With close to 40 million smartphone owners and more than 3 billion applications downloaded, the potential of smartphone applications as brand builders and money makers is real! 2ergo's experienced team serves as the first choice for leading brands looking to launch smartphone applications, and we are ideally positioned to help you integrate mobile applications as part of your overall digital marketing strategy.
Jake Sorofman, Vice President of Marketing for 6th Sense Analytics interviews Rusty Weston, editor in chief of CMP Media’s Global Services magazine, a premier publication focusing on the trends of off-shoring and outsourcing. The discussion focuses on the trend of globally distributed software development.
This whitepaper asserts that moving to the next generation of software development and sourcing requires moving from art to science. Given how dependent we are on software as a foundation for every product and service, anything less creates a climate of risk, uncertainty, and unjustifiable costs that undermines our ability to compete in a global marketplace.
Published By: 8x8 Inc.
Published Date: Jun 16, 2017
In today’s highly competitive business environment, top companies will be the ones that have developed innovative ways to create stellar communications experiences that keep the end users engaged—employees and customers alike.
Video and Web conferencing have become well-established tools to drive rich internal as well as external communications. However, to make an impact, these collaboration tools must be reliable and intuitive to use. Continuous communication offers hassle-free integrated user experiences that fit today’s mobile work styles. Technology advancements and changing perceptions are opening up innovative opportunities, which offer businesses new avenues to create a competitive edge. Smart companies must catch on or get left behind.
Published By: 8x8 Inc.
Published Date: Aug 09, 2017
Progressive companies of all sizes today are taking advantage of new, web-based technologies to reduce IT complexity and increase their competitiveness.
Mobile apps and devices that provide anywhere, anytime connectivity and cloud infrastructure that enables seamless, scalable growth give them the speed and flexibility to grow quickly and expand into new markets.
In this whitepaper you will find three examples of forward-thinking franchise owners and entrepreneurs that are growing their businesses and positioning themselves for the future with unified communications solutions. These franchises are:
Download now to learn more!
Published By: 8x8 Inc.
Published Date: Aug 15, 2017
In our increasingly global economy, it’s no surprise that more and more businesses are taking their contact centers global. This trend may be driven by several factors including entry into new markets and the consequent need to support customers and prospects in multiple regions or an acquisition that suddenly opens new geographies for business. This paper explores how a cloud contact center solution can help address key challenges of deploying a global contact center.
Abacus is a real time expense reporting solution that processes individual expenses as they flow into the system. No expense report required. It provides finance teams unprecedented visibility into spend and minimizes the work required to submit expenses.
At one time, the most efficient way to get expense documentation from employees to the finance team was to tape receipts together and fill out templated forms. Today we have mobile cameras, automated accounting software, and convenient apps for peer-to-peer payments. We live in a world of real time data.
You should be able to submit your expenses as easily as you pay a friend for your half of dinner!
“It’s not what you know. It’s who you know.”
We’ve all heard the phrase. We all understand there’s truth to it. But ask yourself: would you recommend
or hire everyone you know? No way.
Having the right connections is important to advancing your career. But it’s only half the battle.
What really creates opportunity is defining your personal brand to your employer, to your network, to the
market. It’s taking that moment when you make a great impression and scaling it to the larger world.
This guide presents different approaches real professionals are using to build their brands. You’ll see tips
and strategies that you can use to become an in-demand finance leader, including a system we developed
called the ROLE Model of personal branding.
In the age of effortless connection, cultivating a personal brand is essential. It’s not just who you know.
It’s what they know you can do.
In 2017, Europe produced more Of its electricity from solar, wind and biomass resources than from coal.
Today's market is more volatile, with greater variability in energy sources due in large part to the desire to reduce environmental damage. The European Union (EU) is on track to achieve its 2020 goal of reducing greenhouse gas emissions by 20% compared to 1990 levels l by reducing its reliance on carbon-based power.
This paper examines the five most critical variables that investors, developers, and others must recognise in the due diligence process before investing in a new power generation project in Europe.
YouSendIt is a Web-based secure digital file delivery company, which lets users securely send, receive and track files on demand. It is an alternative to sending large e-mail attachments, using FTP, and sending CDs or DVDs or tape or USB flash drive via Sneakernet. The sender can enter the recipients' e-mail addresses, attach the file and send it; the recipients receive an e-mail notification with a URL that lets them download the file.
Customers are the lifeblood of business, but their importance is sometimes forgotten when it comes time to collect payment. For most organizations, accounts receivable is one of the largest assets on the balance sheet. To maintain a competitive position in the market, companies are looking to improve asset-to-cash conversion performance. From the financial supply chain perspective, the goal of the order-to-cash cycle is simple: to translate successful sales into actual financial benefit for the organization.
The practice of using predictive analytics for marketing is becoming much more commonplace, but, in many ways, this field is still immature. Marketers are using analytics to identify new prospects, qualify leads, predict close rates, and optimize pricing, but there are still many ways to refine these methods -- along with many pitfalls to avoid.
Download this white paper to learn how to win the B2B marketing analytics poker game.
Aberdeen’s Content Marketing survey revealed that while 95% of marketers are using or considering using a content marketing strategy, there are some distinct differences between those using content well and those just using content. The Best-in-Class are not only creating content at volume, they are taking a much more data-driven approach to their content marketing strategy — and it’s paying off. Find out how.
Aberdeen’s research shows that 90% of Best-in-Class marketers report fueling lead generation efforts with content marketing. What do you need to know to follow this best practice of the Best-in-Class? That’s exactly what this Knowledge Brief is intended to uncover.
As direct marketers, you know "the devil is in the details." Being able to drill-down on results is important to determine future strategies. It takes discipline and the application of direct marketing tenets. But you can fine-tune your results, target better and reap the rewards.
eCommerce Marketers who want to exploit the full potential of e-mail should develop plans to consistently grow their permission-based e-mail lists of customers and prospects. This allows them to build loyalty and promote cross-sell and up-sell opportunities.
It always surprises me that as eCommerce marketers we give lip service to the importance of testing, buy many of us don't take the time to fine-tune our email programs. If you are able to identify a few elements through testing that resonate with your customers and then employ those insights in your ongoing program, the improvements may be sustainable over time.
Published By: Accelrys
Published Date: Feb 08, 2012
This Perspective highlights Accelrys' Biological Registration, a new product solution with the ability to more effectively register, track, and manage promising biologics, resulting in more efficient biological product development. Find out more!
Over the past three years there has been a sharp rise in the number of mega projects in boom markets such as the Middle East, and Asia. This has presented the opportunity for US firms to play a leading role in some of the most ambitious construction developments ever undertaken.