Published By: AdReady
Published Date: Aug 27, 2009
This white paper summarizes recent studies that demonstrate the value of online display advertising, and how search and display advertising used together can drive sales more effectively than either channel by itself.
A round-up of the most helpful ad extensions retailers can use to improve the reach of their Google paid search ads.
In an effort to walk the fine line between helping searchers find what they need and keeping advertisers happy, Google is constantly testing, innovating and rolling out new ways to present advertisements to online shoppers.
Citrix and Google are collaborating to bring the
best, most secure way to deliver virtual apps
and desktops from Google Cloud. The Citrix
Workspace solutions traditionally installed on
data center servers—including Citrix Virtual
Apps and Desktops, Citrix Networking, and Citrix
Content Collaboration (formerly known as Citrix
ShareFile)—are now enabled on Google Cloud
Citrix enables customers to choose the
workload deployment option that best aligns
with their enterprise cloud strategy and offers
a variety of ways to securely deploy Citrix
solutions to meet unique application needs.
Whether deployed on-premises, cloud-hosted,
as a Citrix Workspace service, or with a service
provider—customers choose how much and
which components of app workloads to
manage and when and where to securely
deploy business apps, data, and desktops.
Published By: Ensight
Published Date: Dec 03, 2008
The online advertising industry is a billion-pound industry1, with hundreds of millions spent on online acquisition campaigns alone; from Pay-Per-Click (PPC) advertising on search engines like Google and Yahoo!, to banner ads, email campaigns, organic search, blogging and web PR.
Migrating to the cloud can be complex, time consuming, and risky, especially when you have hundreds or thousands of existing workloads to move. Make your journey fast and smooth by planning ahead and using tried and tested best practices.
This 4-step guide from Google Cloud also includes a detailed checklist of key milestones, ensuring that you complete every step and always know what’s next.
Published By: Rackspace
Published Date: Mar 28, 2018
Following Google’s recent Managed Services Partner Program Launch,Rackspace® announced that it is migrating, managing and optimizing business-critical workloads for several customers, from enterprises to educational institutions to emerging start-ups, on Google Cloud Platform.
Paid search marketing has come a long way from keyword searches. Thanks to advances in technology, brands are shifting from targeting keywords to targeting people at key moments. Additionally, Google recently made significant changes to its search engine results pages. Right-rail ads have vanished and Google Shopping ad units are displayed more prominently on mobile. Other innovative changes are also on the horizon.
In this e-book, we identify six key areas of paid search advertising that are positioned to upend the marketing landscape and offer suggestions for how to take advantage of those trends.
Hybrid cloud security is a hot topic, especially with the massive growth of public cloud providers like Amazon Web Services (AWS), Microsoft® Azure™ and Google Cloud. With the emergence of the hybrid cloud, where workloads are deployed across physical, virtual, and cloud, security professionals are constantly being challenged to evolve their security practices to adapt to this new architecture.
Trend Micro Hybrid Cloud Security, powered by XGen™, takes a blended approach. It combines multiple cross-generational threat defense techniques for protecting hybrid environments. When one technique isn’t effective against a given threat, another will step in to eliminate the threat.