPR as well as similar mandates. Regulations tend to set the minimum standards to be required, but in the application economy, open enterprises must ensure due diligence to protect one of the most important and critical assets: private customer information.